While a consumer is always a customer, the customer may, besides being a consumer, also be someone who purchases goods/services for other than personal use, like a retailer, wholesaler, manufacturer, etc.
The similarities between consumer buying and organizational customer buying is that both have the need to purchase. The difference lie in the quantity of purchases. Consumer buying entails retail, while organizational customer buying entails wholesale.
Relationship between consumer behavior and marketing concept is that consumer behavior is the study of how individual make decision to spend their available resource (time, money, effort) on consumption related time
The relationship between an internal and external customer is moneys = service / products for the moneys.
The one who buys the product is called a customer and the who uses the product is called a consumer.Generally, a consumer refers to individuals who buy for themselves or their family (hence the term 'consumerism' in economics and politics), whereas a customer can alsomean the retailer or person who buys from the manufacturer, etc.
Customer relationship management may bring about 1. Customer loyalty 2. Firms goodwill 3. Better social relationship between customer (society) and the firm 4. Timely product improvements as per customers need.
Customer is a buyer but may or may not be be the user or consumer.
The consumer is the one that uses the product while the customer is the one who buys it. a consumer maybe a customer and the customer maybe the the consumer. The difference is that, customer buys the product intended for giving it to someone else or for selling it.
a direct relationship.
The relationship between a banker and a customer is called a contractual relationship.
While consumer banking deals with the consuming public, a customer bank can also be one that specializes in business with the commercial industry.
non sexual relationship
The similarities between consumer buying and organizational customer buying is that both have the need to purchase. The difference lie in the quantity of purchases. Consumer buying entails retail, while organizational customer buying entails wholesale.
In the airline industry the consumer is the one buying a passenger ticket, whereas the customer, besides often the consumer, can also be the one purchasing goods and services for the airline itself.
Relationship between consumer behavior and marketing concept is that consumer behavior is the study of how individual make decision to spend their available resource (time, money, effort) on consumption related time
CONSUMER
The relationship between an internal and external customer is moneys = service / products for the moneys.
The one who buys the product is called a customer and the who uses the product is called a consumer.Generally, a consumer refers to individuals who buy for themselves or their family (hence the term 'consumerism' in economics and politics), whereas a customer can alsomean the retailer or person who buys from the manufacturer, etc.