-a guide for the formulation of global business strategy
-a guide for the formulation of global marketing objectives
- Visual/graphical representation
-a global view for international business competitive structure
There are many advantages and disadvantages of having and making a matrix. One advantage is the layout of the information.
looking for that answer myself.
Advantages and disadvantages of overestimate and underestimate
advantages and disadvantages of open office in an organisation?
Explain BCG Matrix?
There are many advantages and disadvantages of having and making a matrix. One advantage is the layout of the information.
secret
There are a few advantages to BCG matrices. They are great for a large company's volume, they can help a company that uses experience curves to make a profit, they are simple and understandable, and they can help managers better manage their portfolios.
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BCG stands for Bacillus Calmette-GuerinBCG Boston Consultation Group... if you are speaking of the BCG as in BCG Matrix that is!Bacillus Calmette-Guérin; Tuberculosis vaccine.
The BCG Matrix for a McDonalds is a star. It is considered a star because of the growth rate and high market shares.
relationshipn between BCG and PLC
BCG matrix is a tool that helps you to identify how well your product is doing in the market and based on that it comes under one of the four categories demonstrated in BCG matrix. I learned more on BCG matrix on this site http://www.researchomatic.com/Bcg-Growth-Matrix-55640.html it's helpful.
Give me the comparism between bcg and plc
BCG matrix aka Boston matrix is a chart that had been created by Bruce Henderson for the Boston Consulting Group in 1970 to help corporations with analyzing their business units or product lines. (http://en.wikipedia.org/wiki/Growth-share_matrix) NB a picture is also included on the website. BCG matrix is an important tool to measure companies' brands worth. By analysis where their brands stand in BCG matrix, they can better develop branding strategies.