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Afribrand, a firm that used to specialise in marketing products to street hawkers, was mystified when the new biscuits it supplied were simply not bought. After a while the reason became clear. Street hawkers traditionally bought broken, rejected biscuits from biscuit factories, so the new, whole, unscathed biscuits did not satisfy their needs. As a result, they simply did not buy them. To be able to sell their biscuits, Afribrand had to break them before selling them to the street hawkers! In other words, Afribrand realised that for exchange (sales) to take place, they had to satisfy the needs of their customers.
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Consumerism is a movement seeking to protect consumers against improperly labeled or shoddy merchandise. There is no synonym.
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Buying from mail-order catalogs.
What is an example is consumerism?
buying from mail-order catalogs
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consumerism
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significance of consumerism
Which is an example of consumerism?
buying from mail-order catalogs
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how did consumerism change during the eisenhower administration
What is a synonym for consumerism?
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How do you use the world consumerism in a sentence?
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With grees Oo
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The government serves as an agent of consumerism in Nigeria. This is a form of legislation which seeks to protect the rights of the consumers in the market.
