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The major advantage of radio advertising is that it is inexpensive to place and to produce, thus allowing small business owners to place advertisements on more than one station in a given market.

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9y ago
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9y ago

the pros of advertising are: -flexibility -cost efficiency -triggers quick sales the cons are: -absolute amount of outlay are very high -rarely provides quick feedback -less persuasive than personal selling.

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Q: Discuss the advantage and disadvantage of different media types used for advertising-?
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