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Until 1966, Walt Disney Productions was run by Walt and Roy O. Disney. Walt died on December 15, 1966, leaving Roy as the chairman, president and CEO. When Roy died on December 20, 1971, he left the company in the hands of Donn Tatum, formerly the business production manager. Tatum was succeeded by Card Walker, and later Ron Miller (Walt Disney's son-in-law). Despite laying the foundation for many of Disney's most-profitable ventures (including Disney Channel and Disney on Broadway), the company achieved few successes under Miller's leadership. In 1984, Roy E. Disney (Roy O.'s son) ousted Miller in favor of Michael Eisner. Eisner pushed the company towards major profits during the beginning of his tenure (including the Disney Renaissance animated films and rebranding the company as the Walt Disney Company), but many of his later business decisions were unpopular with shareholders. Ironically, Eisner left Disney after another major campaign by Roy E. Disney, replaced by current president and CEO Robert Iger. Roy E. continued to serve as a consultant until his death on December 16, 2009; he was the last Disney family member involved in the company. Although Walt's oldest daughter Diane is still living, she has never been involved with any business aspects of the Walt Disney Company.

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Q: How did the Disney family lose control over the company?
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