The advantages of cash flow forecasting are: 1.Cash flow is usually more pure. 2.Cash is a king. Once you are out of cash or you have insufficient cash to pay your interests or meet your working capital liabilities, you are bankrupt.
Cash flow forecasting is very important planning tool as by using this, management can foresee that when in future they are short in cash so they can arrange enough liquidity before the situation arises as well as if they have more cash than their requirements, they can invest extra cash in short term securities and investments to earn some interest income from it.