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In the past, most of the marketing strategies were aimed at developing a product and hoping it sells itself due to its usefulness. Lately, marketing strategies look at ideas that can have great demand, develop them and aggressively take them out to the public.

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Q: Compare the marketing strategies in past and present?
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Which marketing philosophy is followed by nokia company?

This research studies the marketing strategies of Nokia, a high technology company in a developing country India. The study attempts to check the role of marketing activities in success of Nokia in India. After studying the past of the company and the history of Indian mobile industry, Nokia's marketing strategies are examined through secondary resources. Then to check the effect on the consumers, semi-structured interviews of a few mobile phone dealers in India are taken. Here, interviews as a tool of qualitative research is adopted to create a deep understanding of the customers perceptions. To get a generalized view, mobile phone dealers are interviewed as they deal with many consumers and can give the opinion of the market as a whole. The findings advised that consumers preferred Nokia over all other brands due to features of the phone. Features such as user friendliness, rough and tough body, long life etc were believed to be the reasons of success. Though the marketing strategies have been aggressive, they were not the reason for high market share of the company.


What is the difference between the past and present advertisement?

tough


What is the importance of Monitoring a new strategy?

Monitoring a new strategy in it's launch all the way through it's completion phase is vital to compare the new strategy against past strategies. Monitoring this will better show and demonstrate the effectiveness or non-effectiveness of the new strategy. Any new strategy should always be monitored.


Marketing managment vs marketing strartgy?

Hey there, I'm glad you're digging into this topic! Marketing management and marketing strategy are like the dynamic duo of the business world. Let me break it down for you. Marketing Management is like the engine that keeps the car running smoothly. It involves the day-to-day operations of a marketing department or team. This includes tasks like budgeting, resource allocation, team coordination, and performance tracking. Think of it as the nitty-gritty details that ensure all marketing efforts are on track and driving towards the company's goals. On the other hand, Marketing Strategy is like the roadmap to your destination. It's the high-level plan that guides all your marketing activities. This involves market research, target audience identification, competitive analysis, and setting overall goals. It's about understanding your audience, knowing what makes your product or service unique, and finding the best ways to reach potential customers. Once you have a solid strategy in place, the management part kicks in to execute it effectively. Let me share a little story from my own experience. Back in my early days as a marketing consultant, I was working with a startup in the tech industry. They had a fantastic product, but they were struggling to gain traction. After diving deep into their operations, I realized their marketing management was a bit scattered. So, we streamlined their processes, created clear KPIs, and established regular team meetings to ensure everyone was on the same page. Once we had that foundation, we focused on crafting a killer marketing strategy. We conducted thorough market research, identified their ideal customer personas, and devised a multi-channel approach. The result? Their sales skyrocketed, and they became a major player in their niche. Remember, it's not about choosing one over the other; it's about finding the right balance between management and strategy that suits your business's needs. Keep hustling!


What is the purpose of outsourcing telemarketing?

The main purpose of outsourcing telemarketing is to spread brand awareness, marketing to past or current customers, expanding marketing efforts and bill collecting efforts. Outsourcing can be a way to save money for the company but all options should be looked at before outsourcing.

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The narrator's present is often informed by experiences or events from his past, shaping his current perspective or outlook on life. The past may influence his decisions, relationships, or behavior in the present, highlighting the interconnectedness of these two time periods in his life. Overall, the comparison between the narrator's present and past can reveal growth, development, or patterns of behavior that persist over time.


What are the present and past forms of to be?

past: I was; you were; he/she/it was present: I am; you are; he/she/it is


What is cunning in past tense?

Cunning is an adjective. Adjectives are descriptive words that are not time related (present or past tense). If you would like to compare a way to express someone's cunningness now to in the past, below are two sentences to suggest how to do that in the present and past tense. (Present) She is not only very imaginative, but is also a cunning child. (Past) The elderly neighbor had been a cunning child with a great sense of humor.


Is there a past present or future?

There is a past, present, and future. There was a past; there is a present and there will be a future.


Is have past tense or present?

Have is present tense. The past tense is had.


What is in the past and present?

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What is present and past tense of the word were?

Present tense: are Past tense: were


What is the past present and future tense of is?

Past - was Present - is Future - will be