Broadcasting can be a very rewarding job for the right person,
depending on personality. At its essence radio announcing is
acting, especially for those who are traditional disc jockeys.
There are many more talk radio opportunities available now than
ever before, so many broadcasters are not necessarily trained in
the on-air performance aspect, but can also be someone of specific
expertise that fits the station's broadcasting content format.
Most professional broadcasters have post-secondary training of
some sort in their field. Many presenters opt for traditional
educations in journalism and broadcasting. Broadcasting is also an
attractive second major or a minor at the traditional four-year
college. There are also various broadcasting technical schools, but
it is a good idea to check accreditation of any technical school.
Discussing training programs with a potential employer can be a
good idea, as it helps give an indication to the station manager
about a prospective employee. Broadcasters understand
self-promotion.
Management personnel in all broadcasting industries know that
broadcasting is a field for certain personality types. This means
that anyone with a good speaking manner and vocal talent can be a
candidate for announcing without any specific training. The right
candidate can easily be trained on the job. There are specific
legal broadcasting requirements that are governed by the Federal
Communications Commission, but those requirements are very common,
such as giving a station identification at specific times. The days
of requiring an announcer to maintain a radiotelephone operators
license are over.
With the internet reformation and broadband explosion, the
possibilities for an experienced broadcaster are endless in today's
employment market. The emphasis in the contemporary broadcasting
industry appears to be the internet for all of the foreseeable
future and the ability to broadcast individually and corporately
makes every top level domain on the web a possible location for any
viable broadcasting business, limited only to the vision and skill
set of the potential operators. The current state of the art allows
easy entry into the workplace for any personality with the drive
and determination.
