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Rebranding has become something of a fad in the last decade,rebranding is the sale of a product manufactured by another company under a new name.

Anand Pal Boudh

NBA School of Business

New Delhi

Q: What is rebranding?

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Rebranding has become something of a fad in the last decade,rebranding is the sale of a product manufactured by another company under a new name.

Anand Pal Boudh

NBA School of Business

New Delhi

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Some trends in business include rebranding and tapping hard-to-find talent, says Forbes. Rebranding allows businesses to market to millennials easier.

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rebranding - Change the corporate image of a company or organization.

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Fernando Torres, david beckham, Michael Owen, etc etc.

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American International Group. They are now in the process of "rebranding" themselves as AIU Holdings Ltd.

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