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Same as the usage in a newspaper, a vertical strip of printed copy, Columns go up and down, as in architecture, Banners flag attention from left to right- the masthead, usually one word, is a sort of identity device with trick lettering or typography, the Jersey Journal used to use a grey banner with Block letters, it stands out and Flags attention on the newstands- like a flag at the masthead of a ship, hence the name. I've been an amateur writer in the local paper since l978 so I know the lingo.
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∙ 11y ago
A column in a magazine is a recurring piece of written content that is usually written by the same author or expert on a specific topic. Columns provide a regular perspective or opinion on a particular subject matter and often have a consistent format or style. They are a way for readers to engage with a familiar voice and gain insights or information on a consistent basis.
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