Fashion marketing is much the same as product marketing. Integrating brand into the product is something always popular in the fashion world for many popular retail fashion wares. Basically fashion marketing is marketing to either fashion conscious consumers or to distribution channels such as retail franchises and so forth.
You can visit trade-schools.net to view career specific schools, such as fashion marketing. Once on the website, you can find schools closest to you that are specialized in fashion marketing.
Sidney Packard has written: 'Consumer behavior and fashion marketing' -- subject(s): Consumer behavior, Fashion merchandising, Marketing 'Strategies and tactics in fashion marketing' -- subject(s): Fashion merchandising 'Fashion buying and merchandising' -- subject(s): Clothing trade, Fashion merchandising, Purchasing
There are marketing degrees available and if one has an interest in fashion. One can double major is fashion design to get a more complete concept of how to market and design.
i want 2 know wat is the history of fashion
The minds of designers and marketing agencies.
London College of Fashion has a masters course in Fashion Journalism as well as other various fashion buying, merchandising & marketing degrees. http://www.fashion.arts.ac.uk/ I think eco fashion is a new trend now and will be popular. http://www.envi.me/
Polimoda, the International Institute of Fashion Design and Marketing, is considered one of the best fashion and design schools in Europe and definitely the leader in fashion and marketing education in Italy. The fashion school in Italy holds high quality classes in Florence, Italy ranging undergraduate courses to Masters level specialization programs to summer courses, in the areas of Fashion Design, Fashion Marketing and Fashion Merchandising courses.
Fashion advertising is actually a kind of marketing. Therefore, the best place to learn that is a section of marketing in an institute or a university.
There are many different schools offering fashion marketing courses, including online schools such as Parsons http://www.newschool.edu/parsons/aas-fashion-marketing-online/. Once you apply and are accepted, there are classes run each semester.
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A fashion designer should take art classes and marketing classes.
Fashion marketing is about getting the consumer excited about a product. Planting a fantasy in their minds that make you want to purchase a product. Fashion merchandising is about setting up stores in a way that is appealing to the shoppers coming in. These two jobs often overlap.