What is the meaning of the word merchandiser?
AnswerA merchandiser sets up displays for a particular merchandise from the company they work for.
maintain Planogram (pog) integrity
reset area when a new pog comes out
downstock their companies product
cull stock (remove damaged/unsellable items)
maintain displays (cleaning)
update/restock point of purchase (POP) materials
inspect manufacturer defect claims
inspect warranty claims
inform appropriate personel of product program changes
train store personel to sell product
It is important to note that not all merchandisers do all of these things.
In garment industry, merchandiser is the BRIDGE between the management (or) industry and the buyer. He has to look after every job, like buying the raw material , making the garment, finishing the garment, documentation (overall view), finally shipping. The merchandiser creates a good relationship between exporter & buyer.
A promodizer is the one who promote the product,assist costumers on their needs.do the daily inventory and reports. A job title popularly used in the Philippines. It is a combination of promotion and merchandiser. This person merchandises products of a company. In standard English, merchandiser is used not promodizer because one of the tasks of a merchandiser is already to promote the products.