What is Adidas's mission statement?

Answer 1

Here you go! Straight from the horses mouth (so to speak)

see link below Corporate Mission Statement

The Adidas Group strives to be the global leader in the sporting goods industry with sports brands built on a passion for sports and a sporting lifestyle.

We are dedicated

to consistently delivering outstanding financial results.

We are innovation and design leaders

who seek to help athletes of all skill levels achieve peak performance with every product we bring to market.

We are consumer focused

and therefore we continuously improve the quality, look, feel and image of our products and our organisational structures to match and exceed consumer expectations and to provide them with the highest value.

We are a global organisation

that is socially and environmentally responsible, creative and financially rewarding for our employees and shareholders.

We are committed

to continuously strengthening our brands and products to improve our competitive position.