Marketing Research is broad whilst Market Research is narrow. Marketing Research is universal set whilst Market Research is the subset of the marketing research.

limitation of marketing research

what is the role of marketing research in organisations

Alan M. Wilson has written:

'Marketing research' -- subject(s): Marketing research

'Marketing research' -- subject(s): Marketing research

Marketing research is necessary to effectively continue and justify the deployment of a marketing plan into a specific geographic or demographic market. You need research to predict outcomes of marketing efforts.