(b Edo [now Tokyo], 1739; d Edo, 1820). Japanese print designer and book illustrator. He was unusual among ukiyoe ('pictures of the floating world') artists because he was self-taught. His family ran a bookshop, and the young Shigemasa probably learnt his skills from studying illustrations in books sold in the family shop. His first works gained recognition during the late 1750s. Extant early works are benizurie ('pink-printed pictures'; two-colour prints) and yakushae ('pictures of actors'), but his principal output is in book illustration, which he practised throughout his career and which became the speciality of the Kitao school (see JAPAN,
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