- Opening or introductory matter: The joke served as a lead-in to a discussion of more serious matters.
- A program, as on television, scheduled to precede another.
- The wire that connects an outdoor antenna to an electronic transmitter or receiver.
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Dictionary:
lead-in (lēd'ĭn') |
| 5min Related Video: lead-in |
| Marketing Dictionary: lead-in |
1. In broadcast, program directly preceding another program on the same station. The lead-in program is said to lead the audience to an advertiser's program on the same station. See also audience flow ; lead-out.
2. Opening words in the copy text of an advertisement; said to lead the reader to the text.
3. In a dramatic presentation, opening monologue.
| Thesaurus: lead-in |
| Wikipedia: Lead-in |
A lead-in is a short phrase, usually five words or less, that starts off a photo caption in a newspaper, high school yearbook, magazine or other publication.
Lead-ins (aka "kickers") are used to catch the reader's attention and "lead in" to the main caption. These phrases widely range from common phrases to song lyrics, and are written appropriate to the subject matter of the photograph.
Examples of lead-ins include the following:
Editors and caption writers tend to avoid using clichés and obvious lead-ins (e.g., "Two heads better than one," "Whistle while you work," etc.); and also prefer varying lead-ins throughout the publication.
This entry is from Wikipedia, the leading user-contributed encyclopedia. It may not have been reviewed by professional editors (see full disclaimer)
| Translations: Lead-in |
Dansk (Danish)
n. - indføring, begyndelsessats, indledning, oplæg
Nederlands (Dutch)
invoerdraad, inleiding, inleidend woord, inleidend
Français (French)
n. - préambule
adj. - en préambule
Deutsch (German)
n. - Einleitung, Zuleitung
adj. - anfangs, Zuleitungs-
Ελληνική (Greek)
n. - προεισαγωγή, (τεχνολ.) αγωγός κεραίας
adj. - προεισαγωγικός
Italiano (Italian)
introduzione, introduttivo
Português (Portuguese)
n. - fio (m) da antena (Rádio)
Русский (Russian)
введение, провод, соединяющий приемник и передатчик, объявление телевизионной передачи
Español (Spanish)
n. - introducción, entrada, bajada de antena
adj. - de entrada
Svenska (Swedish)
n. - (radio, TV) nedledning, antennledning, inledning, introduktion
adj. - inledande, introducerande
中文(简体)(Chinese (Simplified))
天线引入线, 与广告播放有关的节目
中文(繁體)(Chinese (Traditional))
n. - 天線引入線, 與廣告播放有關的節目
한국어 (Korean)
n. - 인입 케이블, 방송 광고 도입 부분
日本語 (Japanese)
n. - 引込線, 導入部分, 前置き
العربيه (Arabic)
(الاسم) السلك الواصل, ذلك الجزء من الهوائي الذي يتصل بجهاز الراديو المستقبل, القدوة, الأول (صفه) يأتي في الطليعه من, يحتل المقام الأول في فكر أو عمل أو فن
עברית (Hebrew)
n. - הקדמה, חוט אנטנה
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Copyrights:
![]() | Dictionary. The American Heritage® Dictionary of the English Language, Fourth Edition Copyright © 2007, 2000 by Houghton Mifflin Company. Updated in 2009. Published by Houghton Mifflin Company. All rights reserved. Read more | |
![]() | Marketing Dictionary. Dictionary of Marketing Terms. Copyright © 2000 by Barron's Educational Series, Inc. All rights reserved. Read more | |
![]() | Thesaurus. Roget's II: The New Thesaurus, Third Edition by the Editors of the American Heritage® Dictionary Copyright © 1995 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. Read more | |
![]() | Wikipedia. This article is licensed under the Creative Commons Attribution/Share-Alike License. It uses material from the Wikipedia article "Lead-in". Read more | |
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