actual buyer is that which is actual buyer and potential buyer is that which is potential buyer..............

actual buyer is that which is actual buyer and potential buyer is that which is potential buyer..............

A potential buyer is a potential customer. With that said, every effort should be made to the potential seller to accommodate the customer.

A potential buyer is someone who MIGHT buy something. It is not yet determined that he/she will purchase. On the other hand, an actual buyer is someone who WILL buy something. There is an assurance that he/she will purchase.

An actual buyer is someone who is committed to buying a product whereas a potential buyer is some who is interested in buying, but may not.