What is the meaning of the word merchandiser?


A merchandiser sets up displays for a particular merchandise from the company they work for.

Merchandisers also:

maintain Planogram (pog) integrity

reset area when a new pog comes out

downstock their companies product

rotate stock

cull stock (remove damaged/unsellable items)

maintain displays (cleaning)

update pricing

update/restock point of purchase (POP) materials

inspect manufacturer defect claims

inspect warranty claims

inform appropriate personel of product program changes

order product

train store personel to sell product

It is important to note that not all merchandisers do all of these things.