Type: Subsidiary
On the web: http://www.vectormarketing.com

Vector Marketing makes the cut in cutlery sales. The company, a subsidiary of CUTCO, manages the marketing and direct sales functions of sister company Cutco Cutlery, which is the largest kitchen cutlery manufacturer in North America. The firm and its Canadian counterpart, Vector Marketing Canada, enlist a legion of some 40,000 college students as representatives who make home visits to demonstrate and sell Cutco products. Cutco's product portfolio includes butcher knives, pizza cutters, paring knives, carving forks, ice cream scoops, and other kitchen utensils. Vector Marketing operates more than 200 offices throughout North America.

Officers:
President and COO: John W. Whelpley
CFO: Mark D. Heister
Specialist Sales Development: Stephanie Weiser

Competitors:
Oneida
Tupperware Brands
WKI Holding

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