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Q: What is the difference between globalization and a customization?
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How would you classify Frito-Lay and marketing strategy of its Lay and potato chips in china was it globalization adaptation or customization?

I need an answer from you guys


How business and marketing are changing?

Business and marketing are changing day by day such as like changing in technology, privatization, customization, globalization massive production for masses according to their preferences.


What is the differences between customization and customerization?

Customization involves a producer making goods that fit what individual customers need. Customization involves being both a consumer and a producer to design a product. An example of customization would be a computer that is customized to your specifications. An example of customization is a boutique that allows customers to be hands-on in designing their own clothing.


What are the different between customization and consumerization?

one starts with consumer and one starts with custom


Difference between Mass customization and standardization?

Standardization and customization are polar opposites of each other. standardization means "one size fits all." It refers to the tailoring of a marketing program or campaign in such a way that there are enough elements to appease everybody. The target audience is vast. Standardization helps keep the costs low of reaching out to many people. It is employed typically in situations where the product in question is for mass consumption. These products are typically low volume products that makes it economically unfeasible for customization. Customization on the other hand refers to the tailoring of the campaign according to the needs of an individual or groups of individuals. These are high margin products where the volumes are low and the buyers are few. E.g. If an expensive luxury yacht was on sale then the company selling it could go to the extent of tailoring the marketing efforts according to the needs of specific buyers. Helpful Not helpful

Related questions

What is the difference between outsourcing and globalization?

Out sourcing is a media between consumers, customers and production unit. Globalization is liberalizing marketing/trade between number of countries.


What is difference between a PC and a Macintosh?

Operating system and system programsHardware customization


What is the difference between globalization and integration?

Globalization refers to the interconnectedness and interdependence of economies, cultures, and societies globally. Integration refers to the process of linking individual components or entities to form a unified whole. In the context of globalization, integration often refers to the process of countries or regions coming together through agreements, alliances, or common policies to facilitate global trade and cooperation.


What is the difference between globalization and globalism?

Globalism is the idea of events in one country that cannot be separated from those in another. Globalization is the increase of trade around the world.


How would you classify Frito-Lay and marketing strategy of its Lay and potato chips in china was it globalization adaptation or customization?

I need an answer from you guys


What are the factors that aid globalization?

i would say TNC's (transnational corporations) and the difference between poor and rich


How business and marketing are changing?

Business and marketing are changing day by day such as like changing in technology, privatization, customization, globalization massive production for masses according to their preferences.


What is the difference between globalization and traditionalism?

Globalization: is a process of interaction and integration among the people, companies, and governments of different nation.traditionalism: is holding onto the customs of one's own nation and trying to keep things the way they have always been.


What is the difference between regional integration and globalization?

An example of regional integration would be NAFTA, the North American Free Trade Agreement, where the countries of North America agreed to integrate commerce. Globalization would be where countries around the world agree to a common cause.


What is the differences between customization and customerization?

Customization involves a producer making goods that fit what individual customers need. Customization involves being both a consumer and a producer to design a product. An example of customization would be a computer that is customized to your specifications. An example of customization is a boutique that allows customers to be hands-on in designing their own clothing.


What is a benefit of trade between two countries?

globalization


suitecrm customization?

suitecrm customization