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Can you give an example of a company goal or objective?

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Wiki User
2012-07-19 11:55:31
2012-07-19 11:55:31

Some company objectives may be as follows:

  • To promote a profitable and sustainable business activity that meets the customers needs.
  • To increase the company's market share
  • To gain the competitive edge
  • To increase the company's role in relations to social responsibility
  • To provide excellent customer service

Also, for companies to get the customers' trust and support, they need to be honest and morally right. They have an obligation to ensure the quality of their goods and services.

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what is company goal and objective

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The difference is that a goal is always the objective but the objective is not always a goal. Goal has few meanings, and objective has many. In the dictionary ( American Heritage), goal and objective are synonymous in the first meaning of "goal," but not until the sixth meaning of objective.ANSWERIn the domain of "planning," a distinction is sometimes made between goals and objectives. In such a scheme, both terms refer to the projected outcomes of a program: the goals are long-term outcomes; the objectives are short term results that lead to the goals. As someone phrased it, the "goal" is the treasure at the top of the stairs; the "objectives" are the steps leading to that treasure.In business, for example, we can ask what long-term outcomes (goals) we hope to see, and we can then plan the short-term steps (objectives) that will lead to those goals. In short, the goals answer the question "Where do we want to go?" The objectives answer the question, "What do we have to do to get there?"

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The primary goal of a coffee shop as a business is to sell its product, which is coffee as well as usually teas and a limited menu of food items. In order to do this, the shop will have as a secondary goal creating an atmosphere it believes will be beneficial in attracting customers to the shop as well as a quality product that distinguishes it from its competitors.

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