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Cloud telephony can significantly improve coordination between sales and support teams by bringing all customer communication into one shared system. Both teams can access the same call history, customer details, and interaction notes, so there’s no confusion about what was discussed earlier.

For example, if a customer first speaks with sales and later contacts support, the support agent already knows the context—saving time and avoiding repeated explanations. Calls can also be transferred smoothly between teams, and internal notes help everyone stay aligned on follow-ups or ongoing issues.

This shared visibility leads to faster responses, better collaboration, and a more consistent experience for customers—ultimately helping teams close deals quicker and resolve issues more efficiently.

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