basketball player; coach; television sportscaster
Personal Information
Born William Felton Russell, on February 12, 1934, in Monroe, LA; son of Charles (a laborer and trucking company owner) and Katie Russell; married Rose Swisher, 1956 (divorced); children: Jacob, Kenyatta, William, Jr.
Education: University of San Francisco, B.A., 1956.
Career
United States Olympic team, 1956 (won gold medal in men's basketball); Boston Celtics, player, 1956-69; coach, 1966-69; coach and general manager, Seattle SuperSonics, 1973-77; announcer for televised basketball games, NBC, 1969-80, and CBS, 1980-83; Sacramento Kings, coach, 1987-88, vice president for basketball operations, 1988-89. Author of Go up for Glory (autobiography), Macmillan, 1966, and Second Wind (with Taylor Branch), Random House, 1979.
Life's Work
If winning championships is the most important criterion of sports greatness, then Bill Russell is the greatest professional basketball player of all time. Russell, the Boston Celtic superstar of yesteryear, earned so many championship rings he would have to take a shoe off if he wanted to wear them all at once. Between 1957 and 1969 the Celtics--with Russell at center--won 11 National Basketball Association (NBA) titles, at one point compiling an astounding eight in a row. Throughout that period, Russell was the Celtics' dominant force, an elegant defenseman who could grab rebounds and dictate the pace of the game, a scoring threat both in play and from the line, and a wily tactician who could unravel the best-laid plans of his opponents.
As his extraordinary playing career wound to a close in the late 1960s, Russell added another star to his crown by becoming the first black man to coach an NBA team. In his book Pro Basketball's Big Men, Dave Klein concludes that in professional basketball, the former Celtic hero "is the standard against whom all others will be judged." Indeed, Russell's career is a case study of adversity overcome, of potential tapped to perfection, and of determination to maintain an identity in racist times.
Although a top basketball superstar in an era of few, Russell refused to make his life a media event. His performances were restricted to the basketball court, where he reigned with the champion Celtics. Otherwise, he avoided the spotlight wherever possible, refused to sign autographs, and rarely socialized with his teammates or coaches. Only after his retirement as a player in 1969--when he began a 14-year tenure as a television commentator--did Russell soften his steely personality somewhat. Even so he retained a readiness to criticize racist practices in the NBA and a deep respect for his own accomplishments on the basketball court. In his memoir Go Up for Glory, Russell wrote: "I should epitomize the American Dream, for I came, against long odds, from the farthest back to the very top of my profession. I came ... from an oppressed minority--first in rural poverty and then from a city's ghetto. I had to persevere to succeed, to climb out of the life that society had programmed for me."
William Felton Russell was born in Monroe, Louisiana in 1934. Racism was rife in the small Southern town that he and his family called home. His father worked in a paper bag factory, and Bill and his brother Charlie attended an all-black school in a converted barn. It was not the sort of life that Russell's father, a proud man, envisioned for his children. When Bill was still a youngster, his father sought to move the family out of Louisiana. They finally settled in Oakland, California, where both Mr. and Mrs. Russell found work in a war plant.
Oakland was better than Louisiana for the Russell family, but not much. At first they shared a squalid eight-room house with eight other families. Later, after the elder Russell had built up a small trucking business, they moved to a housing project. Then tragedy struck. Russell's mother died at the age of 32, and the brothers Bill and Charlie were left in their father's care. "Dad went to work in a foundry, and he did a good job of bringing us up," Russell told Dave Klein. "He was always a man. He raised us by himself, as best he could, and he taught us to be men, no matter what." Encouraged by his father, Russell studied history to find black heroes he could admire and was especially drawn to the story of Haitian revolutionary Henri Christophe.
The younger of two brothers, Russell watched as his older sibling became a basketball prodigy. Charlie Russell was a star on the mostly-white Oakland Tech High School team. Bill, who was thin, awkward, and an indifferent student, was forced to enroll at the all-black McClymonds High. There he failed to make the junior varsity basketball team as a freshman and was relegated to the bench as a sophomore. In fact, the junior varsity coach at McClymonds kept Russell on the team as a 16th man--and the team was only supposed to have 15 players. Russell had to share a uniform with another player. He was tempted to give up the game completely, but his coach encouraged him to practice both in school and at the local Boy's Club. Gradually, as he grew taller and gained weight, he improved as a player.
Russell made the varsity team as a senior and played well enough to earn a basketball scholarship from the University of San Francisco, a small Jesuit college that did not even have its own gymnasium. "I was really surprised," the athlete told Dave Klein. "Not only didn't I think I was good enough, but I had been living across San Francisco Bay most of my life, and I didn't even know there was a university there. But it was the only scholarship I was offered, and I took it because I couldn't have gone to college any other way."
In 1953 Russell entered the University of San Francisco, where he roomed with another scholarship student--his future Celtic teammate K. C. Jones. Together, beginning in 1955, Russell and Jones transformed the University of San Francisco from a basketball unknown to an National Collegiate Athletic Association (NCAA) powerhouse. After a loss to the University of California at Los Angeles in December of 1955, the San Francisco Dons won 55 straight games with Russell at center. It was a phenomenal streak, and it established the Dons as the number one-ranked college basketball team in the nation. A grateful administration at the school authorized the construction of a gymnasium with a basketball court.
Russell crowned his regular season collegiate wins with NCAA championships in 1955 and 1956. Both years he was selected to the All-American first team. After graduating in 1956, he served as a member of the United States Olympic basketball team and won a gold medal in the Summer Games. By the time he returned from the Olympics, he was a national hero from whom a great professional career was expected.
Needless to say, Russell was no stranger to the NBA scouts and coaches. In a time when blacks were still an anomaly on professional basketball teams, he was on the "wish list" of almost every franchise and was expected to be chosen first or second in the 1956 NBA college draft. One of the coaches who wanted Russell's services was the legendary Red Auerbach of the Celtics. Auerbach felt he could craft a championship team if he just had a big, aggressive player like Russell at center. Unfortunately, Auerbach's Celtics were already so good that the team did not have a high draft choice. In what became a celebrated deal, Auerbach traded two starters to the St. Louis Hawks for the second pick in the draft. Some have suggested that the St. Louis owner agreed to the deal because he did not want a black player on his team. Whatever the case, Russell became a Celtic with a record rookie year salary of $19,500.
Boston's new star lived up to expectations. Although never the team's leading scorer, Russell was able to win contests with his defense and his canny ability to alter the game's flow in his team's favor. Defense became a potent Celtic weapon as Russell grabbed rebounds, blocked shots, and just simply intimidated his opponents in the league. A dynasty of historic proportions was created the year Russell joined the Celtics. Boston won the championship in 1957, and then, beginning in 1959, won eight more titles in a row. No other basketball team has ever experienced such a fabulous streak--and Russell was the only Celtics player who lasted through the entire era.
The 1959, 1964, and 1969 championships featured matchups between Russell and the other top superstar of the period, Wilt Chamberlain. The Russell-Chamberlain rivalry--which literally lasted a decade--is one of the most dramatic in all of sports. Statistically speaking, Chamberlain was the better player. He scored more and even grabbed more rebounds during his career. But Russell won more, especially in the playoffs, and he was not shy about letting it be known that winning championships was the only statistic that really counted.
"The finest individual rivalry in the history of sports is not Magic [Johnson] versus [Larry] Bird, or Chrissie [Everett] versus Martina [Navratilova], or [Joe] DiMaggio versus [Ted] Williams, or Hogan versus Snead," wrote Mike Lupica in Esquire. "It is Wilt versus Bill Russell. Between 1959 and 1969 they battled each other with strength and skill and pride underneath the baskets of the NBA. Wilt scored more points, had more rebounds; Russell's teams--better teams in all but a handful of seasons--won more games. And more championships. The Celtics, coached by Red Auerbach and then Russell himself, were the embodiment of class in professional sports. Russell became the good guy. Wilt was the bad guy. Russell was the cerebral winner. Wilt was the selfish loser. They will be forever linked in the history of the sport."
In 1966 Red Auerbach announced his retirement as coach of the Celtics. It was left to Auerbach to choose his successor, and he chose his star center, Bill Russell. Taking the position as a player-coach at the start of the 1966-67 season, Russell became the first black man ever to head an NBA team. His first year as coach proved personally disappointing as the Celtics lost in the playoffs to a Philadelphia 76ers team featuring Wilt Chamberlain at center. Critics sneered that the great Boston dynasty had come to an end, but Russell and his teammates were determined to prove otherwise. They did so in fairy tale fashion, unseating the defending champion 76ers in a preliminary playoff round in 1968, beating the Los Angeles Lakers for the championship that year, and riding into the 1969 playoffs as underdogs and defeating the Lakers again in the championship round. Russell has often said in retrospect that the 1969 championship is his most satisfying, as it was accomplished in a tense seven games and featured the final showdown between Russell and his longtime rival, Chamberlain.
Russell retired from the Celtics in 1969, having established himself as perhaps the decade's most successful professional athlete. He went into retirement wearing only two of the 11 championship rings he had won, the 1957 ring and the 1969 ring--his "bookends," as he called them. "Bill was the finest defensive center ever to play professional basketball," concluded Dave Klein. "He made defense an art, and became a superstar without being a scoring champion. The point, according to Russell, was not to score, but to win."
Russell's decision to leave basketball surprised many observers, although it was common knowledge that the player was so intense he often became physically ill before important games and suffered from insomnia after galling losses. Russell's absence from basketball was brief, however. He began the 1970s as a commentator for NBA games broadcast on NBC. At mid-decade, from 1973 until 1977, he served as coach and general manager for the Seattle SuperSonics. When he left that position, he returned to the broadcast booth, moving from NBC to CBS in 1980. Russell's deep knowledge of basketball, his penchant for straight talk about controversial issues and players, and even his singular high-pitched cackle, gave him renewed popularity among a new generation of basketball fans. He retired from broadcasting in 1983.
Although he played before the era of multi-million dollar contracts and product endorsement deals, Russell was a very wealthy man by the mid-1980s. His NBA salary, while not high by today's standards, was among the highest for his time, and he invested wisely. When he left CBS in 1983, he announced plans to play golf and live quietly with his family. That goal was put aside in 1987, when he joined the struggling Sacramento Kings as head coach. Russell signed a seven-year contract with the Kings for a position as coach and front office executive, at an estimated salary of nearly $1 million a year. He began his tenure as coach of the Kings with high expectations and lofty goals, but he was unable to reverse the fortunes of the hapless franchise. After only one season on the bench he moved into the front office as vice president for basketball operations. He left the organization in 1989.
Never one to court product endorsements, Russell did consent to appear in a 1993 television commercial for Reebok shoes that featured NBA newcomer Shaquille O'Neal as a young player hoping to fill the shoes of the great stars of the past. In the commercial, Russell is one of an extremely select group of past NBA superstars who warily welcome O'Neal into their exclusive club. It remains to be seen if O'Neal--or any future NBA star--can earn as many championship victories as Russell did in his time.
Russell was inducted into the NBA Hall of Fame in 1974--against his will. Why he did not want to be included in the Hall of Fame remains a mystery, but it is certain that Russell did endure his share of covert racism as a player and a coach. Asked in Sports Illustrated why he might harbor bitterness over his career, Russell noted that he had been the target of racially-inspired jealousy and criticism all along. "Because I've been uniquely successful and not very humble about it, people just got tired of my success," he said. "They always do. So they decided, 'Well, he's not that good. Let's say this about him.'"
Russell may be right--his detractors might belittle his career for any number of reasons. In the end, however, only one point matters. Russell was a championship winner in two decades and an NBA coach in three. As he himself observed in his memoir Second Wind: "Winning isn't about right and wrong, or the good guys and the bad guys, or the pathway to good life and character, or statistics. Winning is about who has the best team, and that's all."
Awards
Named first team All-American, 1955 and 1956; voted onto NBA All-Star team, 1957-69; named NBA Most Valuable Player five times between 1957 and 1969; inducted into NBA Hall of Fame, 1974.
Further Reading
Books
- Fitzgerald, Ray, Champions Remembered, Stephen Greene Press, 1982.
- Heuman, William, Famous Pro Basketball Stars, Dodd, Mead, 1970.
- Klein, Dave, Pro Basketball's Big Men, Random House, 1973.
- Ryan, Bob, The Boston Celtics: The History, Legends & Images of America's Most Celebrated Team, Addison-Wesley, 1990.
- Shapiro, Miles, Bill Russell, Chelsea House, 1991.
- Shaughnessy, Dan, Ever Green, St. Martin's, 1990.
Periodicals- Esquire, May 1988, p. 56.
- Jet, March 28, 1988, p. 46.
- Sports Illustrated, November 16, 1987, pp. 36-9; April 18, 1988, pp. 85-8.
— Mark Kram