Performance dimensions on which customers expect a minimum level
of performance. Superior performance on an order qualifier will
not, by itself, give a company a competitive advantage.
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An order qualifier is the bare minimum standard that your
product needs to meet in order to be considered by buyers. Order
qualifiers are the basics that allow you to enter the market.
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The word or term qualify - qualifying - qualified - or qualifier
appear FREQUENTLY in legal documents. More information is necessary
to detemine what it is you are referring to.