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Treble Charger

 
Artist: Treble Charger
See Treble Charger Lyrics
  • Formed: 1992, Sault Ste. Marie, Ontario, Canada
  • Genres: Rock
  • Representative Albums: "Wide Awake Bored", "Detox

Biography

Begun as nc-17, this Canadian alternative pop/rock group changed its name after an American band with the same moniker threatened to sue. Greig Nori (vocals, guitar, keyboards), Bill Priddle (guitar, vocals), and Rosie Martin (bass, keyboards) met in high school in Sault St. Marie, Ontario, and paid the 5,000-dollar cost of releasing nc-17 on its own Smokin' Worm label as the band's full-length debut in 1994. After partnering with indie label Sonic Unyon and re-releasing nc-17, the album became Canada's best-selling indie record and the ballad "Red" received heavy play on college radio and Much Music (Canada's music television network). The following year, the band released the self-titled EP, which doubled as a CD-ROM zine dedicated to 30 of its favorite Canadian indie bands. The album was later released as Treble Charger in the U.S. and featured American indie bands. Treble Charger made its major-label debut with Maybe It's Me on BMG's Canadian imprint, Vik Records, in 1996. The album experimented with a full sound that included horns, keyboards, organs, Spanish guitar, and Mellotron. Drummer Trevor MacGregor of Calgary, joined shortly after, replacing Morris Palter. RCA later released the record in the U.S., but, after sluggish sales, passed on the band's next album, Wide Awake Bored. After complications with BMG pushed the album's Canadian release to 2000, the song "American Psycho" became a hit north of the border but not, ironically, in the U.S. The song helped push Wide Awake Bored to gold in Canada. Treble Charger spent the summer of 2000 touring on Canada's Summersault with Foo Fighters, Smashing Pumpkins, and Our Lady Peace. Nori produces and manages Canadian punks Sum 41. In 2003, the band resurfaced with Detox, their most consistent material yet. ~ Ron DePasquale, All Music Guide
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Wikipedia: Treble Charger
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Treble Charger
Also known as "nc17"
Origin Sault Ste. Marie, Ontario
Canada
Genres Pop punk, punk rock, alternative rock
Years active 1992–2006
Labels ViK
Nettwerk
RCA
Sonic Unyon
Smokin' Worm
Associated acts Broken Social Scene, The Priddle Concern, Don Vail, Sum 41, Gob
Members
Greig Nori
Rosie Martin
Trevor McGregor
Former members
Bill Priddle
Morris Palter

Treble Charger was a Canadian rock group, consisting of vocalist Greig Nori, bassist Rosie Martin and drummer Trevor McGregor. Guitarist Bill Priddle, a founding member of the band, left in 2003. They began with a melodic indie rock style, but evolved into more of a pop punk band after signing to a major label in 1997.

Contents

History

Early years (1992–1996)

Originally from Sault Ste. Marie, Ontario, the band consisted of Nori, Priddle, Martin and Morris Palter, and was named nc-17 (after the movie rating) until an American band with the same name threatened to sue. They adopted the name Treble Charger, but named their debut album nc17.

nc17 was released independently at first by Smokin' Worm in 1994, but it was a hit on campus radio, MuchMusic, and CFNY when it was re-released by Sonic Unyon Records in 1997. Palter was forced from the band soon after signing to their US label and was actually fired during the recording of their first album.

In 1995, the band released self=title, which included a CD-ROM track promoting 30 of Treble Charger's favourite Canadian indie bands, including The Inbreds, Change of Heart, By Divine Right, Hayden and Thrush Hermit.

Shift to pop punk (1997–2006)

1997's Maybe It's Me was the band's major label debut. Palter recorded drums for only a few tracks, and, after Nori considered recording the rest of the drums himself, session drummer Mike Levesque stepped in. The album featured a more polished, commercial sound than the band's earlier albums, and launched the hit "Friend of Mine". Soon afterward, Trevor McGregor joined as the band's drummer. That lineup, along with several of their songs from this album, were also featured in the 1999 film Mr. Music. The band played the role of an 'undiscovered' indy band that gets discovered and helps to turn fictional Tone Records around from its slump.

Wide Awake Bored, released in 2000, completed the band's evolution to a pop-punk style. This album also featured the hit singles "American Psycho" and "Brand New Low".

In 2002, Treble Charger released Detox, featuring hit single "Hundred Million" and "Don't Believe It All".

Bill Priddle, identified with Treble Charger's early indie rock direction rather than the later pop-punk, left the band in 2003. Initially, it was said he was taking a break from the group,[1] but it later came out the departure was permanent, and Nori had asked him to leave sooner than Priddle had intended. He told Chart:

"I was always into music for music’s sake, when it got all corporate and about gimmicks and imaging and wearing the right clothes and having the right lingo, that kind of rubbed me the wrong way. We had a market of 16-year-old kids and we had to try to guess what our fans wanted. Which is really the opposite of where I was coming from. I’ve always thought the best music was, obviously, done by people that did music for themselves."[2]

Kelly Osbourne guitarist Devin Bronson filled in for Priddle for the rest of the Detox tour.

However, Priddle continues his collaborations with Broken Social Scene and is a member of his new band The Priddle Concern.

By this time, their work with and the success of their proteges Sum 41, who Nori produced, had started to eclipse Treble Charger's own career. In late 2004, it was reported that Treble Charger itself were on hiatus, but an animated version of the group, including Priddle, would appear, with Sum 41, on The Comedy Network series Kevin Spencer.[3]

However, message posted on July 20, 2004 on their official website said they were continuing to record and the band is still together. But on September 1, 2005, Greig Nori said in an interview:

"Thanks for all the amazing support you have given us. It seems like we're bigger now then we have ever been. I only wish more people had caught on to our music sooner so that we could have had an easier time at being a band. I'm not saying it's over yet but I am saying that right now I need to focus on other things. Maybe in a while I will get the urge to write a new TC album but right now my heart's not in it. Thanks for enjoying our music." - Greig Nori

The hits "American Psycho" and "Brand New Low" were featured in EA Sports Hockey game NHL 2002 and "Hundred Million" was used in NHL 2003 and in Splashdown: Rides Gone Wild. EA also used "Wear Me Down" and "Business" from the Wide Awake Bored album in Triple Play 2002. "American Psycho" was used in promotional advertisements for the direct-to-video movie American Pie: Band Camp, and featured in the movie Dude, Where's My Car?.

On February 3 2006, Greig Nori disbanded Treble Charger, officially ending its 14 year career.

Post-hiatus activity (2006–present)

Greig Nori has stopped managing Canadian band Sum 41, although he now manages other bands. Bill Priddle pursues a solo career in Toronto, and released a solo album in 2008 with his new band The Priddle Concern. Trevor McGregor currently writes music for TV and film. Morris Palter went on to pursue degrees in contemporary percussion performance, and continues to perform solo and chamber music of contemporary composers all over the world.

Treble Charger was one of the inaugural inductees into the Sault Ste. Marie Walk of Fame on September 30, 2006 during the grand opening weekend of the Steelback Centre, the city's new sports and entertainment arena.

Greig Nori is set to produce The Organ Thieves' first full-length studio album, which is due for release in mid-2010. Pre-production has began in October 2009.

Band members

Final line-up

Former members

Discography

Release date Title Record label
1994 nc17 Smokin' Worm
1995 self=title Sonic Unyon
July 29, 1997 Maybe It's Me RCA
April 24, 2001 Wide Awake Bored Nettwerk
August 20, 2002 Detox ViK.

References

  1. ^ "Bill Priddle Takes A Break From Treble Charger". Chart. 29 September 2003. http://www.chartattack.com/news/34650/bill-priddle-takes-a-break-from-treble-charger. Retrieved 2008-11-22. 
  2. ^ Chorney-Booth, Elizabeth (23 October 2003). "Ex-Treble Charger Bill Priddle: I Wasn't Happy Going In The Punk-Pop Direction". Chart. http://www.chartattack.com/news/34819/ex-treble-charger-bill-priddle-i-wasn%C3%A2%E2%82%AC%E2%84%A2t-happy-going-in-the-punk-pop-direction. Retrieved 2008-11-22. 
  3. ^ McDougall, David (19 October 2004). "Treble Charger, Sum 41 Get Trashed On TV Show". Chart. http://www.chartattack.com/news/37297/treble-charger-sum-41-get-trashed-on-tv-show. Retrieved 2008-11-22. 

External links


 
 
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NC17 (1994 Album by Treble Charger)
Wide Awake Bored (2001 Album by Treble Charger)
Feves: The Sounds of Tristan Psionic (1997 Album by Tristan Psionic)

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