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Q: In the five C's of the marketing mix Place is changed to what?
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Features of service marketing?

Features of Service Marketing. It includes the 7 p's namely- product mix, price mix, place mix, promotion mix, people mix, process mix, physical evidence mix. Unlike in marketing which has only 4 p's (product, price, place, promotion).


Role of marketing mix?

The man role of the marketing mix is to promote a brand and create awareness. The marketing mix is summarized as 4Ps which stands for price, place, promotion and product.


What are the 4ps in marketing?

The 4 PS or the 'marketing mix' are Product, Price, Place and Promotion.


What are the 6 p's of the marketing mix?

The six Ps of the marketing mix are as follows: Product Price Place Promotion People Performance


Different factors in the 4Ps maximise marketing mix?

There are different factors in the 4Ps which help to maximize marketing mix. The main factors are price, product, promotion and the place which actually form the marketing mix.


What is a Marketing Communications Mix?

A marketing communications mix is the same as a promotion mix and is just another term for promotion mix. There are five marketing communications to put into the mix: Advertising, Sales Promotion, Public Relations, Personal Selling, and Direct Marketing. This basically all boils down to a mix of promotional efforts to bring in sales and increase brand equity.


Marketing mix strategies of airtel?

The marketing mix strategies of Airtel is known as the 4Ps. The 4Ps stand for product, price, place and promotions.


What are the components of a marketing mix?

product, place, price, and promotion


How much control that the marketing manager have over the environment variables?

Marketing mix variables are often controllable, because they can be changed. Marketing manager must develop and control marketing mix, he should collect information about needs and then satisfy people in the target market.


What are the marketing mix and importance in business?

product place price promotion


What are the four p's of the marketing mix?

product price promotion place


Marketing mix differ in domestic and international environment?

The marketing mix differs in the domestic and international environments due to their varied dynamics. The marketing mix refers to the price, product, promotion and place which will be different in terms of the targeted audience for domestic and international markets.