What was the old name for Snickers?
The original Snickers was formerly sold as Marathon in the UK and Ireland.
Snickers is the works of Frank Mars of the Mars company. Already successful with other products in the candy business, Snickers was introduced in 1930 all over the US and it's name came from one of the favorite horses of the Mars family. So for good succes in your invention, name it after your pet or horse.
Snickers was one of Frank and Ethyl Mars' children in their minds. They talked and talked about the grand moments with that horse. How Snickers loved the apples Frank would feed from his hand. "We must have a memorial Ethyl." Frank exclaimed. "The new candy bar we are developing will have Snickers name and spirit." Have you ever enjoyed that rich candy bar with peanuts, nougat, caramel, and milk chocolate that says Snickers on the…