Why did they call Moxie soda 'Moxie'?
The place Moxie Falls was so named by natives due to the strange tasting black water found there. The word Moxie therefore became associated with guts/ digestion due to the acquired taste of the water, which later inspired the creator of Moxie Soda.
The origin of the word Moxie is unclear, but it is one theory that holds that it was a Native American word that meant either "wintergreen" (an ingredient) or "black water". However, verification cannot be confirmed. The drink was named by its creator. Since that time, the word has come to mean "energy" or "guts", but that is only after the drink became part of the American culture.
If you are lucky enough to obtain Moxie in the northern New England or Central Pennsylvania areas (or the Triangle Liquor store in Vauxhall Rd, Union, NJ), you are in luck. For the Moxie-challenged, do a Google search on the website of the New England Moxie Congress for a full listing of where history, availability and memorabilia on the selected few lovers of this rare treat meet.
PS Hope to see you at the annual MoxieFest in Lisbon Falls, Maine.
actually, according to the Jamaica Plain Historical Society Moxie was named after Moxie falls in Maine.
As others have said, it is believed that Moxie's inventor, Dr. Augustine Thompson, named it after Moxie Falls in his native state of Maine. Moxie Falls and several other landmarks could be derived from a native word for wintergreen or black as others have supposed. However, Moxie is also the English rendition of Moskus. Moskus was a Maine Native American from the early 1700's. According to some sources, he was the son of Bomazeen, the chief of the Norridgewock tribe. He survived the massacre of his people's village because he was visiting/living with Madockowando of the Penobscot Nation at the time and would be adopted by Madockowando. It is said he became a much feared warrior. Moskus has sometimes been translated to "Chosen One".
It would not surprise me if Dr. Thompson was aware of who Moskus was and chose to name his creation after this Native American Warrior as many products of that time period (late 1800's) were being associated with Native Americans.
In the state of Maine for sure. Anicetti's store in Lisbon Falls is the main Moxie center. Probably on ebay, and I heard that they sell it in central Pennsylvania. Buy Moxie online at buyMoxie.com A Maine-based small internet retailer that ships within the USA. Use 2338 promo code for 10% discount on first order.
You may be thinking of sarsaparilla, it was a very early flavor of carbonated beverage. It is an actual flavor made with herbs, similar to root beer, but it became synonymous with 'soda' because, at the time, it was often the only soda available. The soda brand name Moxie was often used to as a generic word for soda for a short time also. When I was growing up, Coke was often used the same…