Panini Group

Share on Facebook Share on Twitter Email

Renowned for his writings on classical Sanskrit grammar, Panini (c. 450 - 350 B.C.E.) established the linguistic rules for the spoken Sanskrit of his day. His treatise "Astadhyayi", considered the first major work on grammar in any language, was fodder for many later Indian grammarians and is still studied by both Eastern and Western linguists today.

Although it is known that Panini was born in Shalatula, a small town near Attock on the northwestern Indian peninsula in what is now Pakistan, historians remain uncertain as to the exact dates of Panini's birth and death. One theory, supported by internal references that indicate Panini had contact with or was at least aware of Greek civilization, place his life after the year 327 B.C.E., when Macedonian Alexander the Great reached northwestern India. However, historical evidence supports limited contact between the two civilizations as early as the sixth century B.C.E. Commentaries based on Panini's work and written by Indian grammarians Katyayana and Patanjali, who probably lived in the third or fourth and perhaps even in the late second centuries B.C.E., help define Panini's lifespan as well. The natures of these commentaries place Panini well before either Katyayana or Patanjali, causing some scholars to believe Panini to have lived as early as the seventh century B.C.E. As speculation varies wildly, it seems most reasonable to place Panini around the fifth century B.C.E., the midpoint of this wide range. The scant details of Panini's life are, however, completely overshadowed by the importance of his work, a Sanskrit grammatical treatise called the Astadhyayi, or "The Eight-chaptered," which is considered to be the most important work in the development of Sanskrit and one of the most important works in the history of any language.

The Birth of a Language

Sanskrit is the classical language of India and the mother tongue of most of the languages currently spoken on the Indian subcontinent. In Sanskrit, the word for grammar means "analysis," reflecting the fact that the Indians of the ancient world considered grammar to be an important field. As Harold G. Coward and K. Kunjunni Raja explained in the Encyclopedia of Indian Philosophies: The Philosophy of the Grammarians: "Grammar was recognized from the earliest times in India as a distinct science, a field of knowledge with its own parameters that distinguished it from other sciences such as astronomy, architecture, agriculture, and the like." The impetus to study grammar came from the dominant religion of India: Hinduism. Arthur A. MacDonell described this beginning in A Sanskrit Grammar for Students thus: "The first impulse … was given by the religious motive of preserving intact the sacred Vedic texts, the efficacy of which was believed to require attention to every letter." The importance of Panini's work on grammar thus lay not only in the linguistic, but also the philosophic realm.

While Panini's treatise dictated the laws that would govern classical Sanskrit, he was not the first grammarian; in the Astadhyayi, Panini mentions ten earlier authorities, and scholars believe there were many more. MacDonell commented that, "aided by the great transparency of the Sanskrit language, the ancient Indian grammarians had by the fifth century B.C.E. arrived at scientific results unequaled by any other nation of antiquity." However, as Coward and Raja observed, "no authenticated works of any of these pre-Paninian writers have come down to us, and it is difficult if not impossible to say which, if any, of Panini's rules may have been taken from his predecessors." Regardless of how much or how little Panini derived his work from earlier sources, his Astadhyayi is a revolutionary work. Indeed, in his introduction to a modern edition of the Astadhyayi, Sumitra M. Katre noted that, because of the book's "importance, all earlier works in this field gradually disappeared. Panini's Astadhyayi, in its turn, became the focal point of much critical and explicatory work over the last two millennia." Even subsequent grammatical works, which relied heavily on the Astadhyayi, have been largely disregarded by recent Sanskrit scholars in favor of Panini's text.

Format and Content of the Astadhyayi

In discussing Panini's work, Katre observed that the Astadhyayi "is the earliest extant descriptive grammar of Sanskrit as currently spoken during [Panini's] time … in the north-west region of India (now Pakistan). His extraordinary perception of linguistic facts covered, however, a wider region, since he not only refers to the earlier stage of the language as occurring in Vedic literature, but also spreads over the northern and eastern parts of India whose regional variant he also notices in his majestic sweep." MacDonell described Panini's text as "at once the shortest and fullest grammar in the world." Panini sets forth about 4,000 statements regarding the proper composition of Sanskrit in a very brief, almost algebraic format, relying on sutras, or terse statements normally intended for memorization. These sutras provided students in Indian societies relying on oral, as opposed to literary, learning with a common way to transmit knowledge. This reliance on oral recitation has caused problems for the Astadhyayi's legacy, however. Katre noted that "This was proper as long as the texts were transmitted orally from teacher to pupil in an unbroken line of descent. But this seems to have been broken at some time … thus to a large extent the interpretation of each sutra depends largely on the great commentaries." In fact, some scholars believe that even such basic concepts as word meanings were not originally a part of the Astadhyayi, but were later added by commentators.

The Astadhyayi, for all its brevity, follows a well-defined format. As MacDonell explained: "Book i. contains the technical terms of the grammar and its rules of interpretation; ii. deals with nouns in composition and case relations; iii. teaches how suffixes are to be attached to verbal roots; iv. and v. explain the same process with regard to the nominal stems; vi. and vii. describe the accent and phonetic changes in the formation of words, while viii. treats of words in a sentence." This setup is not, however, stringently adhered to; Panini inserts unrelated rules which typically do follow a related train of thought, or which can be more effectively explained outside the context of the book to which they truly belong. The eight books or chapters referred to in the title of the Astadhyayi are further subdivided into quarter-chapters, with each chapter containing a number of sutras. Katre further described this by noting that "Panini has attempted to arrange his sutras under two major headings: [the first] a general rule which encompasses the largest number of linguistic items and [the second] an exception which covers a smaller group not subject to the general rule." These organizational systems, presumably intended to ease memorization, did not necessarily lend themselves to written clarity, however; thus, there have been many attempts to reorganize Panini's work made by more recent grammarians.

Panini's rules of grammar rely on two simple concepts: that all nouns are derived from verbs, and that all word derivation takes place through suffixes. However, Panini does depart from these guidelines in some instances. Words which do not conform to verbal derivation he collected and incorporated into a separate list. MacDonell commented that such words "were often forcibly derived from verbal roots by means of a number of special suffixes.… Panini refers to all such words as ready-made stems, the formation of which does not concern him." To the extent that the Astadhyayi addresses word meanings, Panini also chooses to accept the dictates of common usage over those of strict derivation. Raja recorded that the grammarian "says that the authority of the popular usage of words … must supersede the authority of the meaning dependent on derivation. The meanings of words (the relations between word and meaning) are also established by popular usage." Panini's preference for examining the language as it was truly spoken, instead of adhering completely to intellectually defined rules, exemplifies the innovation of his work.

Later Commentators Added to Panini's Work

Ancient commentators provide us with important perspectives on the Astadhyayi. Katre commented that "nearly a thousand treatises have been produced during two millennia since … [the Astadhyayi] was composed by Panini." The two seminal treatises on the Astadhyayi are Katyayana's Varttikas and Patanjali's Mahabhashya. These two texts are closely linked, despite having being written over a century apart - as mentioned earlier, Katyayana lived in the third or fourth century B.C.E., while Patanjali lived during the second half of the second century B.C.E. In India's Past, MacDonell noted that Patanjali's commentary, the Mahabhashya, "does not discuss Panini's rules, but Katyayana's varttikas … are short criticisms on about one-third of Panini's sutras." Despite the lack of specific discussion, Patanjali's work is generally considered to be the finest ancient commentary on the Astadhyayi.

More recent treatises on Panini include Vamana and Jayaditya's Kasika, which, unlike the Mahabhashya, addresses the full text of the Astadhyayi and dates from around the seventh century; Ramacandra's 15th-century Prakriyakaumudi, or "Moonlight of Method," which reorganizes Panini's text into a more understandable format; and Bhattoji's 17th-century Siddhanta-kaumudi, or "Moonlight of Settled Conclusions," which also attempts to simplify Panini's format. Another important seventh-century work that draws on Panini, the Vakyapadiya by Bhartrihari, "regrouped all previous ideas … developing a whole theory of language from the point of view of semantics, psychology, and symbolism," according to Alain Danéilou in A Brief History of India. MacDonell commented in A SanskritGrammar for Students that "A belief in the infallibility of Panini … has often led … interpreters, from Patanjali onwards, to give explanations of Panini's rules." These explanations have more often seemed more akin to justifications, as the brevity of the Astadhyayi has sometimes obscured Panini's true intent or led to muddled interpretation.

A Monumental Work

The preeminence of the Astadhyayi in the development of not only Sanskrit, but of the grammar of all languages, cannot be denied. As Katre observed, "In a work of such magnitude which covers every aspect of the author's speech community … there is indeed much scope to find some overstatements as well as understatements. But none of this takes away from the credit which is due to Panini who, in this astounding work, has set up a model which is fully adequate to cover every aspect of the language described." J. N. Mohanty argued in Classical Indian Philosophy that "It is possible that no other Hindu intellectual achievement has been able to surpass Panini." Predating even the early Greek's examination of language, Panini's work continues to exert influence in the realm of linguistics 2,000 years after its composition.

Books

Coward, Harold G., and K. Kunjunni Raja, Encyclopedia of Indian Philosophies: The Philosophy of the Grammarians, Princeton University Press, 1990.

Daniélou, Alain, A Brief History of India, translated by Kenneth Hurry, Inner Traditions, 2003.

Kulke, Hermann, and Dietmar Rothermund, A History of India, third edition, Routledge, 1998.

MacDonell, Arthur A., A History of Sanskrit Literature, Motilal Banarsidass Publishers, 1900.

- , A Sanskrit Grammar for Students, third edition, Oxford University Press, 1927.

- , India's Past, Oxford University Press, 1927.

Mohanty, J. N., Classical Indian Philosophy, Rowman & Little-field, 2000.

Panini, Astadhyayi, translated by Sumitra M. Katre, University of Texas Press, 1987.

Top
Panini ('nēnē), fl. c.400 B.C., Indian grammarian. His Ashtādhyāyī [eight books] (tr. 1891) is one of the earliest works of descriptive linguistics and is also the first individually authored treatise on Sanskrit. Each of its 3,995 rules governing roots and suffixes is introduced in a sutra, a concise aphorism. The Ashtādhyāyī also contains historical, social, and geographical information. It is still used in the Brahmanic schools in India.

Bibliography

See his Ashtādhyāyī, ed. by S. C. Vasu (tr. 1962); studies by T. Goldstuecher (1860, repr. 1965) and V. Misra (1966).

Top
Panini S.p.A
Type S.p.A.
Industry Collectibles, Digital Media, Distribution, Licensing and Publishing
Founded Modena, Italy (1961)
Founder(s) Giuseppe Panini
Headquarters Modena, Italy
Area served Worldwide
Products Books, Comic Books, Magazines, Stickers, Trading Cards and Trading Card Games
Revenue €620 million (2009)
Owner(s) Panini Management and Fineldo
Employees 750+
Subsidiaries PAN
Panini America, Inc.
Panini Comics
Panini Digital
The Licensing Machine
Website www.paninigroup.com

Panini Group is a company headquartered in Modena, Italy, named after the Panini brothers who founded it in 1961.[1] The company produces books, comics, magazines, stickers, trading cards and other items through its collectibles and publishing subsidiaries.[2][3] Panini distributes its own products, and products of third party providers.[4] Panini maintains a Licensing Division to buy and resell licenses and provide Agency for individuals and newspapers seeking to purchase rights and comic licenses, respectively.[5] Through Panini Digital the company uses voice-activated software to capture soccer statistics, which is then sold to agents, teams, media outlets and video game manufactures.[6] New Media operates Panini's on-line applications, and generates income through content and data sales.[7]

Contents

History

Benito and Giuseppe Panini were operating a newspaper distribution office in Modena, Italy during 1960, when they found a collection of figurines (stickers attached with glue) that a Milan company was unable to sell. The brothers bought the collection, and sold them in packets of two for ten lire each. They sold three million packets. Having had success with the figurines Giuseppe founded Panini in 1961 to manufacture and sell his own figurines. Benito joined Panini the same year. Panini sold 15 million packets of figurines in 1961.[8][9][10] 29 million units were sold the following year, and brothers Franco and Umberto Panini joined the company in 1963.[8]

It became famous in the 1960s for its football (soccer) collections, which soon became objects of wide interest and are now considered a juvenile cultural phenomenon of the following decades. Rare stickers (figurine) can reach very high prices on the collectors' market. Some popular games were invented which used stickers as playing cards. The slogan "Stick with Panini" could once be heard in a jingle following the television advertisements that Panini aired during children's programming.[citation needed]

In 1970 Panini began publishing “L’Almanacco Illustrato del Calcio Italiano” (The Illustrated Guide to Italian Football (soccer)), after purchasing the rights from publishing house Carcano. Panini also published its first Football World Cup sticker album for the 1970 World Cup in Mexico, in addition to using multilingual captions and selling stickers outside of Italy for the first time. Another first for Panini, in the early 1970s, was introducing self-adhesive stickers; as opposed to using glue.[8]

In 1986 Panini created a museum of figurines which they donated to the city of Modena in 1992, before selling the company to Marvel.[11][12]

May 24, 2006, Panini partnered with The Coca-Cola Company and Tokenzone to produce the first Virtual Sticker Album for the FIFA World Cup. The album was viewable in at least 10 different languages, such as Brazilian Portuguese, Dutch, English, French, German, Greek, Italian, Japanese, Korean and Spanish.[13]

In January 2009, Panini acquired an exclusive license to produce NBA trading cards and stickers effective with the 2009-10 NBA season.[14]

On March 13, 2009, Panini acquired the Texas-based trading card manufacturer Donruss Playoff LP. With it, Panini inherited Donruss' NFL and NFLPA licenses.[15]

March 26, 2010, Panini acquired a license from the NHL and NHLPA.[16] The 2010-11 hockey season will be the first in five years more than one company (Upper Deck) has produced hockey cards.[17]

The classic stickers today are complemented by collectible card game Adrenalyn XL.

In 2010, Panini acquired a license to create an official sticker collection for the Olympic and Paralympic Games in London 2012.[18]

Panini Family

Giuseppe Panini, the eldest brother and the founder of this business, and a collector himself, financed the creation of the Raccolte Fotografiche Modenesi (Modena's photographic collections), a precious archive containing more than 300,000 photographs and a similar number of postcards, describing the life of the town and the evolution of photographic art.[citation needed]

References

  1. ^ "Panini Group: Corporate". Panini Group. http://www.paninigroup.com/corporate.html. Retrieved 2010-04-16. 
  2. ^ "Panini Group: Collectibles". Panini Group. http://www.paninigroup.com/business-area/collectibles. Retrieved 2010-04-16. 
  3. ^ "Panini Group: Publishing". Panini Group. http://www.paninigroup.com/business-area/publishing. Retrieved 2010-04-16. 
  4. ^ "Panini Group: Distribution". Panini Group. http://www.paninigroup.com/business-area/distribution. Retrieved 2010-04-16. 
  5. ^ "Panini Group: Licensing Out". Panini Group. http://www.paninigroup.com/business-area/licensing. Retrieved 2010-04-16. 
  6. ^ "Panini Group: Panini Digital". Panini Group. http://www.paninigroup.com/business-area/panini-digital. Retrieved 2010-04-16. 
  7. ^ "Panini Group: New Media". Panini Group. http://www.paninigroup.com/business-area/new-media. Retrieved 2010-04-16. 
  8. ^ a b c "Panini: FAQ". Panini Group. http://www.paninionline.com/collectibles/institutional/bt/uk/faq.asp. Retrieved 2010-04-18. 
  9. ^ "Fifty Years of Italian History Through Famous Album". ANSA. http://translate.google.com/translate?hl=en&sl=it&tl=en&u=http%3A%2F%2Fwww.ansa.it%2Fweb%2Fnotizie%2Fphotostory%2Fprimopiano%2F2010%2F03%2F26%2Fvisualizza_new.html_1736834673.html. Retrieved 2010-04-18. 
  10. ^ "The Pleasure of the Figurines, from Album 40 Years of Heroes". Ricerca. http://translate.google.com/translate?hl=en&sl=it&tl=en&u=http%3A%2F%2Fricerca.repubblica.it%2Frepubblica%2Farchivio%2Frepubblica%2F1999%2F10%2F09%2Fil-piacere-delle-figurine-40-anni-di.html. Retrieved 2010-04-18. 
  11. ^ "The Museum". Museum of Figurines. http://translate.google.com/translate?hl=en&sl=it&tl=en&u=http%3A%2F%2Fwww.comune.modena.it%2Fmuseofigurina%2F. Retrieved 2010-04-18. 
  12. ^ "Sandwiches new adventure museum made figurines". L'espresso. http://translate.google.com/translate?hl=en&sl=it&tl=en&u=http%3A%2F%2Fespresso.repubblica.it%2Fdettaglio-local%2FNuova%2520avventura%2520Panini%2520il%2520museo%2520fatto%2520di%2520figurine%2F1456992. Retrieved 2010-04-18. 
  13. ^ "Coca-Cola and Panini Launch First Digital Trading Platform: Officially Licensed Football Stickers for 2006 FIFA World Cup Germany". Coca-Cola. http://www.thecoca-colacompany.com/presscenter/nr_20060523_corporate_panini_football.html. Retrieved 2010-04-18. [dead link]
  14. ^ "Topps No Longer Tops with NBA." CNBC
  15. ^ "Panini Buys Donruss." CNBC
  16. ^ "NHL and NHLPA Awards Panini with Multi-Year Trading Card License". Panini Group. http://www.paninigroup.com/news/news-page/article/nhl-and-nhlpa-awards-panini-with-multi-year-trading-card-license.html. Retrieved 16 April 2010. 
  17. ^ "Angilly: Panini, Upper Deck each get NHL deals". The Bristol Press. http://www.bristolpress.com/articles/2010/03/28/sports/doc4baeb2d0962e6227506875.txt. Retrieved 2010-04-18. 
  18. ^ Panini to make Olympic debut with London 2012 sticker collection, The Guardian, July 14, 2010

External links


Post a question - any question - to the WikiAnswers community:

Copyrights: