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(born Sept. 19, 1839, Birmingham, Warwickshire, Eng. — died Oct. 24, 1922, Birmingham) British businessman and social reformer. In 1861 he and his brother Richard took over their father's failing business and built it into the highly prosperous Cadbury Brothers cocoa- and chocolate-manufacturing firm. They improved working conditions and introduced a private social security program for employees. George was also noted for his successful experiments in housing and town planning in Bournville, where he built affordable working-class homes with large gardens.

For more information on George Cadbury, visit Britannica.com.

 
 
Spotlight: George Cadbury

From our Archives: Today's Highlights, September 19, 2005

Born on this date in 1839, George Cadbury and his brother, Richard (1835-1899), created one of England's first model villages, Bournville. When they took over the chocolate factory from their father, John Cadbury, they decided to move it to an area outside of Birmingham (where it had been located), and also set up their workers in a garden area, specifically designed to encourage outdoor sports and a healthy lifestyle.
 
Columbia Encyclopedia: Cadbury, George,
1839–1922, English manufacturer and social reformer; husband of Elizabeth Mary Cadbury. In 1861, Cadbury and his brother Richard assumed control of their father's Birmingham cocoa and chocolate factory. Interested in housing problems, the brothers moved (1880) the plant to Bournville and laid out a garden village. The successful venture influenced European model housing and garden city projects. Agitation for national old-age pensions and insurance was financed by Cadbury, who also worked to eliminate harsh labor conditions.
 
Wikipedia: George Cadbury
Bronze bust at Friends meeting house, Bournville
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Bronze bust at Friends meeting house, Bournville

George Cadbury (September 19, 1839October 24, 1922) was the third son of Quaker John Cadbury, who founded Cadbury's cocoa and chocolate company.

Together with his brother Richard he took over the family business in 1861. In 1878 they acquired 14 acres (57,000 m²) of land in open country, four miles (6 km) south of Birmingham, where they opened a new factory in 1879.

The Cadbury brothers were concerned with the quality of life of their employees and provided an alternative to grimy city life. As more land was acquired and the brothers moved the factory to a new country location, they decided to build something of a factory town (designed by architect William Alexander Harvey), which would provide fully-fledged houses at low costs for the employees and their families. This village became known as Bournville after the nearby river and French word for "town". The houses were never privately owned, and their value stayed low and affordable. Bournville was a marked change from the poor living conditions of the urban evironment. Here, families had houses with yards, gardens, and fresh air. To this day, the town offers affordable housing.

The brothers cared for their employees; they both believed in the social rights of the workers and hence they installed canteens and sport grounds. Nineteen years after brother Richard died, George opened a works committee for each gender which discussed proposals for improving the firm. He also pressed ahead with other ideas, like an annuity, a deposit account and education facilities for every employee.

George Cadbury was one of the prime movers in setting up The Birmingham Civic Society in 1918.

Cadbury donated the Lickey Hills Country Park to the people of Birmingham.

Blue plaque at George Road, Edgbaston
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Blue plaque at George Road, Edgbaston

Bibliography

  • Walter Stranz: George Cadbury (Shire Publications, Aylesbury, 1973) ISBN 0-85263-236-3

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Britannica Concise Encyclopedia. Britannica Concise Encyclopedia. © 2006 Encyclopædia Britannica, Inc. All rights reserved.  Read more
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