Results for: cost-per-click

What is cpm in advertising?

In online advertising, CPM stands for "Cost per Mille," or "Cost per Thousand." This metric is used to describe the cost for a thousand impressions, or views, of an ad and is used as a basis for billing if the… Full Answer

What are pay per click programs?

PPC is an Internet marketing formula used to price online advertisements. In PPC programs the online advertisers will pay Internet Publishers the agreed upon PPC rate when an ad is clicked on, regardless if a sale is made or not… Full Answer