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Q: When consumers get the impression that everyone loves a product when they?
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our target market is 15- to 30-year-old women, but internally we target everyone who loves fashion, regardless of age or income


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The marketing behind carpet cleaning is simple. Everyone loves a clean smelling carpet and for those that want to pay someone to do that for them, it is free advertising because if the job is done well, people will know right away.


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What is the definition of commercial advertisement?

It is actually somewhat redundant to call it a "commercial" advertisement, since advertisements, by their very nature, involve commerce. A commercial advertisement (abbreviated as an "ad" in the U.S. and an "advert" in Great Britain), generally refers to a method of spreading information about a company's product by buying a portion of a page in a magazine/newspaper, or a 30 or 60 second commercial (called a "spot") on radio or TV (or even a banner ad on an internet website). If you see a beautiful model holding a particular brand of perfume and saying how much she loves it; or an athlete bragging about the benefits of a certain brand of shoes; or an adorable child asking for a specific kind of toy... those are commercial advertisements. Their job is to persuade you to purchase the product. In countries where the government supports the media, you won't see as many advertisements, and you may in fact not see any. But in countries like the United States, advertising is what pays for the cost of publishing newspapers and magazines, and it is sponsors who provide the money for TV and radio programs. It has long been a complaint of viewers that TV shows have "too many commercials," and some readers dislike all the pages of advertisements, but most people regard these temporary interruptions as a necessary evil.

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