0
Iris was the original messenger god in the greek pantheon. She was the rainbow that traveled from the earth to the heavens bringing her news. Over time she was replaced by Hermes, god of writing/magic/journey to the afterlife. It's the journey to the afterlife part that's the nearest to Iris.
FTD is in the business of delivering colorful "messages" in the form of flowers ("Get Well" "Congratulations" "Sorry for Your Loss"). Flowers are impractical short-lived decorations, meaningless if not for the cultural associations of "a dozen long-stemmed roses" (love) or an assortment of calla lilies (bereavement). These are messages in material symbolic form.
You might argue that Iris would be a better symbol for FTD, what with the rainbow association and all (nature, colors), but no one knows who she is just by looking. Best they could do would be a "rainbow lady," and that wouldn't express the quick/convenient end of the business FTD wants to communicate. Hermes is very recognizable because of his hat/staff and other traditional iconography, but he also looks like a nearly-military man on a mission: a good impression to give people of your workforce when you're advertising getting the goods there quick and right.
Wiki User
∙ 13y ago
FTD chose Hermes as their logo because in Greek mythology, Hermes was the messenger of the gods, symbolizing communication and speedy delivery. This made Hermes a fitting symbol for a flower delivery service like FTD that prides itself on prompt and efficient delivery of floral arrangements.
Add your answer:
Earn +20 pts
What are Hermes strengths?
Hermes is known for his swiftness, agility, and cunning intellect. He is also regarded as a messenger of the gods, facilitating communication and commerce between different realms. Additionally, Hermes is linked to luck, trade, and the boundaries between different domains.
What does Hermes realm?
Click link below, then choose 'Hermes' from menu! You realise that 'realm' does not refer to a kingdom, but to his responsibilities.
Why is the Hermes company named after Hermes?
The company was named after Hermes, the Greek god known for his speed and reliability, to symbolize the speedy delivery and reliability of their services. The choice of the name reflects the qualities associated with the god Hermes.
What did pan learn from Hermes?
Pan learned from Hermes the art of music and playing the syrinx (pan flute). Hermes also shared with Pan his mischievous ways and clever tricks.
Why is Hermes soap named after mythylogical Hermes?
Hermes soap is named after the Greek god Hermes because he was the messenger of the gods in ancient Greek mythology. The name was likely chosen to evoke ideas of communication, travel, and speed, all of which are associated with the qualities and attributes of Hermes.
What greek god was used as the logo for the flower company FTD?
Hermes and his sandals are used as the logo of FTD flowers
Also known as Hermes what god is used in the FTD logo?
Mercury
What American company uses Hermes greek god as their logo?
FTD Goodyear (just the winged sandal)
What is the meaning for the Hermes logo for FTD flowers?
It can be interpretted in different ways, but it implies that the flowers are delivered quickly and safely.
What was Hermes known for?
Hermes (Roman name: Mercury) was famous for being a swift messenger. He is depicted as having wings on his shoes and sometimes on his hat as well. The company FTD flowers uses a drawing of him for their logo.
What florist is Hermes the mascot for?
I think you mean Mercury and it's FTD. Another answer: The Greek god was called Hermes, and the Romans called him Mercury. Indeed, the florist is FTD.
What company has Mercury as a logo?
Mercury Logo FTD otherwise known as Ford Motors the FTD logo is used by flowershops that deliver flowers across the nation.
What company has god mercury as logo?
FTD/Interflora
What logo has mercury inside a yellow circle?
FTD .
What is the logo with the Golden man running with flowers?
FTD
How are ftd florists related to Greek mythology?
The winged messenger was Hermes, or Mercury to the Romans.
The Greek god Hermes is depicted in the modern-day logo for?
FTD Florists Telegraph Delivery. The God is more commonly known by his Roman handle of Mercury. Hence, the Mercury dime. God of speed and commerce, the messenger.
