Macro forecasting is related to forecasting external forces that affect the firm. This is concerned with forecasting the markets and determining market demand, supplies and other external factors such as legal, cultural, economic and technological environments
Micro forecasting is concerned with forecasting internal environments such as sales forecasts, market share and product life cycles. These can be described as factors which firm has control over or able to acquire information to forecast what will happen. For example, a company can check its sales records to forecast next months' sales
Macro means large in scale, micro means small in scale. So macro influence means that something has a large influence, while micro (remember microscope) is something that has a small influence.
to attayes
micro marketing is a market which is related to small market business is called micro marketing ,But macro marketing is a market which is telling about huge market means it hibernation I market.
assignment on micro environment factors that affect marketing decision making
THEY ARE (a) MICRO ENVIRONMENT (b) MACRO ENVIRONMENT (c) MARKET ENVIRONMENT
Micro forecasting focuses on predicting short-term trends at a granular level, such as sales of individual products or services within a specific market segment. Macro forecasting, on the other hand, involves forecasting broader economic indicators or trends that affect an entire industry or economy, such as GDP growth or inflation rates.
micro and macro changing?
Macro is big micro is little
macro is the common opposite of micro. micro=small macro=large
macro is bigger than micro
Macro: big/large Micro: small/tiny
Macro
MACRO
what is micro-macro analysis
macro is a root for large, while micro is, of course, small
macro and micro factor on industry
Macro economic is differ from micro economic because macro economic study as a whole economics but micro economic study only of an individual.