Alan Freed

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Disc jockey

Tainted by his role in the sensational payola scandal of the late 1950s, Alan Freed died a broken man only a few years later. But the disc jockey today is remembered—almost reverently—as the "Father of Rock ‘n’ Roll." In the years since his death Freed has been accorded several honors, including induction into Cleveland’s Rock and Roll Hall of Fame and the addition of a star in his name on the Hollywood Walk of Fame. It was Freed who first put a name to the popular music form that would dominate the second half of the twentieth century and continue—its popularity undiminished—into the new millennium. He called it simply "rock ‘n’ roll," and the name stuck.

Born Albert (or Aldon) James Freed in Johnstown, Pennsylvania, on December 15, 1921 (or 1922), he was the son of Charles Sydney Freed and Maude Palmer Freed. His father, a Lithuanian-born Jew, worked as a clerk in a Pittsburgh-area clothing store, while his mother, the American-born daughter of a Welsh coal miner, was a homemaker. When Freed was 12, his family moved to Salem, Ohio, where he began to develop an interest in music. During his high school years he played the trombone and eventually put together a band called the Sultans of Swing. Before graduating he had made up his mind to become a big-time bandleader, a dream he pursued during his college years at Ohio State University (OSU), where he continued to lead the Sultans of Swing.

Freed studied mechanical engineering at OSU in Columbus but left school in September of 1940 to join the Army Signal Corps, where he served as a photographer. During his stint in the military he contracted a severe ear infection, which impaired his hearing and effectively ended his dream of becoming a bandleader. Discharged from the Army after only eight months of service because of chronic sinusitis and what Freed later described as "bad legs and feet," he went looking for a job in broadcasting that would keep him close to his first love—music. He found the perfect combination at WKST Radio in New Castle, Pennsylvania, which hired him in 1942 to host a program of recorded classical music. Although Freed later gained fame as a rock ‘n’ roll disc jockey, he remained a lover of classical music throughout his life. His stint at WKST lasted only about four months, after which he landed a job as a sportscaster on WKBN Radio in Youngstown, Ohio.

What was to become Freed’s niche in broadcasting began to develop in 1945 when he moved to WAKR Radio in Akron to host Request Review, a nightly program of recorded jazz and pop music. Before long he developed a loyal following, which in time brought an invitation from a bigger market. In 1949 Freed moved to WXEL-TV in Cleveland to host a teenage dance show. That gig lasted only about six months, after which Freed returned to radio, hosting a classical music program on WJW Radio in Cleveland. While in Cleveland, Freed became friends with Leo Mintz, a

local record store owner who clued Freed to the growing popularity of African American R&B music. White teenagers were flocking to Mintz’s store to buy these so-called "race records," which had previously been sold almost exclusively to African American customers. Mintz convinced Freed that it just made good sense to start playing more R&B on the air.

In mid-1951, with Mintz’s support, Freed launched a new program on WJW. Entitled Moondog’s Rock ‘n’ Roll Party, the show helped change the course of American popular music. Freed was the first to use the term "rock ‘n’ roll" to describe the R&B-inspired music whose driving beat was just beginning to sweep America. Freed probably picked up the term from "Sixty-Minute Man," a popular song released by the Dominos, an African American vocal group, in 1951. (Rock ‘n’ roll had long been used by African Americans, however, as a euphemism for sexual intercourse.) So popular was Freed’s Moondog radio program that in March of 1952 he decided to stage the Moondog Coronation Ball, a live show that featured top African American acts. More than two-thirds of the fans who filled Cleveland Arena to capacity for the event were white, but things went sour when another 6,000 (some sources say upwards of 20,000) fans, most of them African American, crashed the gates. This event is considered by many to have been the first rock concert.

After breaking into broadcasting in 1942, Freed had had his eye on the plum New York market, auditioning at one point for WINS Radio. The station rejected him, though, reportedly because his Midwestern accent was too grating. After his phenomenal success at WJW in Cleveland, however, the management at WINS apparently had a change of heart. In 1954 Freed triumphantly took the New York market by storm, hosting Alan Freed’s Rock ‘n’ Roll Party Monday through Saturday nights from 6:30 to 11. In only a few months the show was number one in its time slot. Capitalizing on the popularity of his show and the music it featured, Freed staged a number of live rock ‘n’ roll shows at the Brooklyn Paramount Theater. He also appeared in a handful of films with rock ‘n’ roll themes, including Don’t Knock the Rock, Rock Around the Clock, and Rock, Rock, Rock. Although the disc jockey was only in his mid-30s when these films were made, he looked at least a decade older and was altogether lacking in stage presence. It is not a little ironic that the "Father of Rock ‘n’ Roll" comes across on screen as the prototypical adult.

Freed shared writing credits on a number of records, including Chuck Berry’s big hit "Maybelline" and the Moonglows’ "Sincerely," but it’s suspected he contributed little or nothing to the songs and that the credits were given to ensure airplay. Freed also angered some in the recording industry when he refused to play white artists’ covers of songs that had been originated by African Americans, a common practice at the time. The sudden surge in the popularity of rock ‘n’ roll brought hundreds of critics out of the woodwork, most of them decrying it as "the devil’s music" and its fans as immoral. To his credit, Freed went to bat for both the music and its fans, suggesting that many of the critics were motivated by racial bias.

In a clear sign that Freed had made the big time, in 1957 ABC-TV gave him his own nationally televised show called simply Rock ‘n’ Roll Party. The show was short-lived, however, because the camera caught African American singer Frankie Lymon dancing with a white girl, something so offensive to the network’s Southern affiliates that they dropped the show. Unwilling to tolerate any controversy, ABC dropped Freed.

More trouble came Freed’s way after violence broke out during one of his "Big Beat" rock shows in Boston, after which Freed was charged with incitement to riot and anarchy. He spent nearly $30,000 to fight the charges, which were eventually dropped. Angry with WINS for failing to support him in his legal troubles, in 1958 he jumped to WABC Radio in New York. He also landed another television job, hosting a teen dance show on WNEW-TV in New York. In the fall of 1959, however, rumors of a payola scandal surfaced, and Freed’s troubles became overwhelming. (Payola was the practice of accepting money or other considerations in return for playing a record on the air.) When WABC asked Freed to sign a statement swearing that he had never taken payola, he refused and was fired. Although he later signed such a pledge for WNEW-TV, he lost his television show as well.

Finding himself unwelcome in New York broadcasting circles, Freed fled to the West Coast, where he managed to land a daytime disc jockey job at KDAY in Los Angeles in 1960. Legal problems continued to plague him, though, and he was charged with taking slightly more than $30,000 in payola from a number of record companies. Publicly Freed denied that he had ever accepted direct bribes, although he acknowledged he had accepted gifts from recording companies, but only for playing records that he was certain would become hits anyway. After a short time at KDAY he left when station management refused to let him promote his trademark live rock ‘n’ roll shows. He returned to New York City, but not as a broadcaster. At the height of the twist craze, he emceed a Manhattan twist revue, but when the twist craze cooled, he found a disc jockey job at WQAM in Miami in 1962. During this difficult period, Freed began drinking heavily and lost his job in Miami after only two months. In December of 1962 he pled guilty in New York to two charges of commercial bribery and was given a six-month suspended sentence and fined $300. This effectively ended his career.

Freed spent the last years of his life in Palm Springs, California. Although he had redefined what it meant to be a disc jockey and named the music that had become an anthem for the world’s youth, he was a disgraced and broken man, no longer able to work in the business he loved. On January 20, 1965, he died in a Palm Springs hospital of uremia and cirrhosis.

Sources
Books
Dictionary of American Biography, Supplement 7: 1961-1965, American Council of Learned Societies, 1981.

Online
"Alan Freed," Red Hot & Rockin’, http://members.madasafish.com/~redhotnrockin/freed.htm (December 28, 2001).
"Alan Freed," Rock-and-Roll Page, http://www.tsimon.com/freed.htm (December 28, 2001).
"Alan Freed Biography," Alan Freed, http://www.alanfreed.com/biography.html (December 28, 2001).
"A Tribute to Alan Freed, Mr. ‘Rock ‘n’ Roll,’" Rockabilly Hall of Fame, http://www.rockabillyhall.com/AlanFreed.html (December 28, 2001).
  • Genres: Rock

Biography

Before the payola scandal brought down his empire, Alan Freed was rock & roll's first superstar DJ, hosting his own TV show, starring in numerous quickie film musicals, and wielding enormous influence within the R&B and rock communities. Moreover, he's often credited with coining the phrase "rock & roll." Freed's name appears on many various-artists collections from the genre's early years, and he even cut a few tracks under his own name for Brunswick as the nominal leader of a rocking big band comprised of New York session aces. ~ Bill Dahl, Rovi
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Alan Freed
Born (1921-12-15)December 15, 1921
Windber, Pennsylvania, U.S.
Died January 20, 1965(1965-01-20) (aged 43)
Palm Springs, California, U.S.
Occupation Radio/Television/Screen personality
Years active 1945–1965
Spouse Betty Lou Bean (1943–1949)
Marjorie J. Hess (1950–1958)
Inga Lil Boling (1959–1965)

Albert James "Alan" Freed (December 15, 1921 – January 20, 1965), also known as Moondog, was an American disc jockey.[1] He became internationally known for promoting the mix of blues, country and rhythm and blues music on the radio in the United States and Europe under the name of rock and roll. His career was destroyed by the payola scandal that hit the broadcasting industry in the early 1960s.

Contents

Early years

Freed was born to a Jewish father, Charles S. Freed, and Welsh-American mother, Maude Palmer, in Johnstown, Pennsylvania. In 1933, Freed's family moved to Salem, Ohio where Freed attended Salem High School, graduating in 1940. While Freed was in high school, he formed a band called the Sultans of Swing in which he played the trombone. Freed's initial ambition was to be a bandleader; however, an ear infection put an end to this dream. While attending Ohio State University, Freed became interested in radio. Freed served in the Army during World War II and worked as a DJ on WKBN Armed Forces Radio. Soon after World War II, Freed landed broadcasting jobs at smaller radio stations, including WKST (New Castle, PA); WKBN (Youngstown, OH); and WAKR (Akron, OH), where, in 1945, he became a local favorite for playing hot jazz and pop recordings.[2] Freed enjoyed listening to these new styles because he liked the rhythms and tunes.

Career

Freed is commonly referred to as the "father of rock'n'roll" due to his promotion of the style of music, and his introduction of the phrase "rock and roll", in reference to the musical genre, on mainstream radio in the early 1950s. He helped bridge the gap of segregation among young teenage Americans, presenting music by African-American artists (rather than cover versions by white artists) on his radio program, and arranging live concerts attended by racially mixed audiences.[3] Freed appeared in several motion pictures as himself. In the 1956 film Rock, Rock, Rock, Freed tells the audience that "rock and roll is a river of music that has absorbed many streams: rhythm and blues, jazz, rag time, cowboy songs, country songs, folk songs. All have contributed to the big beat."

WAKR Akron

In the late 1940s, while working at WAKR (1590 AM) in Akron, Ohio, Freed met Cleveland record store owner Leo Mintz. Record Rendezvous was one of Cleveland's largest record stores, who had begun selling rhythm and blues records. Mintz told Freed that he had noticed increased interest in the records at his store, and encouraged him to play them on the radio.[4] In 1949, Freed moved to Cleveland and, in April 1950, he joined WXEL (TV channel 9) as the afternoon movie show host.[5] The next year, he got a job playing classical music on Cleveland radio station WJW.[6]

WJW Cleveland

Mintz proposed buying airtime on Cleveland radio station WJW (850 AM) to be devoted entirely to R&B recordings, with Freed as host.[4] On July 11, 1951, Freed started playing rhythm and blues records on WJW.[7] Freed called his show "The Moondog House" and billed himself as "The King of the Moondoggers". He had been inspired by an offbeat instrumental called "Moondog Symphony" that had been recorded by New York street musician Louis T. Hardin, aka "Moondog". Freed adopted the record as his show's theme music. His on-air manner was energetic, in contrast to many contemporary radio presenters of traditional pop music, who tended to sound more subdued and low-key in manner . He addressed his listeners as if they were all part of a make-believe kingdom of hipsters, united in their love for "black" music.[7]

Later that year, Freed promoted dances and concerts featuring the music he was playing on the radio.[8] He was one of the organizers of a five-act show called "The Moondog Coronation Ball" on March 21, 1952 at the Cleveland Arena. This event is known as the first rock and roll concert. Crowds attended in numbers far beyond the arena's capacity, and the concert was shut down early due to overcrowding and a near-riot.[8] Freed gained a priceless notoriety from the incident. WJW immediately increased the airtime allotted to Freed's program, and his popularity soared.[7]

In those days, Cleveland was considered by the music industry to be a "breakout" city, where national trends first appeared in a regional market. Freed's popularity made the pop music business sit up and take notice. Soon, tapes of Freed's program began to air in the New York City area.[7]

Hardin, the original Moondog, later took a court action suit against the station WINS for damages against Freed for infringement in 1956, arguing prior claim to the name "Moondog", under which he had been composing since 1947. Hardin collected a $6,000 judgement from Freed, as well as him giving up further usage of the name Moondog.[9]

WINS New York

In 1954, following his success on the air in Cleveland, Freed moved to WINS (1010 AM) in New York City. The station eventually became an around-the-clock Top 40 rock and roll radio station, and would remain so until April 19, 1965—long after Freed left and three months after he had died— when it became an all-news outlet. While in New York, Life magazine credited Freed as the originator of the rock 'n roll craze.[10]

Radio Luxembourg

In 1956, Freed was introduced to European audiences through his appearances in a succession of "rock and roll" movies such as Rock Around The Clock, Don't Knock the Rock and other titles. That same year, while working for WINS in New York City, Freed began recording a weekly half-hour segment of the Radio Luxembourg show called Jamboree that was aired on Saturday nights at 9:30 P.M., Central European Time. The billing of his segment in the 208 magazine program guide described him as "the remarkable American disc-jockey whose programs in the States cause excitement to the fever pitch." Jamboree with Freed was heard throughout the British Isles and much of Europe via the powerful AM nighttime signal of Radio Luxembourg, and outside of Europe by a simultaneous relay via transmission on shortwave. Due to the strange effect that the ionosphere had on the sky wave signal of Radio Luxembourg, it sometimes was heard poorly in parts of southern England with extreme fading, but sounded like a local station in northern England cities such as Liverpool. The Beatles claim to have been influenced by Black artists such as Little Richard and Chuck Berry, both of whom were promoted on Freed's radio shows. After trying other names including "Johnny and the Moondogs" the band was finally known as "The Beatles" after hearing "Alan Freed and The Moondog Show". In August Ringo Starr confirmed in a radio interview in 2011 that his first exposure to Elvis Presley and Little Richard was through this show. The recordings made by these artists were in turn promoted on sponsored shows paid for by the record labels that were also heard over Radio Luxembourg, which was the only commercial radio station heard in the United Kingdom until 1964.

WABC New York

After departing from WINS, Freed for a time was employed in New York by WABC (770 AM) around 1958, about two years before it evolved into one of America's great Top 40 stations by launching its "Musicradio" format. At this time, WABC (unlike rocker WINS) was more of a full-service station which began implementing some music programming elements. Freed was employed at the station around the same time as another famous pioneering disc jockey who arose during a different era: Martin Block (of WNEW 1130 AM—now WBBR—"Make Believe Ballroom" fame. Freed was fired by WABC (1959) during a dispute where he refused to sign a statement certifying that he had never accepted payola.

Film and television

Freed also appeared in a number of pioneering rock and roll motion pictures during this period. These films were often welcomed with tremendous enthusiasm by teenagers because they brought visual depictions of their favorite American acts to the big screen, years before music videos would present the same sort of image on the small television screen. One side effect of these movies shown before mass audiences was that they sometimes presented an excuse for thugs to turn a fun event into a riot, in which cinemas in both West Germany and the United Kingdom were trashed.

Freed appeared in several motion pictures that presented many of the big musical acts of his day, including:

A 1956 photo of Fats Domino singing Blueberry Hill on the television show "Alan Freed Show."

In 1957, Freed was given a weekly prime-time TV series, The Big Beat (which predated American Bandstand), on ABC, which was scheduled for a Summer run, with the understanding that if there were enough viewers, the show would continue into the 1957-58 television season. Although the ratings for the first three episodes were strong, the show was suddenly canceled after the fourth episode. During that episode, Frankie Lymon of Frankie Lymon and The Teenagers, after performing his number, was seen dancing with a white girl from the studio audience. Reportedly, the incident offended the management of ABC's local affiliates in the southern states, and led to the show's immediate cancellation despite its growing popularity.[citation needed] During this period, Freed was seen on other popular programs of the day, including To Tell The Truth, where he is seen defending the new "rock and roll" sound to the panelists, who were all clearly more comfortable with swing music: Polly Bergen, Ralph Bellamy, and Kitty Carlisle. (This episode was re-broadcast on Game Show Network on February 4 or 5, 2007, and also on April 23, 2007.)

Freed went on to host a local version of "Big Beat" over WNEW-TV New York until late 1959 when he was fired from the show after payola accusations against Freed surfaced.

Legal trouble, payola scandal

In 1958, Freed faced controversy in Boston when he told the audience, "The police don't want you to have fun." As a result, Freed was arrested and charged with inciting to riot.

Freed's career ended when it was shown that he had accepted payola (payments from record companies to play specific records), a practice that was highly controversial at the time. There was also a conflict of interest, that he had taken songwriting co-credits (most notably on Chuck Berry's "Maybellene"), which entitled him to receive part of a song's royalties, which he could help increase by heavily promoting the record on his own program. However, Harvey Fuqua of The Moonglows insisted Freed co-wrote "Sincerely".

Freed lost his own show on the radio station WABC; then he was fired from the station altogether on November 21, 1959.[12] He also was fired from his television show (which for a time continued with a different host). In 1960, payola was made illegal. In 1962, Freed pleaded guilty to two charges of commercial bribery, for which he received a fine and a suspended sentence.

Personal life

On August 22, 1943, Freed was married to Betty Lou Bean; both were 21 years old at the time. The couple had two children, Alana Freed and Lance Freed. On December 2, 1949, the Freeds divorced, with custody of the children awarded to Betty Lou. In 1950, Freed married again to Marjorie J. Hess. During this time, the couple had two children, Sieglinde Freed and Alan Freed, Jr. The marriage ended in 1958 whereupon Marjorie gained custody of the children. In 1959, Freed married for a third time to Inga Lil Boling, to whom he stayed married until his death on January 20, 1965.

Later years and death

Freed's punishment from the payola scandal was not severe. However, the side effects of negative publicity were such that no prestigious station would employ him, and he moved to the West Coast in 1960, where he worked at KDAY-AM in Santa Monica, California. In 1962, after KDAY refused to allow him to promote "rock and roll" stage shows, Freed moved to WQAM in Miami, Florida, but that association lasted two months. During 1964, he returned to the Los Angeles area and worked at KNOB-FM.[13] [14]

He died in a Palm Springs, California hospital on January 20, 1965 from uremia and cirrhosis brought on by alcoholism. He was 43 years old. Freed was initially interred in the Ferncliff Cemetery in Hartsdale, New York; his ashes were later moved to their present location in Cleveland, Ohio at the Rock and Roll Hall of Fame on March 21, 2002.[15]

Legacy

In 1978, a motion picture entitled American Hot Wax was released, which was inspired by Freed's contribution to the rock and roll scene. Although director Floyd Mutrux created a fictionalized account of Freed's last days in New York radio by utilizing real-life elements outside of their actual chronology, the film does accurately convey the fond relationship between Freed, the musicians he promoted, and the audiences who listened to them. The film starred Tim McIntire as Freed. Several notable personalities who would later become well-known celebrities starred in the movie, including Jay Leno and Fran Drescher. The film included cameo appearances by Chuck Berry, Screamin' Jay Hawkins, Frankie Ford and Jerry Lee Lewis, performing in the recording studio and concert sequences.

On January 23, 1986, Freed was part of the first group inducted into the Rock and Roll Hall of Fame, which was built in Cleveland in recognition of Freed's involvement in the promotion of the genre. In 1988, he was also posthumously inducted into the National Radio Hall of Fame. On December 10, 1991, Freed was given a Star on The Hollywood Walk of Fame. On February 26, 2002, Freed was honored at the GRAMMY Awards with the Trustees Award.

Freed was used as a character in Stephen King's Nightmares & Dreamscapes as an evil version of himself, who enthusiastically announces the names of deceased rock n roll legends in You Know They Got a Hell of a Band as part of an upcoming concert to perform. He was portrayed by Mitchell Butel in the television adaptation on the Nightmares & Dreamscapes mini-series. The Cleveland Cavaliers' mascot Moondog is named in honor of Freed.

Freed was also mentioned in The Ramones song "Do You Remember Rock 'n' Roll Radio?" as one of the band's idols in rock and roll. ("Do you remember Murray the K/Alan Freed/and high Energy Others to mention the influential D.J. include "Ballroom Of Mars" by Marc Bolan "They Used to Call it Dope" by Public Enemy and "Payola Blues" by Neil Young. He also is mentioned in "The Ballad of Dick Clark," a song on the eponymous first solo album by Skip Batin, a member of the Byrds.

Quotation

Rock 'n' roll is really swing with a modern name. It began on the levees and plantations, took in folk songs, and features blues and rhythm. It's the rhythm that gets to the kids — they're starved of music they can dance to, after all those years of crooners.
NME - February 1956[16]
Let's face it—rock 'n' roll is bigger than all of us.[17]

References

  1. ^ Obituary Variety, January 27, 1965, page 54.
  2. ^ Edits to family religious/ethnic background and army service by one of Freed's children.
  3. ^ Larkin, Colin. "Freed, Alan". Encyclopedia of Popular Music (4th edition ed.). 
  4. ^ a b Encyclopedia of Cleveland History, Rock'n'Roll
  5. ^ Digital Case Search Results
  6. ^ Alan Freed biography
  7. ^ a b c d Miller, James. Flowers in the Dustbin: The Rise of Rock and Roll, 1947-1977. Simon & Schuster (1999), pp. 57-61. ISBN 0-684-80873-0.
  8. ^ a b Is that person from Cleveland, too?
  9. ^ Scotto, Robert Moondog, The Viking of 6th Avenue: The Authorized Biography Process Music edition (22 November 2007) ISBN 0-9760822-8-4 ISBN 978-0-9760822-8-6 (Preface by Philip Glass)
  10. ^ LIFE Apr 18, 1955. page 166
  11. ^ IMDb.com
  12. ^ Curtis, James M. (1987-06-15). Rock eras: interpretations of music and society, 1954-1984. Popular Press. p. 37. ISBN 978-0-87972-369-9. http://books.google.com/books?id=F0xAUXaBYqoC. Retrieved 20 November 2011. 
  13. ^ Los Angeles Radio People, Where are They Now? — F, retrieved 2012-03-06.
  14. ^ AlanFreed.Com: death certificate, retrieved 2012-03-06.
  15. ^ Vigil, Vicki Blum (2007). Cemeteries of Northeast Ohio: Stones, Symbols & Stories. Cleveland, OH: Gray & Company, Publishers. ISBN 978-1-59851-025-6
  16. ^ Tobler, John (1992). NME Rock 'N' Roll Years (1st ed.). London: Reed International Books Ltd. p. 23. CN 5585. 
  17. ^ Du Noyer, Paul (2003). The Illustrated Encyclopedia of Music (1st ed.). Fulham, London: Flame Tree Publishing. p. 14. ISBN 1-904041-96-5. 

Further reading

  • Wolff, Carlo (2006). Cleveland Rock and Roll Memories. Cleveland, OH: Gray & Company, Publishers. ISBN 978-1-886228-99-3
  • Big Beat Heat: Alan Freed and the Early Years of Rock & Roll, by Jackson, John A. - Schirmer Books, 1991. ISBN 0-02-871155-6
  • The Pied Pipers of Rock Roll: Radio Deejays of the 50s and 60s, by Smith, Wes (Robert Weston). - Longstreet Press, 1989. ISBN 0-929264-69-X
  • Rock Around the Clock: The Record That Started the Rock Revolution by Dawson, Jim (Backbeat Books/Hal Leonard, 2005. ISBN 0-87930-829-X

External links


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Mentioned in

The King's Henchmen (Rock Band, '50s)
Rock 'N' Roll Invaders: The AM Radio DJs (1998 Film, TV & Radio Film)
A Stompin' Good Time (2008 Album by The Alan Freed Rock'n'Roll Big Band)
The Golden Era of Doo-Wops: Swingin' Records (1997 Album by Various Artists)
Alan Freed's Golden Picks (1961 Album by Various Artists)