The art of persuasion.

Rhetoric is best defined as the science or art of all specialized literary uses of language in verse or prose. It is the ability to effectively use language.

Ethos, logos, and pathos

Can be used in any form of communication in any situation

Rhetoric provides writers with tools to understand how language can be used effectively to persuade and influence an audience. It enables writers to craft arguments, appeals, and delivery strategies that engage and convince readers or listeners.