Share on Facebook Share on Twitter Email
Answers.com

Mothers Against Drunk Driving

 
Hoover's Profile: Mothers Against Drunk Driving
Contact Information
Mothers Against Drunk Driving
511 E. John Carpenter Frwy., Ste. 700
Irving, TX 75062
TX Tel. 214-744-6233
Toll Free 800-438-6233
Fax 972-869-2206

Type: Private - Not-for-Profit
On the web: http://www.madd.org
Employees: 450

MADD wants to convince everyone that drunk driving and underage drinking don't mix. Mothers Against Drunk Driving (MADD) is an activist group that offers education, court and legislative advocacy, and other volunteer services in an effort to curb drunk driving. It boasts more than 3,500 people and organizations nationwide. Programs encompass adults, college students, youth, and law-enforcement professionals. About half of its funding comes from donors; the rest is from corporate donations and the Victim of Crimes Act, which distributes money seized from criminals to victim services groups. MADD was founded in 1980 by mothers who were upset when a repeat drunk driver killed a teenage girl in California.

Key numbers for fiscal year ending January, 2008:
Sales: $44.5M

Officers:
Chairman: Paul D. Folkemer
CEO and Director: Charles A. (Chuck) Hurley
National President and Director: Laura Dean-Mooney

Search unanswered questions...
Enter a question here...
Search: All sources Community Q&A Reference topics
Company History: Mothers Against Drunk Driving
Top

Incorporated: 1980
NAIC: 813319 Other Social Advocacy Organizations; 813940 Political Organizations

Mothers Against Drunk Driving (MADD) has been called America's most-liked charity, though its familiar acronym suggests the rage that prompted its formation in 1980. The group's traditional mission has been to fight what MADD national president Millie Webb has called "the most frequently committed violent crime in the nation"--drunk driving injuries and deaths. In its first two decades, the organization has been credited with fostering a profound reduction in the number of alcohol-related fatalities. Along the way, it changed an entire society's attitude towards driving under the influence (DUI) and introduced terms like "designated driver" into the lexicon. MADD continues to work to lower number of drunk driving deaths, and it has expanded its mission to include prevention of underage drinking.

In May 1980, 13-year-old Cari Lightner was killed by a drunk driver as she walked on the sidewalk in her suburban Sacramento neighborhood. The driver, Clarence William Busch, did not stop, but when he was apprehended he was found to have a blood alcohol level of 0.20 percent--and previous drunk-driving convictions. He was, in fact, out on bail for a similar hit-and-run.

Cari Lightner left behind two sisters, one of them her twin. The Lightners' story was horrifying but not unique--there were 27,000 alcohol-related traffic fatalities in the United States that year, 2,500 of them in California. However, in this case, the girl's mother, Candace Lightner, a real estate agent, used her grief to fuel a new grassroots organization dedicated to reshaping the public's perception of drunk driving.

The name of the new group and the date of incorporation were borrowed from family members. Her sister suggested calling the group Mothers Against Drunk Drivers, or MADD. The Guardian of Manchester, England, among others, noted the gender implications. The feminine aspect of the title was an entirely accurate statement of feminine anger against the chiefly male perpetrators, who included the lawyers and judges that coddled this behavior. MADD's mission was to convince society that driving under the influence was a serious crime, and the devastating results of the decision to drive under the influence were not "accidents."

As for the date of incorporation, September 5, 1980--that would have been Cari Lightner's 14th birthday. The Guardian also noted the political implications of the word "Mother"--as American as apple pie. Still, the first couple of months were slow going. Later that fall, Lightner persuaded California governor Jerry Brown to set up a task force. Two years later, a presidential commission was formed which recommended raising the minimum drinking age to 21 and revoking the license of drunk drivers.

MADD was not the first organization of its kind in the United States--RID (Remove Intoxicated Drivers) had been formed in 1978--but it soon proved to be the most influential. It had chapters in 31 states by 1982. MADD's members, typically parents who had lost children to drunk driving accidents, testified before lawmakers. MADD's pitch focused on these innocent children, and the media was sympathetic. In fact, Lightner's own story was told in a made-for-TV movie on NBC in 1983. The same year, MADD forged an alliance with Anheuser-Busch to promote the then-novel concept of responsible drinking. The group was clearly making big waves in the beverage industry.

MADD relocated its national headquarters to a suburb of Dallas, Texas, in 1983. An important name change took place in 1984, when the group began calling itself Mothers Against Drunk Driving. That year, the group saw passage of a new federal law that raised the drinking age to 21.

In 1985, Lon G. von Hurwitz produced the public-service video "Don't Drive Drunk" starring Stevie Wonder. A follow-up featured Aretha Franklin. Hurwitz would become the organization's chairman in 1993. Also in 1985, founder Candace Lightner and the organization she founded parted ways due to disagreements with the MADD board.

By this time, MADD had 650,000 members in 47 states. About the same time as the U.S. organization was gathering steam, a number of anti-drunk driving groups were springing up in Canada, including PRIDE (People to Reduce Impaired Driving Everywhere) in Ontario, PAID in Alberta, and CAID in Manitoba. PRIDE became MADD Canada in 1990.

Revenues, largely achieved through telemarketing, were about $50 million in 1990. The group set up a 900 number to support its "Strike Against Drunk Driving" program for league bowlers. Probably the most visible effort was the Red Ribbon campaign, which asked motorists to show support for responsible drinking behavior during the holidays by tying ribbons to their car antennas.

In the early 1990s, MADD began a long campaign to lower the nation's blood alcohol level (BAC) from 0.10 to 0.08, or 80 milligrams of alcohol in 100 milliliters of blood. This was the difference between four or five drinks in an hour for the average-sized person, according to a MADD spokesman.

By 1992, 41 states and the District of Columbia had adopted a BAC of 0.10 as the legal measure of intoxication. Five states had already adopted the lower 0.08 limit; MADD lobbyists had persuaded Congress to link federal highway grants to states' acceptance of the lower limit.

The lower limit met with resistance from the National Restaurant Association (NRA), which quoted statistics from Maine that suggested most drunk driving deaths occurred above the 0.10 standard and that only a tiny fraction of heavy drinkers on the road were arrested, reported Restaurant Hospitality. Naturally, the restaurant industry worried about the implications of a lower BAC for highly profitable wine sales.

MADD president Milo Kirk countered that the state of California had reduced alcohol-related deaths 15 percent in one year after going to a 0.08 BAC and implementing a few other measures such as high publicity and strict enforcement.

In 1993, MADD financed an infomercial that brought together some of Hollywood's top talents in a retrospective chronicling the depiction of drunk driving in film. In It's a Wonderful Life, Jimmy Stewart's drunken character wrecked into a tree without censure. By the early 1990s, attitudes had matured; designated drivers were appearing in movies, and the MADD tagline "Friends don't let friends drive drunk" was uttered in the Bill Murray movie Groundhog Day. The well-known film critic team Siskel & Ebert hosted the program.

In early 1994, MADD founder Candace Lightner began working for the Berman & Co. lobbying firm in Washington, D.C., on behalf of the American Beverage Institute. Her mission: persuading states not to lower their legal drunk driving standard to 0.08 percent blood-alcohol content. Both Lightner and MADD's then-president Beckie Brown downplayed the apparent conflict of interest, saying they merely disagreed on the 0.08 issue. Others, however, saw her as a traitor to the cause.

By the mid-1990s, MADD was considered America's most-loved charity by one survey. Alcohol-related traffic deaths had fallen 40 percent in the 15 years since MADD was founded. However, there was trouble in Texas, as local chapters battled the national office over the way money was raised and spent. The national office lost $1 million on a botched grocery store coupon book giveaway in 1991, reported the Wall Street Journal. The Las Vegas chapter disbanded to form a rival group, Stop DUI, after a disastrous $50,000 telemarketing campaign that netted the unit just one dollar and some change.

Nationwide revenues fell 22 percent, to $40 million, in fiscal 1993, leading to a desperate shortfall for the head office. A telemarketing blitz raised revenues to $47.7 million in fiscal 1994, but the $1 million deficit nearly tripled. MADD's national office responded by cutting costs and also garnishing $1.3 million in future telemarketing earnings from several states. The Michigan office filed a lawsuit to prevent this in February 1995.

In 1996, MADD claimed 3.2 million members and 500 chapters. Towards the end of the year, it reported a depressing statistic: after ten years of decreases, the number of alcohol-related highway deaths in the United States rose by 4 percent in 1995, to 17,274.

MADD shifted its focus to fighting underage drinking. The group produced a $250,000 video and slide show called "Take the Lead" that it presented in high schools. U.S. Fidelity & Guaranty Co.'s USF&G Foundation footed the bill for the production.

MADD and other child advocates pressured Anheuser-Busch to take its talking frog commercials off the air, claiming they appealed to children. The organization had launched its first major attack on alcohol advertising three years earlier, when national president Becky Brown warned industry advertisers against using "celebrities, music stars, athletes, animals, cartoon characters, or other language or images that have special appeal to youth."

Tie maker Stonehenge Limited teamed with MADD in 1997 to produce a range of neckties intended to serve as alcohol awareness reminders. They were decorated with reproductions of the molecular structures of various cocktails as seen under a microscope.

The National Restaurant Association (NRA), MADD's longtime lobbying opponent, was its partner in a 1997 designated driver effort. Another sponsor of the campaign was AAMCO Transmissions, which placed promotions inside restaurants using such taglines as "Designate a Driver, Not a Beneficiary." The NRA continued to oppose MADD's efforts to lower the legal intoxication limit to 0.08 percent, however.

The Labor Day weekend was traditionally the most deadly time of year relating to drunk driving incidents in the United States. During this period in 1997, 250 people were killed by drunk drivers; these were mourned in national advertising that also noted a high-profile loss overseas: the death of Diana, Princess of Wales, whose driver had been profoundly intoxicated.

At the time of MADD's 20th anniversary in 2000, alcohol-related traffic fatalities had dropped 40 percent in two decades. That was still 16,000 too many needless deaths for the group, which set a goal of lowering the number to 11,000 by 2005. MADD won a major victory when, late in 2000, the Clinton administration passed a law tying federal highway funds to states' adoption of the 0.08 blood alcohol content standard. States with the toughest drunk driving laws were beginning to treat drunk driving accidents as murder--even first-degree murder, in one North Carolina case.

In 2001, MADD found new support for its decade-long fight to persuade states to lower the drunk driving standard to 0.08 blood alcohol content. The Distilled Spirits Council of the United States (DISCUS) pledged its support, despite objections from operators who believed the measure would criminalize more of their patrons without affecting the number of problem drinkers. At the time, 19 states were using the 0.08 standard.

MADD rolled out its "Pasa Las Llaves" ("Pass the Keys") program in California in late 2001 to promote responsible driving concepts among Latinos, a group with a disproportionate rate of alcohol consumption. Around the same time, the organization was signing up MADD chapters, known as UMADD, at universities around the country. Underage drinking and binge drinking were problems on campus. Another group, Students Against Driving Drunk (SADD), was not affiliated with MADD.

The MADD logo was updated for the first time in August 2002. The words "Mothers Against Drunk Driving" were dropped from the logo due to name recognition for the MADD acronym, which a Gallup survey pegged at 97 percent.

Further Reading

Blumenthal, Karen, "Philanthropy: Chapters Fight MADD Over Control of Money," Wall Street Journal, March 13, 1995, p. B1.

Deam, Jenny, "MADD Milestone: California Mom Changed Nation's Drinking Habits," Denver Post, September 5, 2000, p. E1.

"Diana's Death Invoked in MADD Ad Campaign," Record (Bergen County, N.J.), September 14, 1997, p. A10.

"Drunken-Driving Fight Slipping, MADD Reports; Alcohol-Related Deaths Increasing Again After Falling for a Decade," Milwaukee Journal Sentinel, November 27, 1996, p. 6.

Griffin, Katherine, "MADD Again," Health, July/August 1994, pp. 62+.

Houghton, Jennifer, "Neckties Bring Attention to DUI Dangers," Parkersburg (West Virginia) News, May 22, 1997, p. C1.

Humphrey, Tom, "Stiffer Law Pleases MADD; Legal Limit 0.08 Starting in 2003," News Sentinel (Knoxville, Tenn.), July 11, 2002, p. B1.

Jonsson, Patrik, "State May Give Drunk Drivers Death Penalty; N. Carolina Is at Front of Trend that Treats Vehicular Homicide as Just Plain Murder," Christian Science Monitor, April 3, 2000, p. 2.

Koltnow, Barry, "MADD Sees Something to Be Glad About," Orange County Register, November 5, 1993, p. P41.

Lowe, Kimberly, "Has MADD Gone Mad?," Restaurants & Institutions, March 15, 1997, p. 14.

"MADD Founder Switches Sides," Oregonian, January 15, 1994, p. A17.

"MADD Hopes Drivers Will 'Tie One On' to Save Lives," Oregonian, November 26, 1991, p. B4.

"MADD's Attorney Accused of Using Link to Get Clients--And Minnesota President Is Trying to Oust Director," Star Tribune (Minneapolis), February 19, 1991, p. 1B.

Marshall, Mac, and Alice Oleson, "MADDer Than Hell," Qualitative Health Research, February 1996, pp. 6+.

Martin, Hugo, "Drunk-Driving Foes Launch Effort to Reach State's Latinos," Los Angeles Times, December 15, 2001, p. B1.

Mathews, Jay, "MADD Against Ads: Widening a Crusade, Group Opposes Pitches Appealing to Youth," Washington Post, December 14, 1994, p. F1.

Nichols, Hans S., "Getting Drunk on Rebellion," Insight on the News, July 16, 2001, pp. 18f.

Peters, Eric, "MADD House," National Review, September 28, 1998, pp. 36f.

Pianin, Eric, "How Pressure Politics Bottled Up a Tougher Drunk-Driving Rule," Washington Post, May 22, 1998, p. A20.

Prewitt, Milford, "Operators Angry Over Liquor Industry's Support of MADD," Nation's Restaurant News, April 30, 2001, pp. 1, 79.

Robison, Clay, and R.G. Ratcliffe, "Bill to Cut DWI Level Likely Killed; MADD Criticizes Senator's Maneuver," Houston Chronicle, May 19, 1997, p. A1.

Rudavsky, Shari, "After Car Crash at UMass, Students Turn to MADD; Chapter Is Among First in the Nation," Boston Globe, December 2, 2001, p. C9.

Santana, Arthur, "MADD Marks 20th Anniversary with New Appeal to Congress," Seattle Times, September 7, 2000, p. A17.

Sealey, Geraldine, "Drunken-Driving Foes Face a New Enemy: Their Own Success," St. Louis Post-Dispatch, October 18, 1998, p. A1.

Smith, Lynn, "MADD at 20: Still a Force for Change," Los Angeles Times, April 2, 2000, p. E1.

Somerville, Sylvia, "MADD About Money," Restaurant Hospitality, February 1992, p. 48.

Stamborski, Al, "Wise-Er? Under Pressure, A-B Drops Frog Commercials," St. Louis Post-Dispatch, January 15, 1997, p. C1.

Sutherland, John, "How America's Roads Became Safer Thanks to a Bunch of Madd Women--and Where the US Goes, We Follow," Guardian, March 19, 2001.

Teinowitz, Ira, "MADD's Demands for Equal Ad Time Fall on Deaf Ears," Advertising Age, June 14, 1999, p. 16.

Valentine, Paul W., "MADD Turns Its Message to Teenagers; Young Drivers to Be Focus of Anti-Drinking Initiatives," Washington Post, October 24, 1996, p. B1.

"Volunteering For and Working With Your Local MADD Chapter," Journal of American Insurance, Fourth Quarter 1990, pp. 9+.

Walker, Theresa, "O.C. Resident Takes Over MADD Leadership," Orange County Register, December 31, 1993, p. B2.

Ward, Kyle, "MADD's Telemarketing: Successes and Cautions," Fund Raising Management, March 1992, pp. 26+.

Weed, F.J., "The MADD Queen: Charisma and the Founder of Mothers Against Drunk Driving," Leadership Quarterly, 1993, pp. 329-46.

Zuber, Amy, "NRA and MADD Unite to Combat Drunk Driving," Nation's Restaurant News, June 16, 1997, pp. 1, 99.

— Frederick C. Ingram


Wikipedia: Mothers Against Drunk Driving
Top
Mothers Against Drunk Driving

Canadian regional logo
Abbreviation MADD
Formation 1980
Type 501(c)3
Headquarters Irving, Texas, U.S.
Affiliations MADD Canada
Website http://www.madd.org/

Mothers Against Drunk Driving (MADD) is a non-profit organization that seeks to stop drunk driving, support those affected by drunk driving, prevent underage drinking, and overall push for stricter alcohol policy. The Irving, Texas–based organization was founded in 1980 by Candice Lightner after her 13-year-old daughter was killed by a drunk driver, Clarence Busch, a 46-year-old cannery worker.[1]

Contents

MADD's mission

Aims

Generally MADD favors:

  • Education (about the dangers of drunk driving), advocacy and victim assistance
  • Strict policy in a variety of areas, including an illegal blood alcohol content of .08%[2] or higher and using stronger sanctions for DUI offenders, including mandatory jail sentences, treatment for alcoholism and other alcohol abuse issues, ignition interlock devices,[3] and license suspensions
  • Helping victims of drunk driving (this includes family members and other loved ones of both innocent victims and guilty impaired drivers)
  • Maintaining the minimum legal drinking age at 21 years
  • Mandating alcohol breath-testing ignition interlock devices (IIDs) for everyone convicted of driving while legally impaired

Shift from reducing DUI to reducing alcohol use

Lightner stated that MADD "has become far more neo-prohibitionist than I had ever wanted or envisioned … I didn't start MADD to deal with alcohol. I started MADD to deal with the issue of drunk driving".[4] That year, Lightner left her position with MADD.

Some feel that MADD has shifted in emphasis from preventing DUI deaths and injuries to preventing underage alcohol use and that this is undermining the organization's original goal.

Immediate past President of MADD, Glynn Byrch, wrote in a letter to the editor of the Washington Post that "Taking away a teenager's car keys and replacing them with a beer may prevent death and injury on the road but it sends a dangerous message to teenagers that it's okay to break the law."[5]

In 2005, John McCardell, Jr. wrote in The New York Times that "the 21-year-old drinking age is bad social policy and terrible law" that has made the college drinking problem far worse.[6]

Many who are otherwise sympathetic to MADD's cause feel the organization has gone too far. Radley Balko argued in a December 2002 article that MADD's policies are becoming overbearing. "In fairness, MADD deserves credit for raising awareness of the dangers of driving while intoxicated. It was almost certainly MADD's dogged efforts to spark public debate that effected the drop in fatalities since 1980, when Candy Lightner founded the group after her daughter was killed by a drunk driver," Balko wrote. "But MADD is at heart a bureaucracy, a big one. It boasts an annual budget of $45 million, $12 million of which pays for salaries, pensions and benefits. Bureaucracies don't change easily, even when the problems they were created to address change."[7]

History

Candice (Candy) Lightner is the organizer and was the founding president of Mothers Against Drunk Driving. In 1980, Lightner’s 13-year-old daughter, Cari, was killed by a drunken hit-and-run driver as she walked down a suburban street in California.[1] The driver, who had recently been arrested for another DUI hit-and-run, left her body at the scene.[1]

A 1983 television movie about Lightner resulted in publicity for the group, which grew rapidly.

In the early 1980s, the group attracted the attention of the United States Congress. Lautenberg did not like the fact that youth in New Jersey could easily travel into New York to purchase alcoholic beverages, thereby circumventing New Jersey's law restricting consumption to those 21-years-old and over.[8] The group had its greatest success with the imposition of a 1984 federal law, the National Minimum Drinking Age Act, that introduced a federal penalty (a 5%–later raised to 10%–loss of federal highway dollars), for states that didn't raise to 21 the minimum legal age for the purchase and possession of alcohol. After the United States Supreme Court upheld the law in the 1987 case of South Dakota v. Dole, every state and the District of Columbia capitulated by 1988 (but not the territories of Puerto Rico and Guam).

In 1985, Lightner objected to the shifting focus of MADD, and left her position with the organization.

In 1988, a drunk driver traveling the wrong way on Interstate 71 in Kentucky caused a head-on collision with a school bus. Twenty seven people died and dozens more were injured in the ensuing fire. The Carrollton bus disaster in 1988 equaled another bus crash in Kentucky in 1958 as the deadliest bus crash in U.S. history. In the aftermath, several parents of the victims became actively involved in MADD, and one became its national president.

In 1990, MADD Canada was founded.[9]

In 1994, the Chronicle of Philanthropy, an industry publication, released the results of the largest study of charitable and non-profit organization popularity and credibility conducted by Nye Lavalle & Associates. The study showed that MADD was ranked as the "most popular charity/non-profit in America of over 100 charities researched with 51% of Americans over the age of 12 choosing Love and Like A lot for MADD.[10]

In 1991, MADD released its first "Rating the States" report, grading the states in their progress against drunk driving. "Rating the States" has been released four times since then.

In 1999, MADD’s National Board of Directors unanimously voted to change the organization’s mission statement to include the prevention of underage drinking.[11]

In 2002, MADD announced an "Eight-Point Plan". This comprised:

  1. Resuscitate the nation's efforts to prevent impaired driving.
  2. Increase driving while intoxicated (DWI)/driving under the influence (DUI) enforcement, especially the use of frequent, highly publicized sobriety checkpoints.
  3. Enact primary enforcement seat belt laws in all states.
  4. Create tougher, more comprehensive sanctions geared toward higher-risk drivers.
  5. Develop a dedicated National Traffic Safety Fund.
  6. Reduce underage drinking.
  7. Increase beer excise taxes to the same level as those for spirits.
  8. Reinvigorate court monitoring programs.[12]

In a November 2006 press release, MADD launched its Campaign to Eliminate Drunk Driving: this is a four-point plan to completely eliminate drunk driving in the United States using a combination of current technology (such as alcohol ignition interlock devices), new technology in smart cars, law enforcement, and grass roots activism.[13]

Chuck Hurley[14] has been MADD CEO since 2005. He was nominated in April 2009 by Barack Obama to run the NHTSA.[15] Obama has since withdrawn the nomination.[16]

Funding

According to the Obama-Coburn Federal Funding Accountability Transparency Act of 2006, MADD received $56,814 in funds from the federal government in fiscal year 2000, and a total of $9,593,455 between fiscal years 2001 and 2006.[17]

In 1994, Money magazine reported that telemarketers raised over $38 million for MADD, keeping nearly half of it in fees. This relationship no longer exists.

2001, 'Worth magazine listed MADD as one of its "100 best charities".

In 2005, USA Today reported that the American Institute of Philanthropy was reducing MADD from a "C" to a "D" in its ratings. The Institute noted that MADD categorizes much of its fundraising expenses as "educational expenses", and that up to 58% of its revenue was expended on what the Institute considered fund-raising and management.[18]

Charity Navigator rated MADD at 36.72 on its charity rating scale for the 2006/2007 fiscal year, based on it efficiency and capacity.[19] MADD reported that it spent 16% of its budget on fundraising that year.[19] Charity Navigator reported MADD's total revenue for the year as $49 million (US). [19]

Activities and impact

Drunk driving laws

More recently, MADD was heavily involved in lobbying to reduce the legal limit for blood alcohol from BAC .10 to BAC .08.[citation needed] In 2000, this standard was passed by Congress and by 2005, every state had an illegal .08 BAC limit.[citation needed] MADD Canada has called for a maximum legal BAC of .05. Although many MADD leaders have supported a lower limit,[20] MADD U.S. has not yet officially called for a legal limit of .05.

Mothers Against Drunk Driving (MADD) supports legislation setting the illegal blood alcohol content (BAC) limit for adult drivers who have been previously convicted of DUI/DWI at .05 per se. This lower BAC limit shall apply to these offenders for a period of five years from date of conviction and they shall be required to provide a breath test if requested by an officer following a legal traffic stop.[21]

MADD continues to advocate the enactment of laws for more strict and severe punishment of offenders of laws against driving under the influence.

Declines in drunk driving deaths

The death rate from alcohol-related traffic accidents has declined since the 1980s. According to statistics from the National Highway Traffic Safety Administration (NHTSA),[22] alcohol related deaths per year have declined from 26,173 in 1982 to 16,885 in 2005. MADD has argued that the group's efforts have brought about this decrease, because it claims that alcohol-related fatalities declined more than did non-alcohol-related fatalities.[23]

However, NHTSA's definition of "alcohol-related" deaths includes all deaths on U.S. highways involving any measurable amount of alcohol (i.e. >0.01% BAC) in any person involved, including pedestrians. In 2001, for example, the NHTSA's Fatality Analysis Reporting System estimated an annual total of 17,448 alcohol-related deaths. The NHTSA breakdown of this estimate is that 8,000 deaths involved only a single car and in most of those cases the only death was the drunk driver, 5,000 sober victims were killed by legally drunk drivers, and there were 2,500 to 3,500 crash deaths in which no driver was legally drunk but alcohol was detected.[24][25] Furthermore, some of the sober victims undoubtedly included those willing passengers of the drunk drivers. It should also be noted that vehicle safety has been improved since the 1980s, and this has likely resulted in a decrease in all auto fatalities, including alcohol-related deaths. Also, public attitudes are more negative toward drunk driving than they were in the early 1980s.[26] The data also uses raw numbers rather than per capita rates. That being said, however, the number of "alcohol-related" deaths have dropped more so than non-alcohol-related ones (which actually increased in the late 1980s),[27] which shows that the decrease in the former largely drove the substantial decrease in the total fatalities since 1982. In 1999, the Government Accountability Office (GAO) evaluated the effectiveness of state .08% BAC laws in reducing the number and severity of crashes involving alcohol. It stated, "Overall, the evidence does not conclusively establish that .08% BAC laws, by themselves, result in reductions in the number and severity of alcohol-related crashes. There are, however, strong indications that .08% BAC laws in combination with other drunk driving laws (particularly license revocation laws), sustained public education and information efforts, and vigorous and consistent enforcement can save lives."[28]

Minimum drinking age laws

MADD argues that, given that the brain does not stop developing until the early to mid-20s, alcohol consumption damages brain development.[29] Being a major force for having raised the drinking age, MADD also cites NHTSA data that the 21 minimum drinking age law has saved 17,000 lives since 1988.[30]

However, evidence of harm to brain development is based on studies of rats[31] of the adolescent rats in many studies[32] often corresponds to very early adolescence (10–13 years, as opposed to 18-20). Also, the NHTSA data is giving complete credit to the drinking age for lowering drunk driving accidents in young adults, and (as stated before) defines "alcohol related" as anytime a person involved in a crash had any measurable amount of alcohol, no matter how small. In contrast, most professionals[citation needed] agree that education about the dangers of drunk driving as well as greater penalties for driving drunk were the main factors in the drop in traffic deaths. Also, none of these studies have been confirmed by unbiased sources.

This is in direct contradiction to research and experience from outside the USA. Australia and the UK have a legal drinking age of 18 and higher alcohol consumption rates but significantly lower drink driving deaths. Data from British research has shown those most likely to drive and sustain injuries in car accidents are in their early 20's rather than teenagers.[33]

Victim impact panels

MADD promotes the use of victim impact panels (VIPs), in which judges require DWI offenders to hear victims or relatives of victims of drunk driving crashes relate their experiences. MADD received $3,749,000 in 2004 from VIPs; much of this income was voluntary donations by those attending as some states, such as California, do not allow a fee to be charged to offenders for non-legislative programs. Some states in the United States, such as Massachusetts, permit victims of all crimes, including drunk driving accidents, to give "victim impact statements" prior to sentencing so that judges and prosecutors can consider the impact on victims in deciding on an appropriate sentence to recommend or impose. The presentations are often emotional, detailed, and graphic, and focus on the tragic negative consequences of DWI and alcohol-related crashes. According to the John Howard Society, some studies have shown that permitting victims to make statements and to give testimony is psychologically beneficial to them and aids in their recovery and in their satisfaction with the criminal justice system.[34] However, a New Mexico study suggested that the VIPs tended to be perceived as confrontational by multiple offenders. Such offenders then had a higher incidence of future offenses.[35]

Grand Theft Auto

On April 29, 2008 MADD issued a press release criticizing the video game Grand Theft Auto IV saying it was "extremely disappointed" with the manufacturers. MADD has called on the ESRB to re-rate the game to Adults Only. They also called on the manufacturer (Rockstar) "to consider a stop in distribution – if not out of responsibility to society then out of respect for the millions of victims/survivors of drunk driving.".[36] Players can drive drunk in Grand Theft Auto IV but doing so makes it harder to drive.[37] The game also explicitly recommends that the player take a taxi instead of driving, and the player avatar makes audio comments suggesting against drunk driving; moreover, if any police officer is around while the player is drunk driving, the player immediately becomes wanted by the police.

Blood alcohol content

MADD's critics assert that the organization is focused entirely upon the presence of alcohol in the body, rather than upon the actual danger posed by any impairment,[citation needed] while MADD's concern is the danger posed by the presence of a specified percentage of blood alcohol. Original drunk driving laws addressed the danger by making it a criminal offense to drive a vehicle while impaired — that is, while "under the influence of alcohol"; the amount of alcohol in the body was evidence of that impairment. The level specified at that time was so high (commonly .15%) that it was not impairment, but drunkenness. In part due to MADD's influence, all 50 states have now passed laws making it a criminal offense to drive with a designated level of alcohol, based on the presumption that all persons are impaired at the level specified.

Beer taxes

Balko criticizes MADD for not advocating higher excise taxes on distilled spirits, even though it campaigns for higher excise taxes for beer. He writes, "Interestingly, MADD refrains from calling for an added tax on distilled spirits, an industry that the organization has partnered with on various drunk driving awareness projects."[7] MADD writes, "Currently, the federal excise tax is $.05 per can of beer, $.04 for a glass of wine and $.12 for a shot of distilled spirits, which all contain about the same amount of alcohol."[12][dead link] Point 7 of MADD's 8-Point Plan is to "Increase beer excise taxes to equal the current excise tax on distilled spirits".[38]

Random roadblocks

MADD writes that “opponents of sobriety checkpoints tend to be those who drink and drive frequently and are concerned about being caught”.[39]

Radley Balko, a writer for Reason Magazine, talks about the possible social implications of some of MADD's policies. He writes, "In its eight-point plan to 'jump-start the stalled war on drunk driving,' MADD advocates the use of highly publicized but random roadblocks to find drivers who have been drinking. Even setting aside the civil liberties implications, these checkpoints do little to get dangerous drunks off the road. Rather, they instill fear in people who have a glass of wine with dinner, a beer at a ballgame or a toast at a retirement party.".[7]

William F. Buckley, Jr., a conservative activist, was at times critical of policies MADD supports, although he generally avoided singling out the organization. In a 2001 article, Buckley noted the paradox between political support for expanding the rights of youth in the 1960s, a movement that led to Congress enfranchising 18-year-olds, and the sudden rescinding of some rights youth enjoyed a mere two decades later. "We all know that up until the counter-Woodstock anti-alcohol putsch of a generation ago, drinking was permitted in most states after age 18. What seemed to happen simultaneously was that our lawmakers resolved (a) to forbid drinking until age 21, and (b) to permit voting at age 18," Buckley wrote[40]

Breath alcohol ignition interlock devices

Additionally, MADD has proposed that breath alcohol ignition interlock devices should be installed in all new cars. Tom Incantalupo wrote:[41] "Ultimately, the group said yesterday, it wants so-called alcohol interlock devices factory-installed in all new cars. "The main reason why people continue to drive drunk today is because they can," MADD president Glynn Birch said at a news teleconference from Washington, D.C."

Sarah Longwell, a spokeswoman for the American Beverage Institute responded to MADD's desire to legislate breathalyzers into every vehicle in America by stating "This interlock campaign is not about eliminating drunk driving, it is about eliminating all moderate drinking prior to driving. The 40 million Americans who drink and drive responsibly should be outraged." She also points out that "Many states have laws that set the presumptive level of intoxication at .05% and you can't adjust your interlock depending on which state you're driving in. Moreover, once you factor in liability issues and sharing vehicles with underage drivers you have pushed the preset limit down to about .02%. It will be a de facto zero tolerance policy."[42]

Some point out that the policy assumes that citizens are guilty of drunkenness and requires them to prove themselves innocent not only before they drive but repeatedly while they drive.[43]

A review of devices concluded, "The results of the study show that interlock works for some offenders in some contexts, but not for all offenders in all situations. More specifically, ignition interlock devices work best when they are installed, although there is also some evidence that judicial orders to install an interlock are effective for repeat DUI offenders, even when not all offenders comply and install a device. California's administrative program, where repeat DUI offenders install an interlock device in order to obtain restricted driving privileges, is also associated with reductions in subsequent DUI incidents. One group for whom ignition interlock orders do not appear effective is first DUI offenders with high blood alcohol levels."[44]

See also

References

  1. ^ a b c Friedrich, Otto (1985-01-07). "Man of the Year 1985". Time. http://www.time.com/time/magazine/article/0,9171,956231-3,00.html. Retrieved 2009-08-09. 
  2. ^ "MADD laws page". Madd.org. 2000-01-01. http://www.madd.org/Drunk-Driving/Drunk-Driving/laws/law.aspx?law=11. Retrieved 2009-08-09. 
  3. ^ Ignition Interlock - Issue Brief from the MADD website
  4. ^ Bresnahan, S. MADD struggles to remain relevant. Washington Times Metropolitan edition), August 6, 2002, B1-2 <http://www.highbeam.com/doc/1G1-90152301.html>
  5. ^ "Addressing Life's Perilous Pleasures," The Washington Post, Letters to the Editor section; Monday, August 15, 2005
  6. ^ "What Your College President Didn't Tell You," McCardell Jr., John M.; The New York Times; op-ed section; September 13, 2004
  7. ^ a b c "Targeting the Social Drinker Is Just MADD," Balko, Radley (from the CATO Institute website)
  8. ^ "21" turns 20, MADD Online; published in DRIVEN magazine, Spring 2004
  9. ^ Learn More from the MADD Canada website
  10. ^ The Charities Americans Like Most And Least, The Chronicle of Philanthropy, December 13, 1996
  11. ^ Why has MADD changed its mission statement? from the MADD website
  12. ^ a b Getting MADD All Over Again: 8-Point Plan to Jump Start War on Drunk Driving archived press release from MADD.org
  13. ^ MADD Announces National Campaign to Eliminate Drunk Driving MADD Online Press Release; November 20, 2006
  14. ^ "Mothers Against Drunk Driving - Leadership". Madd.org. 2000-01-01. http://www.madd.org/About-Us/About-Us/Leadership/National-Board-of-Directors.aspx. Retrieved 2009-08-09. 
  15. ^ "President Obama Announces More Key Administration Posts - 8 April, 2009". WhiteHouse.gov. http://www.whitehouse.gov/the_press_office/President-Obama-Announces-More-Key-Administration-Posts-4-8-09/. Retrieved 2009-08-09. 
  16. ^ "Detroit News - NHTSA nominee Charles Hurley withdraws". The Detroit News. http://www.detnews.com/article/20090512/UPDATE/905120391/1361/search/NHTSA-nominee-Charles-Hurley-withdraws. Retrieved 2009-08-09. 
  17. ^ Federal Assistance for Nonprofits in Irving, Texas from 2001- 2006 from usaspending.gov
  18. ^ Jayne O'Donnell MADD enters 25th year with change on its mind
  19. ^ a b c Charity Navigator Rating - Mothers Against Drunk Driving from charitynavigator.org
  20. ^ "http://www.activistcash.com/organization_quotes.cfm/oid/17 Mothers Against Drunk Driving," ActivistCash.com
  21. ^ MADD's Position Statements: Other Positions[dead link]
  22. ^ "Total Traffic Fatalities vs. Alcohol Related Traffic Fatalities - 1982-2005," MADD Online; load date: November 17, 2006
  23. ^ "2007 Drunk Driving Statistics". http://www.alcoholalert.com/drunk-driving-statistics.html. Retrieved 2009-08-27. 
  24. ^ Vartabedian, Ralph. 2002.
  25. ^ A Spirited Debate Over DUI Laws Los Angeles Times, December 30, pp. A1.
  26. ^ Public Opinion on Alcohol Policies, by Alexander C. Wagenaar and Fredrick M. Streff from JSTOR
  27. ^ "MADD: The First 25 Years" (PDF). http://www.madd.ca/english/research/madd_canada_first_25_years.pdf. Retrieved 2009-08-09. 
  28. ^ HIGHWAY SAFETY: Effectiveness of State .08 Blood Alcohol Laws GAO/RCED-99-179 from the Government Accountability Office website
  29. ^ "Alcohol and the Teen Brain". Why21.org. http://why21.org/teen/. Retrieved 2009-08-09. 
  30. ^ Brief History of the Drinking Age from why21.org
  31. ^ "Alcohol, Adolescents, and Adults-Choose Responsibility and severe alcohol abusers rather than social (moderate) drinking humans. The age in human years[http://www.ratbehavior.org/RatYears.htm How old is a rat in human years?-Rat Behavior". Chooseresponsibility.org. http://www.chooseresponsibility.org/article/view/17315/1/2649/. Retrieved 2009-08-09. 
  32. ^ "Neurogenesis in adolescent brain is potently inhibited by ethanol. F.T. Crews, A. Mdzinarishvili, D. Kim, J. He and K. Nixon ''Neuroscience''". Sciencedirect.com. http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B6T0F-4HJRS2H-5&_user=209810&_rdoc=1&_fmt=&_orig=search&_sort=d&view=c&_acct=C000014439&_version=1&_urlVersion=0&_userid=209810&md5=a4841828f5ffddd9eb33aa3872522ad4. Retrieved 2009-08-09. 
  33. ^ "Combating drink driving - next steps". Dft.gov.uk. http://www.dft.gov.uk/consultations/archive/1998/comdd/combatingdrinkdrivingnextsteps. Retrieved 2009-08-09. 
  34. ^ Victum Impact Statements—John Howard Society of Alberta, 1997
  35. ^ "A Randomized Trial of Victim Impact Panels’ DWI Deterrence Effectiveness," W. G. Woodall, H. Delaney, E. Rogers, & D. R. Wheeler; Center on Alcoholism, Substance Abuse, and Addictions (CASAA), University of New Mexico
  36. ^ http://www.madd.org/Media-Center/Media-Center/Press-Releases/Press-Releases/2008/MADD’s-Statement-Regarding-Grand-Theft-Auto-IV.aspx
  37. ^ Grand Theft Auto IV preview-splosion! - Joystiq
  38. ^ New 8-Point Plan To Jumpstart Stalled War On Drunk Driving from MADD's website
  39. ^ Sobriety Checkpoints: Facts & Myths from MADD's website
  40. ^ "On the Right" by William F. Buckley Jr.
  41. ^ "MADD: Device Key to Keep Drinkers off Road", Newsday, November 21, 2006
  42. ^ "MADD Interlock Campaign Targets Responsible Social Drinkers from a Yahoo! website
  43. ^ Drunk Until Proven Innocent from The Harvard Crimson
  44. ^ California Department of Motor Vehicles An Evaluation of the Effectiveness of Ignition Interlock in California

External links


 
 

 

Copyrights:

Hoover's Profile. ©2008 Hoover's, Inc. All rights reserved.  Read more
Company History. International Directory of Company Histories. Copyright © 2006 by The Gale Group, Inc. All rights reserved.  Read more
Wikipedia. This article is licensed under the Creative Commons Attribution/Share-Alike License. It uses material from the Wikipedia article "Mothers Against Drunk Driving" Read more