major strategies used for pricing imitative and new products
depends on two factors i.e. price and quantity The strategies are:
Premium Strategy= when price charged is high and Quantity supplied
is also high Good Value Strategy= when price is low and quantity is
high Overcharging strategy= when price is high and quantity is low
eg: Maruti Versa Economy strategy= When both price and quantity are
low
major strategies used for pricing imitative and new products
depends on two factors i.e. price and quantity The strategies are:
Premium Strategy= when price charged is high and Quantity supplied
is also high Good Value Strategy= when price is low and quantity is
high Overcharging strategy= when price is high and quantity is low
eg: Maruti Versa Economy strategy= When both price and quantity are
low