Dialing for Dollars was a franchized local TV game show in the
1950's to 1970's. The host would select a telephone number and call
it; if the person answering the telephone could give the correct
password, he or she won a cash prize.
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I was born in 1965. In the 70's we only had four stations,
3,5,10 and 13. If i'm not mistaken it was Dave Brown.