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| Type | Subsidiary of Nike, Inc. |
|---|---|
| Founded | 1979[1] |
| Headquarters | Costa Mesa, California |
| Key people | Bob Hurley founder and chairman; Roger Wyett, CEO[2] |
| Industry | Sportswear and Sports Equipment |
| Products | Athletic shoes, apparel, sports equipment, accessories |
| Website | www.hurley.com |
Hurley International is a clothing company located in Costa Mesa, California founded by Bob Hurley. The company puts emphasis on skateboarding, surfing, music, and "fun". Since 2002, Hurley has been owned by Nike, Inc.
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Company history
Hurley was founded in 1979 by 23-year-old Stephen Hurley (along with partner Bob Rowland and Business Manager Joe Knoernschild) as Hurley Surfboards/International Pro Designs (I.P.D.). Hurley worked for 5 years as a surf board shaper for various companies; including Lightning Bolt; Wind-an-Sea and Wave Tools. While becoming known as one of the premiere shapers in Southern California, Hurley licensed the U.S. rights to the up-and-coming Australian surf brand Billabong, and formed Billabong USA in 1983. Founding Partners in Billabong USA besides Hurley were Bob Rowland (General Partners), and as limited partners - Chip Rowland, Mike Ochsner, Joe Knoernschild, Tom Fletcher and Bill Hurley. In 1998, the U.S. licensing rights for Billabong were up for renewal after the Company had grown to over $70M in sales in America. The USA management team decided to not renew the USA license for Billabong USA and in 1998 Hurley International was born. Founding working partners of Billabong USA Hurley, Knoernschild, Ochsner and Bill Hurley transitioned over to Hurley International. Billabong USA's designer Lian Murray also became a partner with the newly created Hurley International.[citation needed]
On May 12, 2002, the company was sold to Nike, Inc. for an undisclosed amount.[3] The brand maintains relative autonomy from its Nike parent[citation needed] and has its corporate headquarters in Costa Mesa, California, USA.
A major part of the company's success has been the endorsement of pop-punk bands such as Blink-182.[citation needed] Furthering their involvement in the music industry, Hurley is currently a major sponsor of heavy metal band Avenged Sevenfold.[citation needed]
Team
Notable team members include:
- Surfboard[4] - Timmy Curran, Rob Machado, Duane Louis, Pat O'Connell, tom whitehand
- Motocross[citation needed] - Carey Hart
- Skateboard[citation needed] - Diego Bucchieri, Bob Burnquist, Cara-Beth Burnside, Og de Souza
References
- ^ "Hurley History". http://www.hurley.com/base/history/. Retrieved 2008-06-02.
- ^ "Nike names new CEO for Hurley". The Oregonian. October 9, 2007. http://blog.oregonlive.com/business/2007/10/nike_names_new_ceo_for_hurley.html. Retrieved 2008-06-02.
- ^ "Nike Buys Hurley". EXPN.com. February 25, 2002. http://expn.go.com/skt/s/nikehur.html. Retrieved 2008-06-02.
- ^ Hurley Surf Team
External links
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