roll up

1. The move from one option position to another with a higher exercise price.

2. In the context of venture capital, when a VC forces small companies to merge in order to reduce costs.

Investopedia Says:
1. When investors are bullish on a stock they will typically roll up.

Related Links:
An introduction to the world of options, covering everything from primary concepts to how options work and why you might use them. Options Basics Tutorial
Learn a technique to halt losses when the market moves quickly in an unfavorable direction. Managing Bull Put Spreads With A Simple Adjustment Plan

Move from one Option position to another having a higher Exercise Price. The term assumes that the earlier position is closed out before the new position is established. See also Master Limited Partnership.

1.  Accumulate, as in He rolled up a fortune in commodity trading, or She rolled up a huge number of votes in this district. [Mid-1800s]
2.  Arrive in a vehicle, as in They rolled up in a taxi at exactly eight o'clock.

n. the process for orderly dismantling of facilities no longer required in support of operations and available for transfer to other areas.

See the Introduction, Abbreviations and Pronunciation for further details.

(DOD) The process for orderly dismantling of facilities no longer required in support of operations and available for transfer to other areas.