James Van Der Zee

For more information on James Augustus Joseph VanDerZee, visit Britannica.com.

(b Lenox, MA, 29 June 1886; d Washington, DC, 15 May 1983). American photographer. America's first eminent black photographer, he lived in Harlem, New York, and there in 1916 opened his own photographic studio, Guarantee Photos (later called GGG Photo Studio), which he ran until 1968. He worked on commission as a photo-reporter and as a portrait and society photographer. In his work he sought to uncover glamour in Harlem, the cultural capital of black America, picturing it not as a ghetto but as a characterful part of the city. He succeeded in producing a cumulative view of the social structure of Harlem during the 1920s and 1930s; however romanticized, his photographs form an important historical archive, which is now kept at the Metropolitan Museum of Art, New York.

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photographer

Personal Information

Born James Augustus VanDerZee, June 29, 1886, in Lenox, MA; took the name Joseph upon conversion to Catholicism, 1915; died May 2, 1983, at the Howard University Hospital in Washington, DC; son of John (a butler and sexton) and Elizabeth (a maid) VanDerZee; married Kate Brown, 1907 (marriage ended); married Gaynella Greenlee, 1920 (died in 1976); married Donna Mussenden, June 15, 1978; children: (with Brown) one son, Emil (died at one year of age) and one daughter, Rachel (died at age fifteen).
Education: Attended public schools in Lenox.

Career

Worked as a musician and at other odd jobs in the early 1900s; photographer in Massachusetts, c. 1905, New York, 1906, and Virginia, 1907; portrait and street photographer in New York City, beginning 1908; opened first studio in Harlem in 1916. "Harlem on My Mind" exhibition held at New York City's Metropolitan Museum of Art, 1969; photographic retrospective displayed at the National Portrait Gallery, Washington, DC, October 20, 1993-February 21, 1994.

Life's Work

James VanDerZee was a pioneering African American photographer who came to be known as the "eyes of Harlem" in the 1920s and 1930s. His legacy includes some 100,000 photographic prints, negatives, and glass plates. VanDerZee took his first pictures in 1900, when photography was in its infancy. In his later years, he photographed such celebrities as comedian Bill Cosby and singer Lou Rawls. In between, his life was filled with setbacks, hardships, and unexpected fame.

According to Black Photographers Annual, VanDerZee was "best known for his capturing and preserving the pictorial history of Harlem U.S.A. during the first half of the twentieth century." He worked from his studios in the heart of Harlem, first located on 135th Street and later on Lenox Avenue, throughout the Harlem Renaissance, a period during the 1920s when activity flourished among black writers, poets, playwrights, actors, artists, and musicians.

Photographer Reginald McGhee, who "rediscovered" VanDerZee in the late 1960s, wrote in the introduction to The World of James VanDerZee, "His works have brought a tremendous amount of warmth, pride, and true insight into the long neglected history of black Americans." VanDerZee's photographs captured the elegance of the jazz age of the 1920s and immortalized scenes from the Harlem Renaissance. His subjects included returning heroes and soldiers of World War I, Marcus Garvey and his "back-to-Africa" movement, the hardships of the Great Depression, the happier days of the later 1930s, images of birth and death, and numerous celebrities and ordinary families who made appointments to have their portraits taken at his studio.

VanDerZee approached photography as an art. He took great pains in posing and costuming his subjects, taking as much care with an ordinary family as with celebrities like famed dancer Bill "Bojangles" Robinson or boxer Joe Louis. He told Black Photographers Annual that he was never completely satisfied with a print unless he did some "extra work outside of what the camera did." Deborah Willis-Braithwaite, author of the retrospective VanDerZee, Photographer: 1886-1983, noted in Emerge: "For VanDerZee, ... studio photography seems to have been a form of theater, an opportunity to 'tell a story' with deliberately fictionalized elements." His favorite techniques included retouching negatives, hand-tinting prints, and using double exposures.

"Harlem on My Mind" was a major photographic exhibition at New York's Metropolitan Museum of Art in 1969. VanDerZee's photographs, many of them newly printed in life-size dimensions, formed a major part of that show. As a result, VanDerZee became something of a celebrity more than forty years into his career, and interest in his work increased.

McGhee, who served as the director of photographic research for "Harlem on My Mind," first met VanDerZee in 1967 while scouting New York City for photographs to include in the show. VanDerZee told Black Photographers Annual: "When he came by and saw the collection I had, he felt there was no need to go any further. I had pictures of every description." In fact, VanDerZee showed him a collection of approximately 75,000 glass plates, negatives, and prints, all carefully preserved. It was the photographer's practice to sign and date almost all of his photographs, thus making the historian's task much easier.

"Harlem on My Mind" revealed VanDerZee to be the foremost chronicler of life in Harlem for the better part of the twentieth century. Yet, in spite of the show's success, it did not result in great monetary rewards for the photographer. He was paid only $1,365 for the exhibition and $375 for a book about the show. VanDerZee's collection of prints and negatives eventually formed the core collection of the VanDerZee Institute, which became a part of the Metropolitan Museum of Art in 1976 under the direction of McGhee.

James Augustus VanDerZee was born on June 29, 1886, in Lenox, Massachusetts. His parents, who had worked as a maid and butler for Ulysses S. Grant in New York City, moved to the resort city a few years prior to his birth, and his father became sexton in the town's well-to-do Trinity Church.

VanDerZee was the second of six children and enjoyed a close-knit, comfortable family life. He grew up in a home where art and music were important. VanDerZee learned to play the violin and piano and frequently tried drawing. When he found that an image could be reproduced more easily with a camera, his interest turned to photography. VanDerZee later recalled that he took photographs in Lenox to occupy himself during long winters.

VanDerZee began taking photographs in 1900 at the age of 14. He answered an advertisement that offered a camera and supplies as a reward for selling 20 packets of perfume at 10 cents apiece. It took him a couple of months to sell that many, but he eventually claimed his prize: a package containing a rudimentary camera, envelopes of chemicals, developing solutions, small glass plates, and cardboard trays covered with wax in which to develop the plates. Although he was unable to make any pictures with the crude instrument, he memorized the instruction booklet that came with the camera. Soon he acquired another camera and was taking pictures at school, where he made a name for himself as the school photographer.

VanDerZee departed Lenox around 1906 to go to New York City, his parents' original home. He lived in a boarding house there and worked odd jobs as a busboy, waiter, and elevator operator. During his first year in the city, he met and married Kate Brown. In the fall of 1907 the couple moved to Virginia to be near Kate's relatives. They lived in a small town called Phoebus, located near Hampton and Newport News. He worked at the Hotel Chamberlain and did some photography on the side.

While living in Phoebus, VanDerZee took photographs at the Whittier Preparatory School for Hampton Institute. According to Professor Regina A. Perry in James VanDerZee, his photographs of students and teachers there "revealed the work of a man with an eye sensitive to composition, texture, and light." VanDerZee also sought out other subjects. Professor Perry noted, "One of the best-known photographs of the Phoebus period is the interior of a blacksmith's shop of 1907, in which composition, dramatic light, and detail were captured with the mastery of a [late sixteenth-century Italian naturalist] Caravaggio painting."

The VanDerZees spent about a year in Virginia, then returned to New York City in 1908. He used his musical talents to play with various professional groups, including the Fletcher Henderson Band and the John Wanamaker Orchestra. He also gave private lessons in violin and piano.

During this time, VanDerZee made more frequent trips to Lenox and began taking portraits of his family and friends. In these photographs, he solved problems associated with posing figures in outdoor light; he also developed his sense of composition, depth, and detail. The photographs from Virginia and Massachusetts--consisting largely of shots of his wife, Kate, his daughter, Rachel, and other relatives and friends posed formally in natural settings--form a major period in VanDerZee's body of work that contrasts with his later, urban work, which was done in and around his Harlem studio.

In 1915 VanDerZee was hired for his first official job in photography--as a darkroom assistant for the photography concession in a Newark, New Jersey, department store. He was paid five dollars per week and often acted as a substitute photographer when his employer was away. Eventually he became popular with the store's clientele because he would take his time in posing his subjects. The resulting photographs, which were priced three for twenty-five cents, were developed while the customer waited. VanDerZee learned the system of making any size print by using a projecting machine and blowing up wet negatives. The job provided him with valuable technical experience and his first taste of commercial photography.

Around 1916, he opened his first studio, Guarantee Photos, on 135th Street in Harlem. One of his first major clients was the Catholic church. Although he was raised Episcopalian, VanDerZee had joined St. Mark's Methodist church when he first went to New York City. He converted to Catholicism in 1915 and began taking photographs on assignment from the church.

World War I provided an impetus to the photographer's newly established business. He told interviewers in The World of James VanDerZee, "It looked like everybody was going into the army." The boys would have their photos taken before they went away, and the parents would have their photos taken to send to their sons overseas. Then, when the soldiers came back, VanDerZee would take pictures of them in uniform.

VanDerZee's business flourished, and he soon moved his studio to 272 Lenox Avenue in Harlem, renaming it GGG Studio after his second wife, Gaynella, whom he had recently married. They would remain together until her death in 1976. It was from his two studios in Harlem that VanDerZee took thousands of photographs that chronicled the life of African Americans in Harlem.

Perry wrote that the largest body of VanDerZee's photographs were "taken in Harlem during the period in which that community was the undisputed cultural capital of black America." Many black celebrities of the 1920s and 1930s visited VanDerZee's GGG Studio. He photographed Florence Mills, the leading African American entertainer of the time, at the height of her career. (Later, in 1927, he photographed her funeral.) Among the other entertainment figures of the era photographed by VanDerZee were William "Bojangles" Robinson, the Mills Brothers, Mamie Smith, and Hazel Scott. In addition, VanDerZee took famous shots of several boxers, including Joe Louis, heavyweight champion Jack Johnson, featherweight champion Kid Chocolate, and heavyweight Sam Langford. Religious leaders also played a very important role in Harlem, and VanDerZee photographed influential Baptist minister Adam Clayton Powell, Sr., his son, Adam, Jr., the engimatic cult leader Father Divine, and Daddy Grace, among others.

In 1924 VanDerZee was named the official photographer of Marcus Garvey and the United Negro Improvement Association (UNIA). Garvey, the leader of a black separatist movement, advocated relocating African Americans to Africa. His Negro World office was located across Lenox Avenue from GGG Studio, and VanDerZee was called upon to photograph parades, conventions, and rallies. He subsequently amassed the most extensive collection of photographs depicting the separatist movement.

Women were another favorite subject of VanDerZee's. He often photographed A'Lelia Walker, daughter of hair products tycoon Madame C. J. Walker, at tea parties in the family's fashionable salon. Another regular customer was Madame Washington of the Apex School of Beauty Culture, for whom VanDerZee would photograph numerous graduating classes.

VanDerZee's many images of women reveal his romantic, tender side. In addition to portraits, he shot some discreetly posed nudes and photographed models in bathing suits, contemporary fashions, and furs. Women also appeared in wedding portraits and numerous family portraits. Perry suggested that "some pictures of women and children in the early Lenox family portraits and later studio work represent loving, gentle Madonna images."

Many of VanDerZee's studio portraits were taken on Sundays. He told Black Photographers Annual, "The biggest day for studio photos was Sunday, especially Easter Sunday. The high class, the middle class, the poorer class all looked good on Sundays." His carefully posed family portraits, including those of his own family, reveal that the family unit was an important aspect of VanDerZee's life. Perry commented that he "was always astute about posing subjects and devoted so much time to it that he was frequently unable to complete more than three sittings a day."

In the 1930s VanDerZee discovered that calendar companies wanted black family group portraits. When he posed his subjects for portraits, he would ask them to sign a release allowing suitable pictures to be used in a calendar. He then submitted the photographs to calendar companies needing African American subjects. He also had thousands of calendars made up himself to promote his own business and use for gifts.

There was a great demand for funeral pictures in the 1920s and 1930s, and VanDerZee photographed the funerals of many famous people. He often inserted images of Christ, angels, and various objects in his funeral pictures through the use of double exposure. He also took many death portraits of children. VanDerZee's sensitive treatment of this subject may have been due in part to his experience with the early deaths of siblings and offspring in his own family. Perry noted that the dead children "were generally placed on couches holding favorite toys in life-like attitudes suggestive of sleep rather than death."

It is not clear exactly when VanDerZee stopped taking photographs. The advent of inexpensive cameras in the 1950s and 1960s greatly diminished his clientele. By 1967, when he was "rediscovered" by Reginald McGhee, his work consisted almost entirely of restoring and recopying his old photographs for mail order commissions he received from around the world. He was still working in a crowded GGG Studio when McGhee approached him regarding the "Harlem on My Mind" exhibition.

After this wave of fame swept over him in the late 1960s, VanDerZee's career took a downward curve in the 1970s. He lost his home and moved to smaller quarters. His wife, Gaynella, died in 1976. Shortly after her death he met Donna Mussenden. He was living in a "drab and unkempt flat, lame, broke, and in bad health," she told Ebony magazine. She committed herself to cleaning up his apartment and organizing his files. In 1978 she resigned her position as director of the National Urban League's Art Gallery and married VanDerZee.

With his new 34-year-old wife organizing exhibitions, lecture dates, and public appearances for him, VanDerZee reopened his studio in her old apartment in the early 1980s. Using the Calumet box camera he had worked with 20 years previously, he took photographs of celebrities like Bill Cosby, Lou Rawls, Muhammad Ali, Miles Davis, Jean-Michel Basquiat, and Eubie Blake for $1,000 a sitting. This final aspect of VanDerZee's long career ended in May of 1983, when he died of a heart attack only hours after receiving a Doctor of Humane Letters degree from Howard University in Washington, D.C.

According to some critics, VanDerZee's photographs confirm that he was an idealist, a dreamer, and a romantic at heart. A major retrospective of his work--exhibited at the National Portrait Gallery in Washington, D.C., from October 20, 1993 through February 21, 1994--solidified his reputation as the premier photographic chronicler of the Harlem Renaissance.

Awards

Pierre Toussaint Award, 1978; Living Legacy Award from President Jimmy Carter, 1978; Doctor of Humane Letters, Howard University, 1983; Fellow for Life, Metropolitan Museum of Art; American Society of Magazine Photographers Award.

Further Reading

Books

• Crawford, Joe, Black Photographers Annual, Volume 4, Another View, 1980.
• De Cock, Liliane, and Reginald McGhee, James VanDerZee, Morgan & Morgan, 1973.
• McGhee, Reginald, The World of James VanDerZee, Grove, 1969.
• VanDerZee, James, Owen Dodson, and Camille Billops, The Harlem Book of the Dead, Morgan & Morgan, 1978.
• Willis-Braithwaite, Deborah, VanDerZee, Photographer: 1886-1983, Abrams, 1993.
• Willis-Thomas, Deborah, editor, Black Photographers, 1840-1940: An Illustrated Bio-Bibliography, Garland, 1985.

• Ebony, October 1970, p. 85; May 1981, p. 150.
• Emerge, November 1993, pp. 88-89.
• Jet, July 2, 1984, p. 29.
• New York Times, October 17, 1971; May 16, 1983, p. B-8.
• New York Times Biographical Service, May 1983, p. 624.
• Smithsonian, June 1975, p. 84.

— David Bianco

Van Der Zee, James (1886-1983), African-American photographer. He survived the post-Second World War collapse of studio portraiture by turning to photographic conservation, preserving an extraordinary archive of his own photographs that records the residents, customs, and key events of pre-war Harlem. Especially important are images of businesses, religious organizations, and social institutions such as Marcus Garvey's Universal Negro Improvement Association. Rediscovered in 1969 during research for the Metropolitan Museum of Art's exhibition Harlem on my Mind, Van Der Zee's legacy was assured through the establishment of an archive at Harlem's Studio Museum.

— Camara Dia Holloway

Bibliography

• Willis, D., Van Der Zee, Photographer (1993)

Quotes:

"Happiness is perfume, you can't pour it on somebody else without getting a few drops on yourself"

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