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Whether targeted marketing or market research is appropriate. Example: targeting sales of high risk financial products (e.g. adjustable rate mortgages) to low income individuals. Whether marketing and selling high health risk products is ethical (e.g. tobacco products, alcohol, pharmaceuticals, etc.). Whether marketing that enhances stereotypes is appropriate (e.g. portraying women as the housekeeper in food and house cleaning advertisements).
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∙ 16y ago
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Describe the implications of ethical issues on the marketing mix for an organisation?
Ethical issues in marketing call for the organization to carefully examine it marketing materials to make sure there is nothing misleading. Also, the organization has to avoid unfairly or falsely representing the competition.
What are the Ethical issues in Marketing to hackers?
this is because we are not making agreement with our clients that is the reason understand fool
What are the ethical issues danger points for Market research?
Market research: ethical danger points in marketing research include: - Invasion of privacy - Stereotyping
What are the ethical issues which business should not cross while planning digital marketing?
The basic ethical issues come across while planning for digital marketing are listed below. 1. How to do 2. What to do 3. Do it by yourself 4. Hire Someone 5. Where to target 6. Target globally or locally
Give 2 examples of ethical issues affecting healthcare?
Patient privacy: Ensuring that patient information is kept confidential and secure to protect their personal data is an ethical issue in healthcare. Violations of privacy can erode trust between patients and healthcare providers. Allocation of resources: Ethical dilemmas can arise when deciding how to distribute limited resources, such as organs for transplantation or expensive treatments, which may involve making difficult decisions that impact patient outcomes and quality of care.
Ethical issues in direct mail email broadcast faxing marketing?
It will be recognize as spam and sometime it could be deleted without reading it.
What are examples of ethical issues?
abortion euthanasia animal rights v medical testing
Relationship between legal and ethical issues in nursing?
legal and ethical issues in nursing
What are the ethical issues involved in the madoff case?
What are the ethical issues involved in the madoff case
How does Barnes and Noble address ethical legal and security issues?
how does Barnes and Nobels address ethical issues
Ethical issues are the same as legal issues?
yes
Show a list of ethical issues in a business?
Is the behavior when dealing with Customers, Suppliers, Society, and the Environment. Some examples of ethical and unethical issues are honesty or bribery when negotiating deals, price fixing, insider trading, discrimination or affirmative action in hiring, and the use of child labor.
