What does SMO stand for?

Answer 1

SMO stands for Social Media Optimization which means to optimize our social media accounts organically to increase engagement. It is totally different from SMM which is Social media marketing. Social Media Marketing is paid service offered by different social media platforms to get more reach even with low followers.

Optimization includes activities like:

1. profile and page creation.

2. profile and cover photo designing.

3. adding all the details of your business.

4. creating posts and videos.

Answer 2

Social media optimization (SMO) refers to the creation of online content that is likely to be shared through social networks. Social media optimization is more art than science, as it can be difficult to come up with a consistent formula for creating shareable content. That said, social media optimization is gaining importance as social sharing is increasingly being integrated into search results.