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Dictionary:

penetration

  (pĕn'ĭ-trā'shən) pronunciation
n.
  1. The act or process of piercing or penetrating something, especially:
    1. The act of entering a country or organization so as to establish influence or gain information.
    2. An attack that penetrates enemy territory or a military front.
    3. Insertion of the penis into the vagina or anus.
  2. The power or ability to penetrate.
  3. The depth reached by a projectile after hitting its target.
    1. The degree to which a commodity, for example, is sold or recognized in a particular market.
    2. The extent of influence that one culture or nation has on another.
  4. The capacity or action of understanding; insight.

 
 
Marketing Dictionary: penetration

Measure of the degree to which a product or promotion has reached the individuals in a geographic area or market. For example, an ethnic food product such as taco sauce would have a high penetration in Texas or New Mexico and a low penetration in New England. However, if it is a popular brand of taco sauce it could have a high penetration in the taco sauce market (consumers of Mexican food) within New England. Similarly, a Yiddish radio program would have a higher penetration in New York City than in upper New York State. The ultimate high-penetration advertising campaign is the one employed by Coca-Cola, which reaches a great number of people in virtually every region of the world. See also market penetration.

 
Thesaurus: penetration

noun

  1. Skill in perceiving, discriminating, or judging: acumen, astuteness, clear-sightedness, discernment, discrimination, eye, keenness, nose, perceptiveness, percipience, percipiency, perspicacity, sagacity, sageness, shrewdness, wit. See ability/inability, careful/careless.
  2. The power to discern the true nature of a person or situation: insight, instinct, intuition, intuitiveness, sixth sense. See thoughts.

 
Antonyms: penetration

n

Definition: insight
Antonyms: dullness


 
Dental Dictionary: penetration
(pen′ə-trā′shən)
n

The ability of radiation to extend down into and go through substances. The degree of penetration is determined by the kilovoltage.

 

n. 1. in intelligence, the recruitment of agents within, or the infiltration of agents or technical monitoring devices in, an organization or group for the purpose of acquiring information or of influencing its activities.

2. in land operations, a form of offensive that seeks to break through the enemy's defense and disrupt the defensive system.

See the Introduction, Abbreviations and Pronunciation for further details.

 
Architecture: penetration


1. The intersection of two vaulting surfaces.
2. The consistency of a bituminous material expressed as the distance (in hundredths of a centimeter) that a standard needle vertically penetrates a sample of the material under known conditions of loading, time, and temperature. Unless otherwise specified, the load, time, and temperature are understood to be 100 g, 5 sec, and 25°C (77°F), respectively.


 
Military Dictionary: penetration

(DOD, NATO) In land operations, a form of offensive which seeks to break through the enemy's defense and disrupt the defensive system.

 
Wikipedia: penetration (disambiguation)

Penetration can refer to:

Popular culture

See also


 
 

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Copyrights:

Dictionary. The American Heritage® Dictionary of the English Language, Fourth Edition Copyright © 2007, 2000 by Houghton Mifflin Company. Updated in 2007. Published by Houghton Mifflin Company. All rights reserved.  Read more
Marketing Dictionary. Dictionary of Marketing Terms. Copyright © 2000 by Barron's Educational Series, Inc. All rights reserved.  Read more
Thesaurus. Roget's II: The New Thesaurus, Third Edition by the Editors of the American Heritage® Dictionary Copyright © 1995 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved.  Read more
Answers Corporation Antonyms. © 1999-2008 by Answers Corporation. All rights reserved.  Read more
Dental Dictionary. Mosby's Dental Dictionary. Copyright © 2004 by Elsevier, Inc. All rights reserved.  Read more
US Military Dictionary. The Oxford Essential Dictionary of the U.S. Military. Copyright © 2001, 2002 by Oxford University Press, Inc. All rights reserved.  Read more
Architecture. McGraw-Hill Dictionary of Architecture and Construction. Copyright © 2003 by McGraw-Hill Companies, Inc. All rights reserved.  Read more
Military Dictionary. US Department of Defense Dictionary of Military and Associated Words, 2003.  Read more
Wikipedia. This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia article "Penetration" Read more

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