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Novak Djokovic signed a 10-year sponsorship deal with Italian sportswear brand Sergio Tacchini at the start of the 2010 season after being dropped by Adidas. However he switched to Japanese manufacturer Uniqlo in mid-2012 after Tacchini terminated the deal because they struggled to cope with the huge rise in demand following Djokovic's sudden rise to dominance.

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11y ago

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