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Cost saving in the new product, same basic functions, quality may differ and canabalize is not possible.

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Q: What is brand re-engineering and how is it different from product re-engineering?
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What are the tools used in business process re-engineering?

What type of different tools are used for business process reengineering


What refers to the elimination of multiple levels of hierarchy?

Delayering reengineering


What is difference between functional organisation and product organisation?

a functional organisation is departmentalized on basis of different functions that are carried in running the organisation e.g. Sales, Marketing, Finance, Customer Assistance, A product organisation is departmentalized on basis of different product it produces e.g. an organisation like unilever can have a toothpaste department, Washing Powder Department etc. Same goes with the Brand departmentalization like Vaseline and Ponds. Some functional departmentalization is usually retained in Product/Brand Departmentalization such as central manufacturing department, Customer Assistance department etc.


Is reengineering and strategy implementation just another management fad or does it offer something of lasting value?

Reengineering has some really beneficial things. It tries to internalize and externalize all operations towards the facilitation of the customer and market. It can help in the rapid transformation needed "behind the scenes" or processes and/or systems. Reengineering aims for dramatic improvements in critical measures of performance such as cost, quality, service and speed. It offers something of lasting value because it is the first management concept to emphasize the redesigning of both the organization and jobs in light of environmental and technological changes. Reengineering is important because it looks at job design as the building block to organization design


What is the function of a brand manager?

First brand manager should understand his duty because to promote the brand in the market it should be in better manner as well as manager of brand his primary duty to create the awareness of his brand we will see all the function of brand manager step by step these all are below 1.Brand manager have to know very well about his product because the entire structure of product should well and every thing of wright from manufacturing to finished goods. 2.Brand manager use the marketing mix tools according to product advertising also enhance the awareness of the brand 3. The log of the brand and name,design,tag line these all should be proper 4.At the time brand buliding manager should keept in the mind that persanality of the brand,image of the brand should be well non 5.Manager should promise to his audiance and provide quality asurance to customer. 6.Manager can create good image of the organization in frant of the sociaty 7.Manager should bulid those brand which reflacte the organization value and image. 8.Also evalute the brand which is going well. 9.The colours and packaging ,imgage,quality all these thing should be atractive 10.Manager alwayes make new policy for developing the brand.

Related questions

Different between 2003 server and windows?

Windows is a brand name. Windows Server 2003 is a product in that brand.


How do you improve product of drink?

Re-brand the product and reintroduce the product on the market bringing in new flavours to suite the different tastes of consumers.


How do you differentiate between a product and a brand?

a product is something that a brand makes- for example the iPhone is a product and Apple is a brand.


Who is the brand ambassadors?

Brand ambassadors represent a certain product and/or company. They are the face of a particular brand and help bring the product to the attention of the consumers. Arlene Reinhart Johnson is a well-known brand ambassador representing a variety of different products. Arlene represents beauty products, household products and many different companies.


Is reengineering equal to deconstruction?

Reengineering isn't equal to deconstruction because reengineering makes the organization stronger. Deconstruction destroys without any efforts to rebuild what was torn down.


What are the tools used in business process re-engineering?

What type of different tools are used for business process reengineering


How does a product develop into a brand and what is advantage of creating a brand?

A product is developed into a brand by giving the product a certain personality that consumers can use to identify it. Creating a brand allows the product to be associated with certain traits. It also makes the product easy to remember for the consumer.


Is there a difference between name brand items and generic brands?

The only difference is that the name brand product has been tested and development by a company specializing in that product. After a period of time, the brand name product (with the same ingredients) can be release for other companies making generic products to then make and sell the same product under a different name. In short, no there is essentially no difference.


How do you correctly spell reengineering?

The correct spelling is reengineering.An example sentence is "reengineering is the fundamental rethinking and redesign of of business processes".


What has the author Donald Shandler written?

Donald Shandler has written: 'Training operations reengineering survey' 'Reengineering the Training Function'


What is the difference between product and brand?

An automobile is a product, a Chevrolet is a Brand of automobile. In other words a product is an item's name, while a brand is the name of the company that manufactures the product. Any individual product may have multiple manufacturers or brands.


What is brand serviceability?

Brand Building means provide a service to client which are launching new product or comes newly in market. Brand Building service provider companies apply different-different strategy and perform major role for growing business of client.