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In the world of professional sports, the National Football League blitzes the competition. The organization oversees America's most popular spectator sport, acting as a trade association for 32 franchise owners. Among the league's functions, the NFL governs and promotes the game of football, sets and enforces rules, and regulates team ownership. It generates revenue mostly through marketing sponsorships, licensing merchandise, and by selling national broadcasting rights to the games. The teams operate as separate businesses but share a percentage of the league's overall revenue. Founded in 1920 as the American Professional Football Association, the league has been known as the NFL since 1922.
Officers:
Commissioner: Roger Goodell
SVP New Business and Product Development: Gene Goldberg
SVP Public Relations: Greg Aiello
Competitors:
Major League Baseball
NASCAR
NBA
Gale Directory of Company Histories:
National Football League |
Incorporated: 1920 as American Professional Football
NAIC: 711211 Sports Teams & Clubs
SIC: 7941 Sports Clubs, Managers & Promoters
The governing body for the most popular spectator sport in the United States, the National Football League (NFL) serves as a trade association for 30 U.S.-based franchised teams and operates an American football league in Europe under the name NFL Europe League. The owners of the franchised teams operated their teams much like stand-alone businesses, but shared approximately 75 percent of their revenue with other franchises. The NFL negotiated television and radio broadcast rights for the teams and maintained the right to market team names and logos through licensing agreements.
American football evolved as a hybrid of soccer and rugby during the early 1870s, gaining distinction from its two influences in 1876 when the first rules for the sport were written. By the 1890s, the new version of football was a popular activity at local athletic clubs, particularly in Pennsylvania where intense rivalry between two clubs led to the first payment to a player. In 1892 William 'Pudge' Heffelfinger was paid $500 by the Allegheny Athletic Association to play one game against rival Pittsburgh Athletic Club, marking the advent of professionalism in American football. Five years later, the Latrobe Athletic Association football team comprised entirely professional players, becoming the first team to field professionals for a full season. Other purely professional football clubs were organized in the ensuing years, as the epicenter of football activity moved from Pennsylvania to Ohio. Ohio was home to at least seven professional teams during the first decade of the 20th century, but the growth of football in Ohio and elsewhere bred a host of problems, each attributable to the professionalism that spurred the sport's growth. As the number of professional teams proliferated and competition became more heated, the salaries paid to players escalated rapidly. The lure of these rising salaries prompted players to switch continually from one team to another, going wherever the highest bid beckoned. In the search for talent, football clubs began scouting college players, hiring some while the players were still enrolled in school. The outbreak of these problems created confusion within the sport, compounded by the widely varying schedules each team maintained. By the end of the 1910s, there was need for order and discipline, for the establishment of a uniform set of rules and conduct that would govern the sport. The strongest cries for organization and structure emanated from the stronghold of professional football in Ohio, where the foundation for the NFL was laid.
Several attempts to organize a professional football league had been made early in the century, but each had failed until an attempt to form a league took root in 1920. In August the first organizational meeting for what later became the NFL was held in Canton, Ohio, at the Jordan and Hupmobile automobile showroom. In attendance were representatives of the Akron Pros, the Canton Bulldogs (arguably the best professional team in the country) the Cleveland Indians, and the Dayton Triangles. Their meeting marked the establishment of the American Professional Football Conference, which one month later at a second meeting was renamed the American Professional Football Association (APFA). At the second meeting, also held in Canton, the participants of the first meeting were joined by representatives of teams from three other states, including Indiana's Muncie Flyers, the Rochester Jeffersons from New York, and the Racine Cardinals from Illinois.
By the end of the APFA's first year, there were 14 teams within the league, but the scheduling of games, both the overall number of games and the number of games contested between APFA teams, was left for each team to decide on its own. The league did not begin to exert control over its constituents until its second year of operation when a new president, Joe Carr of the Columbus Panhandles, was elected at the APFA meeting in April 1921. Carr, who presided over the league for the ensuing 18 years, became the NFL's first architect, establishing the framework that gave the league control over affiliated teams. He made his mark early in his tenure, drafting a league constitution during his first year in office. Carr also developed bylaws, assigned teams territorial rights, restricted player movements, and developed membership criteria for team franchises. Carr's inaugural year also included the debut of league standings, which enabled the designation of a league champion--previously an issue of considerable debate. In 1922, by which time membership within the league had increased to 22 teams, the APFA was renamed the National Football League.
Carr continued to give shape and structure to the NFL during the 1920s, making alterations that would endure for decades. He instituted the first roster limit (16) in 1925, and in 1927 resolved a fundamental weakness of the league by eliminating the financially weaker teams and consolidating the more talented players into a reduced number of financially stronger teams. Carr's most critical changes occurred during the 1930s, when the nation sank into a deep economic depression. The pernicious economic environment whittled the number of league teams to eight in 1932, the lowest during the 20th century, but amid the despair the NFL achieved important strides. In 1932 the first tie for first place occurred, prompting the need for the first NFL play~off game. The following year, Carr labored to give the NFL its own identity. Since its inception, the NFL generally had followed the rules of college football, but in 1933 Carr began developing separate rules that addressed the needs and style of the professional game. Some of these changes were born from the first championship game in 1932, which had to be held indoors because of freezing temperatures and heavy snow. The alterations included hashmarks and goal posts fixed on the goal line rather than the end~line, both of which were innovations required because of the limited space available for the 1932 championship game. Further, the forward pass was legalized from any point behind the line of scrimmage. Organizationally, the league was divided into two divisions in 1933, the Western and Eastern divisions, with the winners of each scheduled to meet in an annual championship game. The NFL also took charge of an annual draft of college players, instituted for the first time in 1936, the same year all member teams played the same amount of games in one year for the first time. The decade ended with Carr's death and the first television broadcast of a NFL game. In 1939 NBC aired a game between the Brooklyn Dodgers and the Philadelphia Eagles, at a time when there were 1,000 television sets in New York.
By the end of the 1930s, the NFL played a vital role in the sport of football, lending cohesion and legitimacy to what was becoming a national pastime. From the legacy of Carr's achievements, the NFL gained the structure to support its increasing influence over the game during the postwar period, when football developed into a multibillion-dollar business. One of the chief factors igniting such growth was the increasing fees paid by broadcasters to air NFL games. The value of radio and television deals increased in part because of the expansion of the NFL. From its early strength in Ohio, football, in terms of its popularity, moved eastward into the large cities following Carr's consolidation of the league in 1927. In 1946 the NFL became national in scope for the first time when the Cleveland Rams moved to Los Angeles. In 1950 the Los Angeles Rams became the first team to have all of their home and away games televised, an arrangement other teams secured as the 1950s progressed. Following the promulgation of a congressional bill legalizing single-network television contracts by professional sports leagues in 1961, the NFL reached a single-network agreement with CBS in 1962 for broadcasting all regular season games. The NFL~CBS contract, valued at $4.6 million annually, marked the beginning of an ever-increasing bidding war waged by the networks to secure the rights for NFL games. Two years later, CBS paid $14.1 million for broadcasting rights.
The exponentially increasing television deals were indicative of the growing popularity of football. By the mid~1960s, football was the country's favorite sport, eclipsing baseball (41 percent to 38 percent, according to a survey) for the first time. To take advantage of the widespread interest in the sport, the NFL developed ancillary businesses for the modern, lucrative era of football. In 1963 the league formed NFL Properties, Inc. to serve as the licensing arm of the NFL. The following year, the league purchased Ed Sabol's Blair Motion Pictures, renaming it NFL Films. Football's growth in popularity and its attendant revenue-generating potential also spawned the organization of competing leagues, nothing new to the NFL. Since its inception, the league had butted against rival leagues, including four leagues--each named the American Football League--between 1920 and 1940. By the 1960s, however, a new version of the American Football League (AFL) had taken root and proved to be a meddlesome entity with which the NFL was force to contend. Rivalry between the two leagues was litigious, resulting in an antitrust suit filed by the AFL against the NFL during the early 1960s. The legal battle dragged on for nearly four years, with the courts ultimately ruling against the AFL, but the ruling did not signal the end of the AFL. The rival league continued to flourish, securing a $36 million, five-year deal with NBC for television rights beginning in 1965. The resilience of the AFL led to a series of secret meetings between two team owners from the two leagues in 1966. Their discussions centered on a potential merger between the AFL and NFL, which was announced in mid~1966. Under the terms of the agreement, the merger created an expanded league comprising 24 teams, although the two leagues maintained separate schedules until they officially merged in 1970 to form one league with two conferences. In the interim, the two leagues played a World Championship Game, beginning in January 1967, the first of what later became known as the Super Bowl.
Overseeing the merger between the AFL and the NFL was Pete Rozelle, who held the title of NFL commissioner. Rozelle was selected as commissioner in 1960 and held the same title after the merger. Rozelle's tenure, which stretched until 1989, was as influential on the development of the NFL as Carr's effect on the league. When Rozelle took control, he inherited a fragmented league in which the team owners maintained substantial control. The league governed the game, but the team owners operated their franchises essentially like stand-alone businesses. Operating as such, the teams negotiated individually with broadcasters for the rights to air games, a state of affairs Rozelle disliked. He perceived a sporting event's greatest strength as representing a piece of programming and, to give the sport its greatest bargaining power when negotiating with broadcasters, he realized that the franchises needed to cease operating as fiefdoms and combine their strength under the NFL. To accomplish this, Rozelle convinced the owners to share their broadcasting revenue evenly among all franchises and to give the NFL control over negotiating broadcasting rights. Rozelle accomplished this diplomatic feat during the early 1960s, fueling the dramatic rise in broadcasting rights during the early part of the decade. Broadcasters, in the wake of Rozelle's shrewd maneuver, found themselves, in the words of one broadcasting executive, with 'about as much clout as the Dalai Lama has dealing with the Chinese army.'
Rozelle transformed football into big business, taking a league that along with its franchises generated less than $20 million annually in 1960 and developing it into a multibillion-a-year business by the end of his stewardship as commissioner. He did so by acting as a skilled promoter of the game, which again was a product of his emphasis on football as a piece of programming. With the millions of dollars the networks were paying for the rights to the NFL, they were obliged to promote the game themselves to ensure the success of their investment. Together with Roone Arledge, the head of ABC Sports, Rozelle created Monday Night Football, which debuted on ABC in 1970 and developed into one of the longest-running shows in the history of television. Rozelle also expanded, moving into new markets--a new term in the sports world--with the establishment of a franchise in New Orleans in 1967 and in Tampa Bay and Seattle in 1976. The NFL expanded internationally as well, playing its first game outside North America in 1976, when a preseason match was played in Korakuen Stadium in Tokyo.
Among the list of achievements during Rozelle's 29-year career as commissioner, the NFL also suffered its low points. Two players' strikes in 1982 and 1987 marred the league's otherwise strident progress. A litigious relationship with a rival league, the United States Football League (USFL), also diverted the league's attention, resulting in a $1.7 billion antitrust lawsuit filed against the league. The jury rejected all of the USFL's television-related claims in 1986, however. The 1980s also bore witness to a contentious battle between the NFL and the owner of the Oakland Raiders, Al Davis, formerly head of the AFL. Davis, who wanted to move his team to Los Angeles, prevailed, despite repeated attempts by the NFL to stop the team's relocation. In addition, television ratings for the NFL dipped during the mid~1980s amid escalating expenses arising from increasing player salaries. Integral to the league's ability to withstand the turbulence was the willingness of broadcasters to pay increasing amounts for the right to air NFL games, upon which Rozelle had predicated the league's success. Toward this end, the league demonstrated encouraging vibrancy by the end of the 1980s. When Rozelle retired in 1989, a new four-year contract was signed with the three major networks, ABC, CBS, NBC, and two cable networks, ESPN and TNT, valued at $3.6 billion, the largest in television history.
Rozelle's successor, Paul Tagliabue, took charge of the league in 1989, becoming the seventh chief executive to lead the NFL. Under Tagliabue's control, the NFL expanded during the 1990s, both domestically and abroad. In 1991 the NFL decided to expand to 30 franchises, leading to the debut of the Jacksonville Jaguars and the Carolina Panthers in 1994. The league also launched the World League of American Football in 1991, after years of staging preseason games at international venues. When the new league began playing Europe, the NFL became the first sports league to operate on a weekly basis on two continents. Initially, the World League faltered, taking a two-year hiatus before resuming operation as the NFL Europe League in 1998. Although the NFL continued to contend with rising player salaries--a perennial problem predating the league's existence--broadcasters consistently demonstrated a willingness to keep pace with the league's rising expenses by paying vast sums for broadcasting rights. In 1998, as the NFL prepared for the century ahead, the market value of its programming showed no signs of weakening in the least. In a record-setting, eight-year deal with ABC, FOX, CBS, and ESPN, the networks paid a staggering $17.6 billion for the broadcast rights to NFL games. Clearly, the strength of NFL programming was sufficient to ensure the league's continued success into the next millennium.
Principal Divisions
NFL Enterprises; NFL Properties; NFL Charities.
Further Reading
"League's 1991 Sales Show No Recession," Sporting Goods Business, December 1991, p. 14.
Lewis, Michael, "High Commissioner--Pete Rozelle," Time, December 7, 1998, p. 188.
"NFL Sacks Itself," Fortune, January 21, 1985, p. 10.
— Jeffrey L. Covell
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Wikipedia on Answers.com:
National Football League |
| Current season or competition: |
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| Sport | American Football |
|---|---|
| Founded | August 20, 1920 in Canton, Ohio, United States |
| Commissioner | Roger Goodell |
| Inaugural season | 1920 |
| No. of teams | 32 |
| Country(ies) | United States |
| Most recent champion(s) | New York Giants (8th title) |
| Most titles | Green Bay Packers (13 titles) |
| TV partner(s) | CBS Fox ESPN NFL Network NBC and Telemundo |
| Official website | NFL.com |
The National Football League (NFL) is the highest level of professional American football in the United States, and is considered the top professional American football league in the world.[1] It was formed by eleven teams in 1920 as the American Professional Football Association, with the league changing its name to the National Football League in 1922. The league currently consists of thirty-two teams from the United States. The league is divided evenly into two conferences – the American Football Conference (AFC) and National Football Conference (NFC), and each conference has four divisions that have four teams each, for a total of 16 teams in each conference. The NFL is an unincorporated 501(c)(6) association,[2][3][4] a federal nonprofit designation,[5] comprising its 32 teams.[6][7]
The regular season is a seventeen-week schedule during which each team plays sixteen games and has one bye week. The season currently starts on the Thursday night in the first full week of September and runs weekly to late December or early January. At the end of each regular season, six teams from each conference (at least one from each division) play in the NFL playoffs, a twelve-team single-elimination tournament that culminates with the championship game, known as the Super Bowl. This game is held at a pre-selected site which is usually a city that hosts an NFL team.
The NFL is the most attended domestic sports league in the world by average attendance per game, with 66,960 fans per game in 2010–11.[8] Although not as frequently as the other major professional sports leagues in the United States, the NFL still is not immune to labor disputes, such as the players' strikes of 1982 and 1987, and more recently a lockout in 2011, though the latest did not result in the cancellation of any regular-season games.
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In 1920 representatives of several professional American football leagues and independent teams founded the American Professional Football Conference, soon renamed the National Football League. The first official championship game was held in 1933; prior to, there was no playoff system and instead the team that finished with the best regular season record was awarded the league title. By 1958, when that season's NFL championship game became known as "The Greatest Game Ever Played", the NFL was on its way to becoming one of the most popular sports leagues in the United States. In 1965, football supplanted baseball as the most popular televised sport in America.[9] The merger with the American Football League, agreed to in 1966 and completed in 1970, greatly expanded the league and created the Super Bowl, which has become the most-watched annual sporting event in the United States and is second behind the UEFA Champions League final as the most watched annual sporting evert worldwide.
Although rules for NFL, college, and high school American football games are generally consistent, there are several differences. In addition, the NFL frequently makes rule changes because of exploits on the field by a single coach, owner, player, or referee.
Some of the major rules differences include:
Since 2002, the NFL season features the following schedule:
Traditionally, American high school football games are played on Friday nights, American college football games are played on Thursday nights and Saturdays, and most NFL games are played on Sunday. Because the NFL season is longer than the college football season, the NFL schedules Saturday games and Saturday playoff games outside the college football season. The ABC Television network added Monday Night Football in 1970, and Thursday night NFL games were added in the 1980s.
Following mini-camps in the spring and officially recognized training camp in July–August, NFL teams typically play four exhibition games from early August through early September. Each team hosts two games of the four. The exhibition season begins with the Pro Football Hall of Fame Game, so those two teams play five exhibition games each. Historically, the American Bowl(s) were played prior to the NFL scheduling regular season games abroad and those teams faced this similar predicament.
The games are useful for new players who are not used to playing in front of very large crowds. Management often uses the games to evaluate newly signed players. Veteran starters will generally play only for about a quarter of each game to minimize the risk of injury. Several lawsuits have been brought by fans, against the policy of including exhibition games in season-ticket packages at regular season prices, but none have so far been very successful.
Following the preseason, each of the thirty-two teams embark on a seventeen-week, sixteen-game schedule, with the extra week consisting of a bye to allow teams a rest sometime in the middle of the season (and also to increase television coverage). The regular season currently begins the Thursday evening after Labor Day with a primetime "Kickoff Game" (NBC currently holds broadcast rights for that game). According to the current scheduling structure, the earliest the season could begin is September 4 (as it was in the 2008 season), while the latest would be September 10 (as it was in the 2009 season, due to September 1 falling on a Tuesday). The regular season ends no later than January 3, in any given year.
The league uses a scheduling formula to pre-determine which teams plays whom during a given season. Under the current formula since 2002, each of the thirty-two teams' respective 16-game schedule consists for the following:[10][11]
Although this scheduling formula determines each of the thirty-two teams' respective opponents, the league usually does not release the final regular schedule with specific dates and times until the spring; the NFL needs several months to coordinate the entire season schedule so that, among other reasons, games are worked around various scheduling conflicts, and that it helps maximize TV ratings.[12]
The season concludes with a twelve-team tournament used to determine the teams to play in the Super Bowl. The tournament brackets are made up of six teams from each of the league's two conferences, the American Football Conference (AFC) and the National Football Conference (NFC), following the end of the 16-game regular season:
In each conference, the No. 3 and No. 6 seeded teams, and the No. 4 and No. 5 seeds, face each other during the first round of the playoffs, dubbed the Wild Card Playoffs (the league in recent years has also used the term Wild Card Weekend). The No. 1 and No. 2 seeds from each conference receive a bye in the first round, which entitles these teams to automatically advance to the second round, the Divisional Playoff games, to face the winning teams from the first round. In round two, the No. 1 seeded team always plays the lowest surviving seed in their conference. And in any given playoff game, whoever has the higher seed gets the home field advantage (i.e. the game is held at the higher seed's home field).
The two surviving teams from the Divisional Playoff games meet in Conference Championship games, with the winners of those contests going on to face one another in the Super Bowl in a game located at a neutral venue that is usually either indoors or in a warm-weather locale. The designated "home team" alternates year to year between the conferences. In odd-numbered Super Bowls, the NFC team is the designated "home team", with the AFC team serving as the home team for even-numbered games.
The NFL is the only one out of the four major professional sports leagues in the United States to use a single-elimination tournament in its playoffs; Major League Baseball, the National Basketball Association and the National Hockey League all use a "best-of" format instead.
The Pro Bowl, the league's all-star game, has been traditionally held on the weekend after the Super Bowl. The game was played at various venues before being held at Aloha Stadium in Honolulu, Hawaii for 30 consecutive seasons from 1980 to 2009.
However, the 2010 Pro Bowl was played at Sun Life Stadium, the home stadium of the Miami Dolphins and host site of Super Bowl XLIV, on January 31, the first time ever that the Pro Bowl was played before the championship game. The game returned to Honolulu in 2011 and 2012, though both games were still played before the Super Bowl.
Though the NFL only plays in the late summer, fall, and early winter, the extended offseason often is an event in itself, with the draft, free agency signings, and the announcement of schedules keeping the NFL in the spotlight even during the spring, when virtually no on-field activity is taking place. A typical calendar of league events is as follows, with the dates listed being those for the 2010 NFL season:
The NFL consists of thirty-two clubs. Each club is allowed a maximum of fifty-three players on their roster, but may only dress forty-five to play each week during the regular season. Reflecting the population distribution of the United States as a whole, most teams are in the eastern half of the country; seventeen teams are in the Eastern Time Zone and nine others in the Central Time Zone.
Most major metropolitan areas in the United States have an NFL franchise, although Los Angeles, the second-largest metropolitan area in the country, has not hosted an NFL team since 1994.
The Rams and the Raiders called the Los Angeles area home from 1946–1994 and 1982–1994 respectively. On August 9, 2011, the LA City Council approved plans to build Farmers Field which could be home to an NFL team. It is unknown which team, if any, will move to the venue.[14]
Unlike Major League Baseball, Major League Soccer, the National Basketball Association and the National Hockey League, the league has no full-time teams in Canada, although the Buffalo Bills play one game per year in Toronto. There has been discussion of possibly bringing the NFL to Toronto, the largest city in Canada. In addition, as of 2012, the St. Louis Rams will begin hosting one of its regular season games in London, England as part of the International Series, making the NFL the first U.S.-based sports league to have one of its teams establish a home stadium outside North America.
The Dallas Cowboys are the highest valued American football franchise, valued at approximately $1.6 billion[15] and one of the most valuable franchises in all of professional sports worldwide, currently second[16] behind English soccer club Manchester United,[15] which has an approximate value of $1.8 billion at current exchange rates.[17] Since the 2002 season, the teams have been aligned as follows:
In its earliest years, the NFL was a very unstable and somewhat informal organization. Many teams entered and left the league annually. However, since the acquisition of the All-America Football Conference in 1950, the NFL has shown remarkable stability. The last NFL team to fold was the Dallas Texans in 1952; its remnants were salvaged to form the expansion Baltimore Colts.
Annually, the Super Bowl often ranks as the most watched show of the year in the United States and second most watched sporting event worldwide behind the UEFA Champions League final. Four of Nielsen Media Research's top ten programs are Super Bowls.[20] Networks have purchased a share of the broadcasting rights to the NFL as a means of raising the entire network's profile.[21] The Super Bowl is so popular annually that many companies debut elaborate commercials during the game.
The television rights to the NFL are the most lucrative and expensive sports broadcasting commodity in the United States. Under the current television contracts, which began during the 2006 season, regular season games are broadcast on five networks: CBS, Fox, NBC, ESPN, and the NFL Network. Regionally shown games are broadcast on Sundays on CBS and Fox, carrying the AFC and NFC teams respectively (the traveling team deciding the broadcast station in the event of inter-Conference games, presumably so that each network can show games from all the stadiums[citation needed]). These games generally air at 1:00 pm ET and 4:05 pm or 4:15 pm ET. (Due to differences between Eastern and local time, games played in the Pacific and Mountain time zones are never played in the 1:00 pm ET time slot.) Nationally televised games include Sunday night games (shown on NBC), Monday night games (shown on ESPN), the Thursday night NFL Kickoff Game (shown on NBC), the annual Dallas Cowboys and Detroit Lions Thanksgiving Day games (CBS and Fox), and beginning in 2006, all Thursday and Saturday games on the NFL Network, a wholly owned subsidiary of the National Football League.[22][23]
Additionally, satellite broadcast company DirecTV offers NFL Sunday Ticket, a subscription based package, that allows most Sunday daytime regional games to be watched.[24][25] This package is exclusive to DirecTV in the USA; for subscribers to Dish Network Verizon FiOS and Comcast, the NFL instead offers "RedZone," a less expensive single channel that launched in 2009 and airs "the touchdowns and most important moments during all the Sunday afternoon games."[26] In Canada, NFL Sunday Ticket is available on a per-provider distribution deal on both cable and satellite.
The NFL also produces programming for various networks, mainly highlight shows like Inside the NFL for Showtime and other historical games through its renowned NFL Films division that generally air on ESPN and NFL Network. Other NFL-produced programs include Hard Knocks, an HBO series detailing training camp for certain teams; plus the animated children's show RushZone: Guardians of the Core airing on Viacom's Nicktoons channel.
Each NFL team has its own radio network and employs its announcers. Nationally, the NFL is heard on the Dial Global Radio Networks (successor to CBS Radio Network and Westwood One), Sports USA Radio Network, the Compass Media Sports Network and in Spanish on Univision Radio. Dial Global carries Sunday and Monday Night Football, all Thursday games, two Sunday afternoon contests each week, the Pro Football Hall of Fame Game, and all post-season games, including the Pro Bowl. Sports USA Radio and Compass each broadcast two Sunday afternoon games every Sunday during the regular season, by agreement with individual teams.[22] Univision carries Monday Night games, select games from the New York metro area, and all playoff games.
The NFL also has a contract with Sirius Satellite Radio, which provides news, analysis, commentary and game coverage for all games, as well as comprehensive coverage of the draft and off-season on its own channel, Sirius NFL Radio.[27]
Internet radio broadcasts of all NFL games are managed through FieldPass, a subscription service. Radio stations are, by rule, prohibited from streaming the games for free from their Web sites; however, there are numerous stations that break this rule. All 32 teams, plus Dial Global and Univision, currently broadcast through FieldPass as of 2009; Compass and Sports USA do not.
In October 2006 the NFL announced the league would fully operate NFL.com, including the development of the technology, infrastructure and editorial content. Launching its first major redesign since 1999 in August 2007, the site had been previously produced and hosted since 2001 by CBS SportsLine. It is estimated that the contract cost CBS $120 million over a five year period. Prior to CBS, ESPN.com produced and hosted the NFL site.[28]
Brian Rolapp, senior vice president of NFL digital media and media strategy: “In a rapidly changing digital landscape, bringing NFL.com in-house provides us greater control of our valuable content and enables us to strategically build the site as a media asset. Fans can look forward to an even more entertaining, interactive and informative site built upon the expertise of the NFL and its other in-house media outlets such as NFL Network and NFL Films.”
Univision Online, Inc., the interactive subsidiary of Univision Communications Inc., and the NFL announced in January 2008 that they will jointly manage and operate NFLatino.com powered by Univision.com, the official U.S. Spanish-language website of the NFL. NFLatino.com is the only Spanish-language website in the United States to feature NFL video game highlights. In addition, the website includes live radio broadcasts, up-to-date stats, Hispanic player diaries, Fantasy Football and an insider’s view of all 32 teams.[29]
Announced in March 2009, NFL.com received its first-ever Sports Emmy nominations, which earned recognition for its NFL.com LIVE coverage of NFL Network’s Thursday and Saturday Night Football (Outstanding new approaches, coverage) and its Anatomy of a Play, a short-form 360-degree analysis of key plays of the week (Outstanding new approaches, general interest).[30]
Beginning September 2008, the NFL announced that it would simulcast all NBC Sunday Night Football games on NFL.com, located at nfl.com/snf. In 2007, they had provided an Emmy-nominated "complementary live broadcast" which included a partial simulcast of the NFL Network's Run to the Playoffs eight game package along with expanded NFL Network analysis.
The NFL offers a pay service for people outside the United States to watch all regular season and playoff games, except for the Super Bowl, live online. This service is not available for fans within the United States or Mexico.[31] Instead, the service is available after games are played and offers full DVR functionality with the ability to watch up to four previously recorded games at once.
The National Football League Players Association (NFLPA) has historically served as the labor union for NFL players. Among its duties is negotiating collective bargaining agreements (CBA) with league owners, which governs the negotiation of individual player contracts for all of the league's players. The NFLPA was established in 1956, and has renounced collective bargaining rights at least twice in its history during labor disputes: the 1987 strike and the 2011 lockout.
One CBA was in place since 1993, and was amended in 1998 and again in 2006. But in 2008, the owners exercised their right to opt out of the agreement two years early.[32][33] This led to a lockout in 2011, the NFL's first work stoppage since 1987, which is longer than Major League Baseball (1994 and beginning of 1995 seasons), the NBA (1998–99 season) or the NHL (2004–05 season canceled).
Among the items covered in the CBA are:
Under the 1993 CBA, players were tiered into three different levels with regards to their rights to negotiate for contracts:
In the 2010 season, the CBA was not extended, thus changing the rules so that players don't become "Unrestricted Free Agents" until they have played at least six full seasons in the league. They will be "Restricted Free Agents" if they have three–five full seasons in the league.
Under the current (2011) CBA, there were several items altered:[36]
The new 10-year collective bargaining agreement runs through 2021, and has an estimated value of $12-$16 billion per year.[37][38]
A player's salary, as defined by the CBA, includes any "compensation in money, property, investments, loans or anything else of value to which an NFL player may be awarded" excluding such benefits as insurance and pension. A salary can include an annual pay and a one-time "signing bonus" which is paid in full when the player signs his contract. For the purposes of the salary cap (see below), the signing bonus is prorated over the life of the contract rather than to the year in which the signing bonus is paid.[39]
Among other things, the CBA establishes a minimum salary for its players,[39] which is stepped-up as a player's years of experience increase. Players and their agents may negotiate with clubs for higher salaries, and frequently do.
Under the new collective bargaining agreement (2011), Paragraph 5 guarantees first year after after year of injury 50% of salary up to $1 million; 30% of salary up to $500,000 in second year after year of injury.[40]
The salary cap is defined as the maximum amount that a team may spend on player compensation (see above) in a given season, for all of its players combined. Unlike other leagues, for example the NBA (which permits certain exemptions) or Major League Baseball (which has a "soft cap" enforced by "luxury taxes"), the NFL has a "hard cap": an amount no team under any circumstances may exceed. The NFL also has a so-called "hard floor", a minimum payroll that each team is required to pay regardless of the circumstances.
The NFL salary cap is calculated by the current CBA to be 59.5% of the total projected league revenue for the upcoming year. This number, divided by the number of teams, determines an individual team's maximum salary cap. For 2008, this was approximately $116 million per team.[41] For 2009, it increased to $127 million.[42] As a result of the NFL owners opting out of the CBA two years early, the 2010 season had no salary cap or floor.[33] Under the 2011 CBA, players get the following percentages of league revenue from three revenue streams:[15]
Teams and players often find creative ways to fit salaries under the salary cap. Early in the salary cap era, "signing bonuses" were used to give players a large chunk of money up front, and thus not count in the salary for the bulk of the contract. This led to a rule whereby all signing bonus are pro-rated equally for each year of the contract. Thus if a player receives a $10 million signing bonus for a five-year contract, $2 million per year would count against the salary cap for the life of the contract, even though the full $10 million was paid up front during the first year of the contract.[39]
Player contracts tend to be "back-loaded". This means that the contract is not divided equally among the time period it covers. Instead, the player earns progressively more and more each year. For instance, a player signing a four-year deal worth $10 million may get paid $1 million the first year, $2 million the second year, $3 million the third year, and $4 million the fourth year. If a team cuts this player after the first year, the final three years do not count against the cap. Any signing bonus, however, ceases to be pro-rated, and the entire balance of the bonus counts against the cap in the upcoming season.[39]
Each April, each NFL franchise seeks to add new players to its roster through a collegiate draft known as "the NFL Annual Player Selection Meeting", which is more commonly known as the NFL Draft.
Teams are ranked in inverse order based on the previous season's record, with the team having the worst record picking first, and the second-worst picking second, and so on. Regardless of regular season records, the last two picks of each round go to the two teams in the Super Bowl immediately preceding the draft, with the Super Bowl champion picking last.
The draft proceeds for seven rounds. In the past, Rounds 1–2 were run on Saturday of draft weekend, rounds 3–7 were run on Sunday.
During 2010 the league experimented with a new system. Round 1 was run on Thursday night of the draft weekend. Rounds 2 and 3 were run on the Friday night of the draft weekend. Rounds 4 through 7 were run on Saturday. The impact of this change—according to commentators at ESPN and Sports Illustrated—was that teams gained more time to make trades for draft picks in the early rounds and that process enhanced the value of the first picks in Rounds 2 and 4. http://www.nfl.com/draft/2010 and www.si.com
Teams are given 10 minutes in the first round of the draft, 7 in the second round and 5 in all other rounds.[43] If the pick is not made in the allotted time, subsequent teams in the draft may draft before them. This happened in 2003 to the Minnesota Vikings.[44]
Teams have the option of trading away their picks to other teams for different picks, players, cash, or a combination thereof. While player-for-player trades are rare during the rest of the year (especially in comparison to the other major league sports), trades are far more common on draft day. In 1989, the Dallas Cowboys traded running back Herschel Walker to the Minnesota Vikings for five veteran players and six draft picks over 3 years. The Cowboys would use these picks to leverage trades for additional draft picks and veteran players. As a direct result of this trade, they would draft many of the stars who would help them win three Super Bowls in the 1990s, including Emmitt Smith, Russell Maryland, and Darren Woodson.[45]
The first pick in the draft is often taken to be the best overall player in the rookie class. This may or may not be true, since teams often select players based more on the teams' needs than on the players' overall skills. Plus, comparing players at different positions is difficult to do. Still, it is considered a great honor to be a first-round pick, and a greater honor to be the first overall pick. The last pick in the draft is known as Mr. Irrelevant, and is the subject of a dinner in his (dubious) honor in Newport Beach, California.
Drafted players may only negotiate with the team that drafted them (or to another team if their rights were traded away). The drafting team has one year to sign the player. If they do not do so, the player may reenter the draft and can be drafted by another team. Bo Jackson famously sat out a season in this way.[35]
As defined by the Collective Bargaining Agreement (CBA), a free agent is any player who is not under contract to any team and thus has fully free rights to negotiate with any other team for new contract terms.[32][46] Free agents are classified into two categories: restricted and unrestricted. Furthermore, a team may "tag" a player as a franchise or transition, which places additional restrictions on that player's ability to negotiate. However, the ability to "tag" is quite limited, and only affects a handful of players each year.
Free agency in the NFL began with a limited free agency system known as "Plan B Free Agency", which was in effect between the 1989 and 1992 seasons. Beginning with the 1993 season, "Plan A Free Agency" went into effect.
A player who has 3 years of experience is eligible for restricted free agency, whereby his current team has the chance to retain rights to this player by matching the highest offer any other NFL franchise might make to that player. The club can either block a signing or, in essence, force a trade by offering a salary over a certain threshold. In 2006, these thresholds were as follows:
In 2011, free agency guidelines returned to the way they were from 1993 to 2009. This means that a player needs four years of experience to become an unrestricted free agent, and three years of experience for restricted free agency.[36]
A player who has four or more years of experience is eligible for unrestricted free agency, whereby his current team has no guaranteed right to match outside offers to that player. This means that players in this category have unlimited rights to negotiate any terms with any team.[46]
In 2010, the CBA was not extended, thus the rules changed so that players don't become "Unrestricted Free Agents" until they have at least six years of experience. They will be "Restricted Free Agents" if they have three–five years of experience. There will also be limitations imposed on which clubs are allowed to sign free agents. This is part of a set of rule changes written into the CBA designed to encourage the owners and the NFLPA to negotiate a new CBA: the players lose some free agency rights, and the owners lose the salary cap.[32]
The franchise tag is a designation given to a player by a franchise that guarantees that player a contract the average of the five highest-paid players of that same position in the entire league, or 120% of the player's previous year's salary (whichever is greater) in return for retaining rights to that player for one year. An NFL franchise may only designate one player a year as having the franchise tag, and may designate the same player for consecutive years. This has caused some tension between some NFL franchise designees and their respective teams due to the fact that a player designated as a franchise player precludes that player from pursuing large signing bonuses that are common in unrestricted free agency, and also prevents a player from leaving the team, especially when the reasons for leaving are not necessarily financial. A team may, at their discretion, allow the franchise player to negotiate with other clubs, but if he signs with another club, the first club is entitled to two first round draft picks in compensation.[46]
The NFL banned substances policy has been acclaimed by some[47] and criticized by others,[48] but the policy is the longest running in American professional sports, beginning in 1987.[47] The current policy of the NFL suspends players without pay who test positive for banned substances as it has since 1989: four games for the first offense (a quarter of the regular season), eight games for a second offense (half of the regular season), and 12 months for a third offense.[49] The suspended games may be either regular season games or playoff games.[49]
While recently MLB and the NHL decided to permanently ban athletes for a third offense, they have long been resistant to such measures, and random testing is in its infancy.[50][51]
Since the NFL started random, year-round tests and suspending players for banned substances, many more players have been found to be in violation of the policy. By April 2005, 111 NFL players had tested positive for banned substances, and of those 111, the NFL suspended 54.[48]
A new rule is in the works due to Shawne Merriman. Starting the 2007 season, the new rule would prohibit any player testing positive for banned substances from being able to play in the Pro Bowl that year.[52]
In 2009, nearly 1 in 10 retired NFL players polled in a confidential survey said they had used now-banned anabolic steroids while still playing. 16.3 percent of offensive linemen admitted using steroids, as did 14.8 percent of defensive linemen.[53]
There have been several American football video games based on NFL teams created for various consoles over the years, from 10-Yard Fight and the Tecmo Bowl series for the NES to the more well known Madden series that have been released annually since 1988. The Madden series is named after former coach and American football commentator John Madden. Prior to the 2005–2006 football season, other NFL games were produced by competing video game publishers, such as 2K Games and Midway Games. However, in December 2004, Electronic Arts signed a five-year exclusive agreement with the NFL, meaning only Electronic Arts will be permitted to publish games featuring NFL team and player names. This prompted video game developer Midway Games to release a game in 2005 called Blitz: The League, with fictitious teams and players. In February 2008, EA Sports renewed their exclusivity agreement with the league through Super Bowl XLVII in 2013.[54] A free flash based online game called Quick Hit Football was released in 2009 and was granted an official NFL license in 2010.
Commissioners and presidents
Main league offices
Unlike many professional leagues, the NFL forbids corporate owners. Ownership groups must contain twenty-four or fewer individuals, and at least one partner must hold a thirty percent or greater share of the team. The Green Bay Packers are an exemption to the current policy, since they have been a publicly owned stock corporation since before the rule was in place.[56]
In recent years, NFL owners and the NFL itself have become politically active, donating millions of dollars to political candidates.[57]
In the NFL, players wear uniform numbers based on the position they play. The current system was instituted into the league on April 5, 1973,[58] as a means for fans and officials (referees, linesmen) to more easily identify players on the field by their position. Players who were already in the league at that date were grandfathered and did not have to change their uniform numbers if they did not conform. Since that date, players are invariably assigned numbers within the following ranges, based on their primary position:
Prior to 2004, wide receivers were allowed to wear only numbers 80–89.[59] The NFL changed the rule that year to allow wide receivers to wear numbers 10–19 to allow for the increased number of players at wide receiver and tight end coming into the league. Linebackers are allowed to wear numbers between 40–49 when all of the numbers 50–59 and 90–99 are taken. Prior to that, players were allowed to wear non-standard numbers only if their team had run out of numbers within the prescribed number range. Keyshawn Johnson began wearing number 19 in 1996 because the New York Jets had run out of numbers in the 80s. Oakland Raider offensive center Jim Otto wore a 00 jersey during most of his career with the AFL team and kept the number after the leagues merged. Devin Hester is a wide receiver/return specialist for the Chicago Bears but wears number 23 because he was drafted as a cornerback but transferred to wide receiver after his rookie year.
Occasionally, players will petition the NFL to allow them to wear a number that is not in line with the numbering system. Brad Van Pelt, a linebacker who entered the NFL in 1973 with the New York Giants, wore number 10 during his eleven seasons with the club, despite not being covered by the grandfather clause. In 2006, New Orleans Saints running back Reggie Bush petitioned the NFL to let him keep the number 5 which he used at USC. His request was later denied.[60] Former Seattle Seahawks standout Brian Bosworth attempted such a petition in 1987 (to wear his collegiate number of 44 at the linebacker position which he used at the University of Oklahoma), also without success. The Seahawks attempted to get around the rule by listing Bosworth as a safety, but after he wore number 44 for a game against the Kansas City Chiefs, the NFL ruled Bosworth would have to switch back to his original number, 55.
To aid the officials in spotting certain penalties, such as "illegal formation" or "ineligible receiver", usually only offensive players with numbers 1–49 and 80–89 are allowed to play at the end or back positions or handle the ball in normal game situations. However, a player wearing 50–79 or 90–99 may play in an "eligible" position simply by reporting to the referee that he will be doing so. The NFL numbering system is based on a player's primary position. Any player wearing any number may play at any position on the field at any time, subject to the reporting rules described above. It is not uncommon for running backs to line up at wide receiver on certain plays, or even to have a large offensive or defensive lineman play at fullback or tight end in short yardage situations. Also, in preseason games, when teams have expanded rosters, players may wear numbers that are outside of the above rules. When the final 53-player roster is established, they are reissued numbers within the above guidelines.
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26 of the 32 NFL teams are supported by their own professional cheerleading squads. These squads attend games and promote the team. The teams without cheerleading squads are the Pittsburgh Steelers, Cleveland Browns, Chicago Bears, Green Bay Packers, New York Giants, and Detroit Lions.
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