ideation
(psychology) Conceptualization of an idea.
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The formation of ideas or mental images.
i'de·ate' v.The noun has one meaning:
Ideation is the process of forming and relating ideas. [1]
It is a concept utilized in the study of heuristic behavior, creativity, innovation, design thinking and concept development and is frequently used in describing thoughts of suicide, i.e. suicidal ideation. [2]
The term "Ideation" is used in marketing research to describe sessions which are for the "Idea-Generation". [citation needed]
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