Although Raycom Media dates its birth to 1996, the core of the company was formed in 1992 when Atlanta native Bert Ellis formed Ellis Communications. He eventually controlled 13 television stations and two radio stations.
In 1994, Ellis bought Raycom Sports, a 15-year old sports marketing firm. Two years later, Ellis was sold to a media group funded by Retirement Systems of Alabama, who had bought Aflac's broadcast division a few months earlier. The two groups merged to form Raycom Media. In 1998, Raycom merged with Malrite Communications, owner of five stations in the South and Midwest.
On November 12, 2007, Raycom announced its intention to acquire the television broadcasting properties of Lincoln National Corporation's Lincoln Financial Media -- three television stations (see table below), plus Lincoln Financial Sports -- for $583 million. [3] As of January 1, 2008, Lincoln Financial Sports was officially merged into Raycom Sports.
| DMA Rank |
Market |
Station ... Channel Number (DT) |
Network Affiliation |
Notes |
| 18. |
Cleveland, Ohio |
WOIO 19 (10) |
CBS |
Licensed to Shaker Heights, former Fox affiliate before switching to CBS. Acquired as part of the merger with Malrite Communications in 1998. |
| WUAB 43 (28)1 |
MyNetworkTV This TV |
Licensed to Lorain. Once owned by production company United Artists and its signal merged with WKBF-TV in 1975. Channel 61 is now Univision O&O WQHS-TV. Purchased outright in 2000 from Cannell Communications who had LMAed the station with Malrite (then Raycom) owned WOIO. |
| 24. |
Charlotte |
WBTV 3 (23) |
CBS |
Acquired from Lincoln Financial Media in 2008. One of two flagship stations, along with WSFA. |
| 33. |
Cincinnati |
WXIX-TV 19 (29)1 |
Fox
This TV |
Licensed to Newport, Kentucky. Once owned by Metromedia. Acquired as part of the merger with Malrite Communications in 1998. |
| 38. |
West Palm Beach - Fort Pierce |
WFLX 29 (28)1 |
Fox |
Acquired as part of the merger with Malrite Communications in 1998. |
| 40. |
Birmingham - Tuscaloosa - Anniston, Alabama |
WBRC 6 (50) |
Fox |
Once a Fox O&O, and before that, an ABC affiliate. Acquired from Local TV in 2009[1]. |
| 49. |
Louisville |
WAVE 3 (47)12 |
NBC
This TV |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. |
| 50. |
Memphis |
WMC-TV 5 (52)12 |
NBC
This TV |
Founded by The E.W. Scripps Company,who currently owns The Commercial Appeal newspaper. Sold to Ellis in 1993. |
| 58. |
Richmond - Petersburg |
WWBT 12 (54) |
NBC |
Acquired from Lincoln Financial Media in 2008. |
| WUPV 65 (47) |
The CW |
Licensed to Ashland. Owned by Southeastern Media Holdings, controlled by WWBT under a shared services agreement. |
| 59. |
Knoxville |
WTNZ 43 (34)1 |
Fox
This TV |
|
| 66. |
Tucson - Douglas - Sierra Vista |
KOLD-TV 13 (32)1 |
CBS |
Founded by country singer-Actor Gene Autry (1907-1998). |
| 71. |
Honolulu - Hilo - Wailuku -
Maui - Lihue - Kauai |
KGMB 5 (23)1 |
CBS |
Part of a duopoly with KHNL |
KHNL 13 (35)2 /
KHBC-TV 2 (22)2 /
KOGG 15 (16)2 |
NBC |
Acquired from Belo Corporation (King Broadcasting Company) in 1999 as part of a deal which also saw the acquisition of KASA-TV in Alberquerque, NM to Raycom. KASA is now owned by LIN TV. |
| KFVE 9 (22) |
MyNetworkTV |
Owned by MCG Capital Corporation, operated by KHNL/KGMB through a shared services agreement. |
| 73. |
Toledo |
WTOL 11 (17) |
CBS |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. This is the third station Raycom has owned in Toledo, others being WUPW & WNWO (see below in "Formerly Owned" stations) |
| 78. |
Cape Girardeau - Paducah -
Harrisburg |
KFVS-TV 12 (12)1 |
CBS /
The CW
(Digital Only) |
|
WQTV-LP 24 /
WQWQ-LP 9 |
The CW |
Also carried on KFVS-DT2 12.2/12.2. |
| 79. |
Columbia |
WIS 10 (41)2 |
NBC |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. |
| 81. |
Huntsville - Decatur |
WAFF 48 (49)12 |
NBC
This TV |
|
| 82. |
Shreveport - Texarkana |
KSLA-TV 12 (17)1 |
CBS
This TV |
Once owned by Viacom before it merged with CBS. |
| 90. |
Jackson |
WLBT 3 (9)12 |
NBC |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. |
| 95. |
Baton Rouge |
WAFB 9 (46)1 |
CBS |
|
| WBXH-CA 39 |
MyNetworkTV |
|
| 96. |
Savannah |
WTOC-TV 11 (15)1 |
CBS |
|
| 97. |
Charleston |
WCSC-TV 5 (47) |
CBS |
Acquired from Lincoln Financial Media in 2008. |
| 102. |
Evansville |
WFIE
This TV14 (46)12 |
NBC |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. |
| 104. |
Myrtle Beach - Florence |
WMBF-TV 32 2 |
NBC |
Signed on August 7, 2008. The only station thus far built and signed-on by Raycom, which had acquired the construction permit with its acquisition of Liberty Corporation in 2006. |
| 109. |
Tyler - Longview -
Jacksonville - Lufkin -
Nacogdoches |
KLTV 7 (10)1 |
ABC |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. |
| KTRE 9 (21) |
| 114. |
Augusta |
WFXG 54 (51)1 |
Fox |
Owned by Southeastern Media Holdings, operated by Raycom through a shared services agreement. |
| 118. |
Montgomery - Selma |
WSFA 12 (14)12 |
NBC |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. One of two flagship stations, along with WBTV. |
| 128. |
Columbus |
WTVM 9 (47) |
ABC |
|
| WXTX 54 (49)1 |
Fox
This TV |
Owned by Southeastern Media Holdings, operated by WTVM through a shared services agreement. |
| 132. |
Wilmington |
WECT 6 (44)2 |
NBC |
|
| WSFX-TV 26 (30)1 |
Fox |
Owned by Southeastern Media Holdings, operated by WECT through a shared services agreement. Was once a CBS affiliate. |
| 143. |
Lubbock |
KCBD 11 (9)12 |
NBC
This TV |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. |
| 145. |
Albany |
WALB 10 (17)2 |
NBC
This TV |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. |
| 151. |
Panama City |
WPGX 28 (9)1 |
Fox |
Acquired as part of the merger with Waitt Media in 2003. |
| 163. |
Biloxi - Gulfport - Pascagoula |
WLOX 13 (28)1 |
ABC |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. |
| 167. |
Laurel - Hattiesburg |
WDAM-TV 7 (28)12 |
NBC |
|
| 172. |
Dothan - Ozark |
WDFX-TV 34 (33)1 |
Fox |
Acquired as part of the merger with Waitt Media in 2003. |
| 175. |
Lake Charles |
KPLC 7 (8)12 |
NBC |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. Also serves the Lafayette, Louisiana market (#123). |
| 181. |
Jonesboro |
KAIT 8 (9)1 |
ABC |
Acquired with Raycom's acquisition of Liberty Corporation in 2006. |