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A press release is not the same thing as a press report.comment?
Wiki User
∙ 12y ago
Hey there! Great question. It's a common source of confusion, so let me break it down for you. A press release and a press report may sound similar, but they serve distinct purposes in the world of journalism and public relations.
First, a press release is like a self-promotional announcement from a company or organization. It's typically written by the company's PR team and distributed to various media outlets. The goal here is to get the attention of journalists and editors so they'll consider covering the story. Think of it as a carefully crafted pitch, where you highlight the most important information and provide contact details for follow-up questions. In essence, it's your way of saying, "Hey, we have something newsworthy happening, and we'd love for you to write about it."
On the other hand, a press report is what you get when a journalist or reporter decides to cover your story. They take the information from your press release, do their own research, conduct interviews if necessary, and then write an unbiased news article. The key difference is that a press report is written by an independent third party, whereas a press release is a piece of content generated by the company or organization itself. So, in summary, a press release is like an invitation to the press, while a press report is the actual news story that results from that invitation. Hope this clarifies things for you!
Read More:- www prwires com/houston
toppragency houston
Wiki User
∙ 12y agoA company sending matter for publication prepared by its own staff is issuing a press release, while A correspondent representing a newspaper or a news agency covering an event on his own writes a press report.
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